If you want to benchmark understand and improve where your product stands in LLM-driven discovery, you can join the waitlist at devtune.ai/waitlist. I’m onboarding new teams in batches and collecting feedback as we go.

DM or comment if you want to know more.

👓

This puts devrel, growth, docs, and technical GTM teams in a tough spot: most are relying on strategies designed for web search, not LLMs.

In most cases, being invisible in LLM recommendations means missing out on qualified lead flow.

You can have a better product with more attractive pricing, but that can all be made irrelevant when your competitor has the LLM distribution advantage.

The core problem: the way people discover products - especially developer tools - is changing fast.

It’s a fundamental distribution shift.

I hope you've found this thread helpful!

Follow me @theplgeek for more.

Like/Repost the post below if you think this might be useful to others:

11/11

Build upgrade paths, not paywalls.

I break down the problem and the UPLIFT framework in detail in my latest newsletter 👓

www.plg.news/p/upgrade-p...

10/11

☑ TEST continuously.
↳ Optimise messaging, timing, and flows.
↳ Use data and user feedback.

9/11

☑ FRAME as solutions.
↳ Position upgrades as answers to problems.
↳ Focus on capabilities unlocked, not just transactions.

8/11

☑ INTEGRATE seamlessly.
↳ Design contextual entry points.
↳ They should appear at moments of need, not random popups.

7/11

☑ LIMIT selectively.
↳ Create meaningful friction points that trigger upgrades.
↳ Do this AFTER users experience real value.

6/11

☑ PACKAGE strategically.
↳ Each tier should solve specific problems.
↳ Make upgrades feel like natural progressions.

5/11

☑ UNDERSTAND your users' journey.
↳ Map key value moments.
↳ Interview recent upgrades to find conversion triggers.

4/11

I use this UPLIFT framework to boost free -> paid conversion rates.

3/11

The result?

Lot's of $ left on the table.

The solution is simple, but not always easy.

2/11

Outside of the games you developed what were your favourites? My STFM then STE time was split between gaming, Cubase and coding fractal based graphics animations 😂

Wow, this looks amazing! Really wish I’d kept hold of my ST’s 😮‍💨