Author | Lightnews

Jack Willoughby

@jackwilloughby.bsky.social

8 followers 13 following 69 posts

Brand builder, marketer, founder, with many projects → http://jackpwilloughby.com

jackpwilloughby.com

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Jack Willoughby @jackwilloughby.bsky.social · 4h

You're busy solving problems you were never meant to solve.

Jack Willoughby @jackwilloughby.bsky.social · 8h

Accountability isn't a scorecard. It's making sure when one teammate falls, the others help them back up.

Jack Willoughby @jackwilloughby.bsky.social · 15h

Scams industrialised whilst trust stayed village-sized. Your grandfather's instincts are useless online.

Jack Willoughby @jackwilloughby.bsky.social · 1d

NVIDIA's Jensen makes every meeting center around a whiteboard. Simple but makes people actually think through their ideas out loud.

Jack Willoughby @jackwilloughby.bsky.social · 1d

You're busy solving problems that don't serve the thing you set out to build.

Jack Willoughby @jackwilloughby.bsky.social · 1d

Your team doesn't need your honesty. They need your composure.

Jack Willoughby @jackwilloughby.bsky.social · 1d

The best things in life aren't found on the way to something else—they're the destination itself.

Jack Willoughby @jackwilloughby.bsky.social · 1d

Being ahead compounds. Being behind compounds faster.

Jack Willoughby @jackwilloughby.bsky.social · 2d

You're building someone else's business in your brand's clothing.

Jack Willoughby @jackwilloughby.bsky.social · 2d

Brands hiring their own marketers instead of agencies = paying for control, not just campaigns.

Jack Willoughby @jackwilloughby.bsky.social · 2d

Ticking boxes ≠ progress. Real work begins when you stop following instructions and start creating impact.

Jack Willoughby @jackwilloughby.bsky.social · 2d

Fear-based leaders are predictable once you understand their playbook—spot the pattern, protect yourself, choose courage.

Jack Willoughby @jackwilloughby.bsky.social · 3d

Brands don't interrupt the story. They join it when life happens.

Jack Willoughby @jackwilloughby.bsky.social · 3d

You've got twelve revenue streams and zero identity.

Jack Willoughby @jackwilloughby.bsky.social · 3d

You can't give what you don't have—respect yourself first, then you can respect your team.

Jack Willoughby @jackwilloughby.bsky.social · 3d

You can't pour respect from an empty cup—fill yourself first, then lead others.

Jack Willoughby @jackwilloughby.bsky.social · 3d

When nature needs a profit motive, we’ve already lost the plot. 👇

https://short.sweet.pub/when-nature-needs-a-profit-motive-weve-already-lost-the-plot-23674b10e908

Jack Willoughby @jackwilloughby.bsky.social · 3d

Spent 10 years building skills but won't spend 10 minutes making someone feel heard.

Jack Willoughby @jackwilloughby.bsky.social · 4d

at some point blaming your past becomes a distraction from your future

Jack Willoughby @jackwilloughby.bsky.social · 4d

You're busy fixing a business that didn't need fixing until you got distracted.

Jack Willoughby @jackwilloughby.bsky.social · 4d

You can't be everything to everyone. Pick your lane: cheap, fast, premium, or crafted—then own it.

Jack Willoughby @jackwilloughby.bsky.social · 4d

every business really just boils down to: can you make people want it, and can you actually deliver it well?

Jack Willoughby @jackwilloughby.bsky.social · 4d

Amount of money made in history by destroying nature vs. protecting it: the gap is closing fast.

Jack Willoughby @jackwilloughby.bsky.social · 5d

You're solving problems you were never meant to solve.

Jack Willoughby @jackwilloughby.bsky.social · 5d

The best opportunities are hidden where most people won't bother looking—that's what makes them valuable.