And one other thing: we’re being told that AI is the only way to make games cheaper and faster, to pull us from this precipice of production nightmares the industry has found itself in. That it’s necessary.

We put out roughly 3 motherfucking games a year, not touching the stuff.
Skill issue.

The people who will most profit from this quality and connection-sapping technology being assumed to be inevitable, want you to give up on pushing against it today, by believing that fight is already over.

Don’t give in.
Don’t be fooled.
Don’t accept the thing already making our medium worse.

Is pressure increasing? Absolutely. Are investors and management pushing to “just try it”, hoping issues with the tech will resolve itself, and that developers and audiences will gradually get worn down and just accept it slipping into more and more of the work? For sure.

But it’s not there yet.