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The University of Southern California
@usc.edu
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The official account of the University of Southern California. #USC | #FightOn
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The University of Southern California @usc.edu · 13h
Film. Music. Sports. Gaming. Tech. With a new center at @gould.usc.edu, students can train for the legal careers shaping the world’s fastest-growing industries.
USC Gould unveils Center for Sports, Entertainment, Media & Technology Law under director Jeff Schneider | USC Gould School of Law
USC Gould School of Law has launched the Center for Sports, Entertainment, Media & Technology Law, an interdisciplinary hub designed to prepare students for careers at the intersection of law, business, and innovation. Jeff Schneider (JD 1991), an accomplished entertainment attorney and longtime educator, has been appointed as the Center's inaugural executive director.
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The University of Southern California @usc.edu · 20h
Medicine is moving at light speed — curing rare diseases and personalizing care with AI. @schaeffer.usc.edu highlights that the FDA regulatory approval processes must catch up.
Former FDA Leaders Say New Policies Needed to Boost Medical Innovation - September 26, 2025 - USC Schaeffer
Advances in rare disease treatments and clinical trial tools demand new regulatory frameworks, former commissioners said a Schaeffer Center conference on FDA reform. - September 26, 2025
schaeffer.usc.edu
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The University of Southern California @usc.edu · 1d
Building a kidney from scratch? Yes! @keck.usc.edu researchers have grown the most advanced kidney structures yet that could one day help 100K+ Americans waiting for transplants.
USC Stem Cell-led team makes major advance toward building a synthetic kidney
Scientists combine kidney filtering and urine-concentrating components to create “assembloids,” the most mature and complex kidney structures ever grown in a lab and a tool for developing new therapies.
stemcell.keck.usc.edu
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The University of Southern California @usc.edu · 1d
While fans cheer, these Trojans calculate. Inside @marshall.usc.edu's Sports Research Lab, students are decoding every play to give USC Football an edge.

🔗 uscne.ws/football-data
The Trojans — seen coming onto the field to face Michigan State on Sept. 20 — are using real-time data to make key decisions. (USC Photo/Bryce Dechert)
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The University of Southern California @usc.edu · 2d
A new home for health. @keckmedicineusc.bsky.social just opened its largest outpatient site in Pasadena, with 15 specialties, 4 stories, and world-class Trojan care.
Keck Medicine of USC debuts new, state-of-the-art Pasadena location
Keck Medicine hosts ribbon-cutting event for new state-of-the-art medical office building in Pasadena.
www.keckmedicine.org
usc.edu
The University of Southern California @usc.edu · 2d
Career changes are tough, but the Trojan Network can help. @marshall.usc.edu MBAs share how they have gone from aerospace to video games, proving no pivot is too big.
From Career Pivots to Community: Alumni Insights for the Trojan MBA Journey
USC Marshall MBA alumni share insights on reinvention, connection, and the power of the Trojan Network.
www.marshall.usc.edu
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The University of Southern California @usc.edu · 3d
Happy 145th Birthday, USC! From the first class of 53 students to a Trojan Family half a million strong! Chef Mireya baked an Orange Vanilla Cake with Trojans to celebrate how sweet 145 years can be.

🔗 uscne.ws/145
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usc.edu
The University of Southern California @usc.edu · 3d
The Trojan Family just rolled out a red carpet for its newest NAI scholars. With tutoring, mentoring, and family support, USC helps neighborhood students along the pathway to their dream college. 🎓

