Vanessa Da Mata @ Parque ibirapuera
Brazilian singer Vanessa Da Mata headlines an outdoor show at Parque Ibirapuera in São Paulo, offering a vibrant mix of Latin pop, MPB, and samba-influenced tunes. The sun-dappled park setting promises energetic performances and a festive open-air evening under the open sky.
CORRIDA LIVE! RUN
Official street race in São Paulo starting at the Obelisco – Ibirapuera. Organized by Instituto Eu Vivo Esporte, this dawn run invites runners of all levels to tackle a city course built around iconic landmarks for a festive urban sports experience.
Athenas Run Series
The Athenas Run Series in São Paulo offers three road races with distances from 5km to 21km. The first race starts near Ibirapuera Park at 6:30 am, with the remaining legs along the Pinheiros river; complete all three to earn a special medal.
2ª HELLO KITTY FUN RUN
Join the 2ª Hello Kitty Fun Run, an official outdoor road race starting at Obelisco Ibirapuera in São Paulo. A playful, family-friendly event organized by YESCOM, blending light competition with a fun, Hello Kitty theme for participants of all ages.
SP2B - São Paulo Beyond Business 2026
SP2B São Paulo Beyond Business 2026 is an international innovation festival at Ibirapuera Park, gathering investors, startups, executives and researchers to explore AI, smart cities, fintechs and healthtechs. Expect a mass crowd and cutting-edge talks in Brazil’s tech capital.
BOTA PARA CORRER
An official street-run in São Paulo starting at the Obelisco Ibirapuera. Organized by Instituto Educare, this city race invites runners of all levels to test endurance on urban streets at dawn. Expect a professional energy, supportive crowds, and a lively urban sports atmosphere.
CORPORATE RUN
An official street race in São Paulo at the Obelisco Ibirapuera. CORPORATE RUN brings together corporate teams for a morning outdoor run, organized by OOF, with professional pacing and a city-center route starting at 06:00. A lively, team-building event that blends fitness with corporate spirit.
MARATONA PÃO DE AÇUCAR
An official street race in São Paulo, starting at the Obelisco Ibirapuera at dawn on Sep 27, 2026. The MARATONA PÃO DE AÇUCAR is organized by Pão de Açúcar/TTK and invites runners of all levels to a festive city course past iconic landmarks.
6ª SPORTV RUN - SUPER 10K
Official street race in São Paulo: the 6th SPORTV RUN - SUPER 10K starts at 6:00 at Obelisco Ibirapuera. Organized by YESCOM, this 10K event showcases a fast city course and a festive morning atmosphere for competitive runners and enthusiasts.
BTG PACTUAL BIKE SERIES - PROVA CICLISTICA
Official street cycling race in São Paulo: the BTG Pactual Bike Series Prova Ciclistica, starting at the Obelisco near Ibirapuera. Organized by DR2 Sports, this outdoor road event features a competitive morning circuit through the city for riders and fans alike.
4ª. EDIÇÃO DO DESAFIO MINALBA
Official street running race in São Paulo, starting at Obelisco - Ibirapuera. The 4th edition of Desafio Minalba, organized by Minalba Brasil, invites runners to a city route through iconic avenues and parklands near the Obelisco.
DISNEY MAGIC RUN
Disney Magic Run is an official street race in São Paulo, starting at the iconic Obelisco – Ibirapuera. Organized by Global Vita, this family-friendly event invites Disney fans of all ages to run through city streets and enjoy a festive, magical atmosphere.