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Mihai Trofin @mihaitrof.bsky.social · 8h

Everything in tech is a wrapper

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Mihai Trofin @mihaitrof.bsky.social · 10h

I struggle on this one as well, I usually try to find a template that illustrates the best my vision

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Mihai Trofin @mihaitrof.bsky.social · 12h

I was doing something similar last week then come back to the same chat today and Gemini completely forgot everything we already discussed haha

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Mihai Trofin @mihaitrof.bsky.social · 13h

Any great Skool communities on DTC, Ecom, paid ads, and creative strategy?

#Skool

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Mihai Trofin @mihaitrof.bsky.social · 14h

Which metric matters least?

- Hook strength

- Message clarity

- Pacing & visuals

- Audio energy

- Performance

- Creative score

- CTA effectiveness

- Visual composition

#metaads

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Mihai Trofin @mihaitrof.bsky.social · 15h

Day 19

⬆️ 49 followers
✅ MVP done

You can now try the MVP to analyze your video ads frame by frame.

#buildinpublic

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Mihai Trofin @mihaitrof.bsky.social · 17h

I'm building a SaaS tool designed to help media buyers, DTC brands, and creative agencies analyze and score their video ad creatives before testing.

unskippable.co

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Mihai Trofin @mihaitrof.bsky.social · 17h

Get feedback as soon as possible!!

Your MVP doesn’t have to be perfect.

If you’re a creative strategist, media buyer, agency owner, or video editor, you can check out my creative video analysis tool below 👇

#buildinpublic

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Mihai Trofin @mihaitrof.bsky.social · 23h

Oh, I’m sorry to hear that. Why imposter syndrome?

I used to feel the same because at some point I was working in an industry I didn’t know that well, but after 1.5 years I certainly don’t feel the same. I’ve got a lot of experience and expertise.

Mihai Trofin @mihaitrof.bsky.social · 1d

Just grabbed a new domain 👀

What’s the first thing that comes to your mind when you see it?

Be honest, I can take it

#buildinpublic

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Mihai Trofin @mihaitrof.bsky.social · 1d

Now that AWS is down, what tools can’t you use?

No Canva for me this morning

#buildinpublic

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Mihai Trofin @mihaitrof.bsky.social · 1d

Brands are losing 80% of their budget because the video hook is just a nice intro.

The P-A-C framework proves it. An unskippable hook needs:

3+ visual cuts in the first 5 seconds (Pattern Interrupt).

No Dead Air (Silence Kills Retention).

The BIG Promise stated by second 5 (Curiosity Gap).

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Mihai Trofin @mihaitrof.bsky.social · 2d

Cold outreach math:

100 messages →
30 replies →
10 calls →
3 deals in progress →
1 that actually pay

#buildinpublic

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Mihai Trofin @mihaitrof.bsky.social · 2d

You should give it a try, the community is quite impressive, and you can find resources on any integration

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Mihai Trofin @mihaitrof.bsky.social · 2d

That’s a solid plan! You do make the most of the sunny weather, it’s pretty cloudy where I am.
Today I’m back to working on my SaaS after spending yesterday helping my dad with some house work.

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Mihai Trofin @mihaitrof.bsky.social · 2d

How do media buyers analyze 10,000+ creatives per quarter? Asking for my sanity.

The volume is insane. Everyone says 'Creative is 50% of ROI,' but manually reviewing a thousand variants to find the drop-off frame or the best UGC hook is an impossible job for humans.

#creativestrategy #mediabuyer

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