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eRank SEO
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🟢 Education and tools for Etsy and other e-commerce platforms
🟢 Etsy's most popular SEO tool
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Welcome to the eRank feed! 🎉
A safe space to chat about Etsy, handmade, POD, and—most importantly—our wins! Hit a goal? Share it, and we’ll celebrate with you!

Use #eRankCommunity to post.

🟢 Note: this is not a promo feed. Share your projects, but promo posts will be removed.
How Does Etsy Use Conversion Rates? 🌟

Etsy looks at clues from shoppers to determine whether a listing is appealing and meets expectations once clicked. They look at how well a listing converts to determine whether to boost that listing’s engagement rate and placement in search. 📈

#eRankCommunity
November 12, 2025 at 2:15 PM
Check out our updated dashboard for:

🌱 traffic stats
🌱 trending keywords
🌱 competitor sales
🚀 and MUCH more!

You can even customize it if you drag-and-drop the boxes. ❤️‍🔥

This is in beta mode, so please share feedback with our team via the button in the lower-right hand corner!

#eRankCommunity
November 10, 2025 at 2:02 PM
Do You Have an Etsy Auto-Response? 🗣️

Etsy's customer service standards include replying to messages within 48 hours (24 for Star Seller🌟). If you're away for the weekend, take advantage of setting up an auto-reply, so your potential customers hear back from you within that window.

#eRankCommunity
November 7, 2025 at 2:01 PM
Etsy Did You Know? 💡

"New listings will still be shown in search even if they don’t have any reviews or ratings yet, as long as they don’t have any other listing or shop quality issues." 📝

#eRankCommunity
November 5, 2025 at 2:01 PM
Let's Talk Etsy Messages! 📧

For their customer service standards, Etsy takes into account the time it takes sellers to reply to the first message in a thread. This also applies if another seller sends you a "thanks for your order"-type note!

#eRankCommunity
November 3, 2025 at 2:01 PM
Etsy Title Tip! 💡

"Only include holidays, special occasions, or recipient types if they’re essential to what the item is, like “birthday candle” or “Halloween costume”." 🎂🎭

This advice also extends to the Attributes within a listing; only use it if it is relevant!

#eRankCommunity
October 31, 2025 at 12:23 PM
Etsy Tag Do! ✅

DO aim for "long tail" keywords. Instead of using one-word or generic tags (such as "shirt" or "handmade gift"), use descriptive tags that are niched down to your products.

"shirt" ➡️ "floral cotton shirt"

#eRankCommunity
October 29, 2025 at 12:50 PM
Let's Talk Holidays! 🍾

For your Etsy listings, be sure to ONLY use the Holiday or Occasion attributes when they are relevant for your items.

Etsy recommends leaving Holiday and Occasion attributes blank, rather than mis-categorize them!

#eRankCommunity
October 27, 2025 at 12:50 PM
Conversion rate myth! 🤔

On Etsy, a shop's overall conversion rate does not affect where listings rank. The conversion rate that bears the most weight for search is how a specific listing converts for specific keywords. This means that sending traffic to your shop does not harm it!

#eRankCommunity
October 24, 2025 at 12:50 PM
Are you multi-lingual? 💬

On Etsy, the title, tags, and listing descriptions should be in the language you chose during setup. Etsy will translate your listings for shoppers into their chosen language.

However, you can add your own translations to listings, if you're a polyglot! 🗣️

#eRankCommunity
October 22, 2025 at 12:50 PM
Etsy Tip! 💡 While the number of images you have for a listing doesn't affect how it ranks, using all 10 images may increase your conversion rate. Why?

Because every photo helps tell the story of your item; texture, usage, colors, materials, styles, and more!

#eRankCommunity
October 20, 2025 at 12:47 PM
Etsy Sellers! Do you have a shop banner? 🎨

Etsy tells us that "shop banners are the largest branding asset for your shop." So take advantage of this prime real estate? 🏡

Here are Etsy's recommendations for sizing:

Big Shop Banner: 1600 x 400px
Mini Shop Banner: 1600 x 213px

#eRankCommunity
October 17, 2025 at 12:47 PM
Etsy Tip! 💡

Avoid using "your text here" placeholders in your listing thumbnail photo. It's actually prohibited by Etsy's House Rules! 🤯 Your main image must reflect an example of a finished product.

#eRankCommunity
October 15, 2025 at 12:47 PM
✅ Etsy DO: Use all 13 tags
🚫 Etsy DON’T: Use 13 one-word tags

#eRankCommunity
October 13, 2025 at 12:46 PM
Our team has exciting news to share! 🎉

You can use the eRank browser extension with the new Etsy Marketplace Insights tool for a deeper dive into keywords. The extension shows estimated click-through rates, a 15-month trend graph, and which countries the searches are coming from! 🚀

#eRankCommunity
October 8, 2025 at 12:30 PM
Etsy's Top Keyword in September was....

*drumroll please* 🥁🥁🥁

"Halloween", with over 131k searches! 👻🎃

#eRankCommunity
October 6, 2025 at 1:02 PM
Have You Seen? 👀

Etsy is partnering with OpenAI, so ChatGPT users in the US can discover, browse, and purchase items on Etsy directly through ChatGPT! 🤖

Ensure your superstar keywords and all important information are in your listing descriptions to help maximize visibility. 🌟

#eRankCommunity
October 1, 2025 at 1:00 PM
We LOVE this quote from Etsy! 🤩😍

"Your search optimization strategy shouldn’t be “Set it and forget it.” Look at your stats on a regular basis to see which listings could be bringing your shop more traffic and refresh the tags and titles."

#eRankCommunity
September 29, 2025 at 1:01 PM
Etsy Did You Know? 💡

"New listings will still be shown in search even if they don’t have any reviews or ratings yet, as long as they don’t have any other listing or shop quality issues." 📝

#eRankCommunity
September 24, 2025 at 1:02 PM
Etsy cha-ching, selling notification sound
The most pleasant sound 😊
www.youtube.com
September 22, 2025 at 1:02 PM
Etsy Title Tip! 💡

"Only include holidays, special occasions, or recipient types if they’re essential to what the item is, like “birthday candle” or “Halloween costume”." 🎂🎭

This advice also extends to the Attributes within a listing; only use it if it is relevant!

#eRankCommunity
September 19, 2025 at 12:01 PM
Etsy Tip! 🚀

"Since categories act like tags...you don’t need to add tags that repeat the phrases that appear in your categories and attributes." Use your tag slots for a wider variety of keywords to broaden your reach! 🌱

#eRankCommunity
September 17, 2025 at 12:02 PM
How Etsy Search Works! 💡

Etsy's algorithm "takes a holistic view of your listing—including title, tags, attributes, descriptions, first photo, reviews, and more—to help connect your items with the right buyers."

Take some time to get listings in tip-top shape before the holidays!

#eRankCommunity
September 15, 2025 at 12:02 PM
Etsy Did You Know? 💡

It takes the Etsy platform roughly 15-20 minutes to get new listings up on search result pages. ⏰ So give your listing a little time to settle before trying to find it using our Rank Checker tool. 😎

#eRankCommunity
September 12, 2025 at 12:31 PM
Etsy Don't! 🚫

Don't copy & paste listing title into your description. Sprinkle your keywords into casual-sounding language that gets buyers excited about your item. Include information about your product such as size, materials, aesthetics, and who it might be a great gift for. 🎁

#eRankCommunity
September 10, 2025 at 1:01 PM