🔗 uscne.ws/NAI2025
Students in the USC Leslie and William McMorrow Neighborhood Academic Initiative receive a warm welcome on the University Park Campus. (USC Photo/Sean Dube)
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The University of Southern California @usc.edu · 4d
Your brain beats with every heartbeat! USC researchers found a way to see tiny vessel pulses for the first time, opening new paths to understanding aging and Alzheimer’s.
USC Researchers Develop New Brain Imaging Method to Reveal Hidden Vascular Changes with Aging
Related News USC study links lack of diversity in Alzheimer’s disease clinical trials to differences in amyloid levels April 17, 2024 USC study finds new evidence linking dementia to problems […]
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The University of Southern California @usc.edu · 4d
He brought functional sight to people with complete retinal blindness by co-inventing Argus II. Now, Mark Humayun has been installed as Slivinski Chair at @keck.usc.edu.
Mark Humayun installed as Slivinski Chair in Macular Degeneration Research
The noted ophthalmologist and University Professor is the co-inventor of Argus II, which offers functional sight to people with complete retinal blindness.
today.usc.edu
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The University of Southern California @usc.edu · 5d
Blink and you’ll miss it! @dornsife.usc.edu's Stephen Bradforth won a US-UK grant to study ultrafast quantum chemistry with potential in solar energy & drug design.
US-UK quantum chemistry grant goes to USC Dornsife scholar
Chemistry professor Stephen Bradforth will explore how quantum entanglement can influence the outcome of ultrafast molecular events
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The University of Southern California @usc.edu · 5d
Ask any Trojan: Café Dulce is an integral part of the USC experience. Alum James Choi left his accounting job to help his mom build it... and turned coffee into community!

🔗 uscne.ws/dulce
USC alumnus James Choi opened Cafe Dulce at the USC Village in 2017. (USC Photo/Stephen Gee)
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The University of Southern California @usc.edu · 6d
The world knew her as a trailblazing primatologist who redefined evolution. We knew her as an integral part of @dornsife.usc.edu. Jane Goodall’s legacy will keep inspiring the Trojan Family.
Honoring Jane Goodall’s legacy at USC Dornsife
Trailblazing primatologist Jane Goodall advanced the study of great apes at USC Dornsife, and left a lasting mark on its students and faculty
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The University of Southern California @usc.edu · 6d
Thinking about a career pivot? Peyton Manning did it too! The Super Bowl champ & NFL Hall of Famer told @annenberg.usc.edu how he built Omaha Productions into an Emmy-winning media powerhouse.

🔗 uscne.ws/manning
Peyton Manning listens to a question from student Elijah Patterson during Thursday’s USC Next Level Sports event in Wallis Annenberg Hall. (Photo/Areon Mobasher)
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The University of Southern California @usc.edu · 7d
They swam the English Channel before starting college. Now twins Amelia and Sarah Batt are diving into Trojan life at @dornsife.usc.edu. 🏊‍♀️
The twins making waves at USC Dornsife
Extreme swims and a father’s cancer diagnosis prove incoming freshmen Amelia and Sarah Batt know resilience and commitment
dornsife.usc.edu
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usc.edu
The University of Southern California @usc.edu · 8d
Debuting today: a new space for conversation with President Kim. Check out Trojan Talks episode 1 with USC Annenberg’s Dean Willow Bay where they discuss student success, open dialogue, responsible AI, and USC’s bright future → weare.sc/tt1001
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The University of Southern California @usc.edu · 8d
Who are the newest Trojans? This fall, 5,303 first-years, transfers, military scholars, and small-town students started their USC journey.

