Rob Cowell
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Rob Cowell
@robsalesforce.com
610 followers 530 following 230 posts
Developer Advocate at Heroku 🥑 | 9x Certified Application Architect | DF 22/23/25 Speaker | Author Salesforce Devops for Architects
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robsalesforce.com
Obligatory pre-Dreamforce preparation photo
Suitcase, backpack, water bottle, cap
October 10, 2025 at 6:40 PM
robsalesforce.com
*polite cough*
Screenshot of shirtforce website with at least 3 purple t-shirts
October 8, 2025 at 4:13 PM
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Welcome to Q4 #cubeforce
October 1, 2025 at 10:49 AM
robsalesforce.com
Special Offer - double the chance to see me presenting at Dreamforce in these two sessions! Hope to see you there!

#df25 #dreamforce #slack #salesforcedevops
Integrate Slack with DevOps : Collaborative Release - Oct 15th, 10:30 to 10:50am PDT, Moscone West, Level 3, Codey Theater Slack and Salesforce DevOps : Beyond the Command Line - Oct 16th, 12:00 to 12:20pm PDT, Moscone West, Level 3, Codey Theater
October 1, 2025 at 9:31 AM
robsalesforce.com
Join me to discover how integrating #Slack into your #DevOps workflows just might be your new superpower - with a sprinkling of #Agentforce magic too...

Integrate Slack with DevOps: Collaborative Release
grst.co/48lq4iP

Slack and Salesforce DevOps: Beyond the Command Line
grst.co/4pNlGzJ
Gearset branded banner image, telling people I'll see them at Dreamforce 2025, plus a headshot of me
September 19, 2025 at 8:52 AM
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Go Go @salesforcestacey.bsky.social
July 8, 2025 at 1:13 PM
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7/7/2005, never forgotten
July 7, 2025 at 10:34 AM
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Slack is your secret DevOps weapon - get your finger on the pulse in near-realtime.

Find out more in the FULL version of my DevOps Quick Bites video at youtu.be/3idoXjZhCyI?...
July 4, 2025 at 2:47 PM
robsalesforce.com
Now that dust has settled (a little!) on the 5 events I did in London this month, it's time to look forwards to the next event.

Join me in July at Buckeye Dreamin' in Columbus, Ohio. I'll be dissecting a Heroku app live before your eyes.
ANATOMY OF AN APP - SWAPMYSWAG Let's take a walk through some code together, as we look at the making of SwapMySwag - a community app built on the Heroku platform. We'll cover platform decisions, design considerations, and the highs and lows of building apps without the safety net of the core Salesforce platform. JULY 8, 4:05pm
June 16, 2025 at 4:56 PM
robsalesforce.com
TDX time next week and I'll be speaking at the Slack campground twice that day! Want to see me bring my new tricks to Slack? Details below...
Integrate Slack to streamline Salesforce DevOps teamwork 12th JUNE 2025 9am-9:40am AND 2:30pm-3:10pm Campground, Slack Zone
June 2, 2025 at 8:37 AM
robsalesforce.com
Invocable Apex takes your Salesforce Flows and Agentforce Agents to new heights, unlocking the full power of code for unrivalled flexibility.

Find out more in the FULL video at youtu.be/_HP6wNL7DF0?...
May 23, 2025 at 8:20 AM
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Messing with GitHub for fun adventures
Screenshot of a Salesforce Flow bug pane showing the results of a callout to Github REST API
May 20, 2025 at 10:34 AM
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Want to squash those bugs before you've even started testing? You'll want to shift left even further with Static Code Analysis.

Find out more in the FULL episode of DevOps Quick Bites at youtu.be/zS2pK3L00mg?...
May 16, 2025 at 3:41 PM
robsalesforce.com
The hardest part of any new software project - giving it a name and a logo, of course!
Retro pixel art, gold letting with the acronym M.U.T.H.A. and in small gold letters below it, "Mostly Useful, Through Having Agentforce"
May 10, 2025 at 10:12 AM
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#cubeforce
Custom rubiks calendar cube showing the current date Thursday 1st May
May 1, 2025 at 9:13 AM
robsalesforce.com
What are the moving parts behind Agentforce when you need to deploy your Agents?

Check out the FULL version of my DevOps Quick Bites video at youtu.be/dpougCc_pvU to unravel the metadata and set yourself up for Agent success
April 25, 2025 at 3:38 PM
robsalesforce.com
Agentforce has the potential to transform how we work in Salesforce, but we need to be sure we can deliver it to our users.

Check out my FULL video to find out the key components you'll need to know, at youtu.be/dpougCc_pvU
April 24, 2025 at 12:36 PM
robsalesforce.com
Despite the name, DevOps isn't just for Devs (or at least, just the pro-code ones). Admins get to join the party too.

Discover more about DevOps for the declarative side of Salesforce in the FULL video at youtu.be/AwyiGaOoZX8
April 10, 2025 at 3:17 PM
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Movie waiting to happen
A Southern redhead woman running from the police with crates of peaches on a cart
April 4, 2025 at 3:56 PM
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Friends don't let friends skip testing. Even if you need a quick change, it can soon become a lengthy issue if you've not tested it first.

Find out about this DevOps anti-pattern and more in the FULL video at youtu.be/mOiwpga0mxI
April 4, 2025 at 9:23 AM
robsalesforce.com
Oh, have we got something special for you at DevOps Dreamin' Chicago!

Steve "SteveMo" Molis - MVP Hall of Famer, Formula legend, and owner of the legendary Dreamcoat - will be kicking off our opening keynote.

Come for the SteveMo, stay for the great DevOps content - sign up at devopsdreamin.com
Steve Molis in his green sequined Dreamcoat, holding a plastic lightning bolt, smiling at the camera while seated
March 31, 2025 at 4:34 PM
robsalesforce.com
Deploy early, deploy often. Don't save up all your work for that Big Bang release, it's a DevOps anti-pattern.

Find out more about DevOps anti-patterns in the FULL video at youtu.be/mOiwpga0mxI
March 31, 2025 at 8:24 AM
robsalesforce.com
Just heard about a problem in Production? Oof, that's gotta hurt - and it could have been prevented, with robust testing and monitoring strategies.

Find out more in the latest episode of DevOps Quick Bites, in which I look at some common DevOps anti-patterns

youtu.be/mOiwpga0mxI
March 28, 2025 at 9:00 AM
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More ducks - a mallard being followed by 3 little chicks. Pixel art style again
March 27, 2025 at 4:31 PM
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Some ducks I drew 4 years ago enough to get in?
Pixel art of ducks at various stages - chick, adult, and a bronze roasted duck....
March 27, 2025 at 4:28 PM