Mikael Araújo
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mikaelaraujo.bsky.social
Mikael Araújo
@mikaelaraujo.bsky.social
International SEO Consultant; Public Speaker; Top 40 SEOs to follow in Brazil by Niara. Web Almanac SEO Chapter author.
https://www.mikaelaraujo.com/
@wilreynolds.bsky.social Awesome man! Good see you in Brazil! Amazing pics.
July 14, 2025 at 4:43 PM
Nice! Thank you.
June 20, 2025 at 6:30 PM
@henrihelvetica.bsky.social All these webinars are being recorded?
June 20, 2025 at 5:37 PM
And agreeing with Addy Osmani: it's "verification – not generation – that's the new bottleneck in software development."

The same applies to SEO for generation/modification, technical SEO, and other segments. In the end, the responsibility will always fall on the human who pressed the button.
June 11, 2025 at 5:07 PM
Keep at least one social network very active (LinkedIn, Instagram, etc.). The content you post can also become an inventory of what you do;
Overall, focus on being recognized as an entity across the entire web, not just on Google. 🧵 8/8
February 5, 2025 at 1:18 PM
Keep in mind that Bing typically indexes information more quickly than Google. It's crucial that your website performs well on Bing, as it tends to be more sensitive to structural/technical errors than Google; 🧵 7/8
February 5, 2025 at 1:18 PM
Structured data and bios are currently the most effective ways to consolidate information. Make sure to reference the items described in your bio within the relationships in your structured data;
🧵 6/8
February 5, 2025 at 1:18 PM
If your name is common in your country/region, you'll need multiple sources to stand out. Consider using a qualifier to create your unique identity and differentiate yourself;
Remember to include this in your structured data.
🧵 5/8
February 5, 2025 at 1:18 PM
As the relationships between your name and mentions take time to process. Direct links will typically be cited as primary sources;

Mentions without links provide good context but tend to appear after the second or third interaction;
🧵 4/8
February 5, 2025 at 1:18 PM
A brand or individual's website should be the primary source of information;
Direct links to information sources (from your website to other sources) are more effective than mere mentions.
🧵 3/8
February 5, 2025 at 1:18 PM
Additionally, there needs to be sufficient user engagement so that different interactions help the results appear in the most optimal way. 🧵 2/8
February 5, 2025 at 1:18 PM