🔗 uscne.ws/new-trojans
USC’s incoming class includes 28% straight-A students, with an additional 11% of the students receiving only one B during their high school careers. (USC Photo/Gus Ruelas)
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usc.edu
The University of Southern California @usc.edu · 9d
Sometimes doctors prescribe antibiotics “just in case.” A USC study in India shows many do it because they believe patients expect “stronger” medicines.
Provider misperceptions drive inappropriate antibiotic prescribing
“Problem for the whole world, not just India,” a study by USC and Duke finds.
today.usc.edu
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The University of Southern California @usc.edu · 10d
A natural healing superpower: ribs regrow after massive injury. @keck.usc.edu's Shuwan Liu uncovered signals that may help all bones repair.
USC Stem Cell PhD student Shuwan Liu receives award from the American Society for Bone and Mineral Research
Which signals drive cells to heal large-scale bone injuries? For her research into this question, USC Stem Cell PhD student Shuwan Liu has won a 2025 Young Investigator Award from the American Society for Bone and Mineral Research (ASBMR), a professional organization that brings together both clinical and experimental scientists. The award recognizes Liu’s abstract Genomic analysis of Sox9-lineage cells reveals an essential role for c-FOS/AP-1 in large-scale bone regeneration, which she presented during a podium talk at ASBMR’s 2025 annual meeting in Seattle. At the meeting’s September 6 awards celebration, Liu received a $1,000 honorarium and a plaque in recognition of her achievement. Liu is pursuing her PhD in Development, Stem Cells, and Regenerative Medicine (DSR) through the Programs in Biomedical and Biological Sciences (PIBBS) in the lab of Francesca Mariani at the Eli and Edythe Broad Center for Regenerative Medicine and Stem Cell Research at USC and in collaboration with Albert Almada, assistant professor of orthopaedical surgery, stem cell biology and regenerative medicine, and gerontology.
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The University of Southern California @usc.edu · 11d
About 1 in 3 unsheltered Angelenos eats less than one meal a day. A @keck.usc.edu study highlights these urgent struggles for survival.
USC study shows the majority of unsheltered Angelenos face critical gaps in meeting basic needs
Related News USC study links lack of diversity in Alzheimer’s disease clinical trials to differences in amyloid levels April 17, 2024 First genome-wide comparison of vapers and smokers finds similar […]
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The University of Southern California @usc.edu · 12d
On International Day of Democracy, Arnold Schwarzenegger sat down with President Beong-Soo Kim and called on Trojans to protect democracy through dialogue.

🔗 uscne.ws/democracy
USC Interim President Beong-Soo Kim and former California Gov. Arnold Schwarzenegger address the International Day of Democracy crowd. (USC Photo/Henry Kofman) A student captures a photo during the International Day of Democracy event. (USC Photo/Steve Cohn) Students filled the seats at Town and Gown on the University Park Campus. (USC Photo/Steve Cohn) In addition to the in-person crowd, more than 2,800 watched the livestream. (USC Photo/Henry Kofman)
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The University of Southern California @usc.edu · 12d
For decades, Alzheimer’s research focused on plaques & tangles in the brain. @viterbischool.usc.edu uncovered that blood flow, instead, could be the key to unlocking Alzheimer’s treatment. 🧠
Brain's Blood Flow Could Change How We Understand and Treat Alzheimer's - USC Viterbi | School of Engineering
New USC Viterbi-led study focusing on brain's vascular dynamics challenges the current prevailing method of dementia diagnosis and treatment.
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The University of Southern California @usc.edu · 13d
California lives with the risk of earthquakes, but some are far more dangerous. @dornsife.usc.edu is raising concerns over 'supershear' quakes.
'Supershear' earthquakes a major threat to California, say scientists
USC Dornsife researchers say powerful, fast-moving quakes will strike the Golden State, urge stronger building codes and better monitoring
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The University of Southern California @usc.edu · 13d
Only 5% of the universe is understood by modern physics. A $4M grant powers @dornsife.usc.edu to unite scientists, philosophers & artists to explore the rest. 🌌
$4M John Templeton Foundation grant funds a new frontier in cosmology
The grant funds an ambitious team project aimed at better understanding our universe, led by USC Dornsife's Vera Gluscevic.
dornsife.usc.edu
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The University of Southern California @usc.edu · 15d
Alzheimer’s affects 6M Americans, yet most drugs barely slow it. Trojan researchers, backed by an $8M NIH grant, are charting a new path by targeting brain inflammation. 🧠
USC researchers win $8M NIH grant to pursue Alzheimer’s drug
USC scientists are in pursuit of a new drug therapy to combat Alzheimer’s.
today.usc.edu
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