Author | Lightnews

PPC Trends 2026: AI, Automation, And The Fight For Visibility via @sejournal, @MattGSouthern

SEO & SMM News @seo.at.thenote.app · 1h

PPC Trends 2026: AI, Automation, And The Fight For Visibility

Inside the latest PPC Trends ebook: how marketers are redefining control, measurement, and creative in an era of platform-driven automation.

#seo #smm

Inside the latest PPC Trends ebook: how marketers are redefining control, measurement, and creative in an era of platform-driven automation.

How And Why Google Rewrites Your Hard-Earned Headlines

SEO & SMM News @seo.at.thenote.app · 2h

How And Why Google Rewrites Your Hard-Earned Headlines

You may craft the perfect headline, but Google often has the final word. The Google leak reveals what’s really going on.

#google #seo

You may craft the perfect headline, but Google often has the final word. The Google leak reveals what’s really going on.

SEO Is Not A Tactic. It’s Infrastructure For Growth via @sejournal, @billhunt

SEO & SMM News @seo.at.thenote.app · 3h

SEO Is Not A Tactic. It’s Infrastructure For Growth

When organizations embed search into their infrastructure, they convert customer intent into a measurable growth engine.

#seo #smm

When organizations embed search into their infrastructure, they convert customer intent into a measurable growth engine.

Why Are Brands Rethinking Their Approach To Using Agencies?

SEO & SMM News @seo.at.thenote.app · 4h

Why Are Brands Rethinking Their Approach To Using Agencies?

Brands are rethinking agency relationships as budgets tighten and in-housing rises. Discover why the traditional model is under pressure and how agencies must adapt.

#seo #smm

Brands are rethinking agency relationships as budgets tighten and in-housing rises. Discover why the traditional model is under pressure and how agencies must adapt.

Why Some Brands Win in AI Overviews While Others Get Ignored [Webinar] via @sejournal, @hethr_campbell

SEO & SMM News @seo.at.thenote.app · 5h

Why Some Brands Win in AI Overviews While Others Get Ignored [Webinar]

Discover proven AI + review tactics that boost Google visibility, rankings & ROI. Join our free webinar to turn reviews into measurable SEO success.

#google #seo

Discover proven AI + review tactics that boost Google visibility, rankings & ROI. Join our free webinar to turn reviews into measurable SEO success.

Black Friday 2025: The affiliate PPC compliance playbook by Bluepear

SEO & SMM News @seo.at.thenote.app · 8h

Black Friday 2025: The affiliate PPC compliance playbook by Bluepear

Protect your Black Friday revenue: spot and prevent coupon fraud, monitor brand bidding and secure your affiliate traffic before losing budget.

#seo #smm

Protect your Black Friday revenue: spot and prevent coupon fraud, monitor brand bidding and secure your affiliate traffic before losing budget.

Instagram Adds New App Icons for Teen Users

SEO & SMM News @seo.at.thenote.app · 9h

Instagram Adds New App Icons for Teen Users

New ways for teens to express themselves through generic icons.

#instagram #smm

New ways for teens to express themselves through generic icons.

Social Media CEOs to Appear Before Trial Over Teen Social Risks

SEO & SMM News @seo.at.thenote.app · 10h

Social Media CEOs to Appear Before Trial Over Teen Social Risks

The CEOs of Facebook, Instagram and Snap will have to take part in a new trial.

#facebook #instagram

The CEOs of Facebook, Instagram and Snap will have to take part in a new trial.

Surfer SEO Acquired By Positive Group via @sejournal, @martinibuster

SEO & SMM News @seo.at.thenote.app · 11h

Surfer SEO Acquired By Positive Group

French technology group Positive acquires Surfer, expanding its full-funnel brand visibility ecosystem.

#seo #smm

French technology group Positive acquires Surfer, expanding its full-funnel brand visibility ecosystem.

Meta Adds Warnings to Protect Older Users from Common Scams

SEO & SMM News @seo.at.thenote.app · 12h

Meta Adds Warnings to Protect Older Users from Common Scams

Older users are losing billions to scams each year.

#meta #smm

Older users are losing billions to scams each year.

Brave Reveals Systemic Security Issues In AI Browsers via @sejournal, @MattGSouthern

SEO & SMM News @seo.at.thenote.app · 13h

Brave Reveals Systemic Security Issues In AI Browsers

Brave disclosed security vulnerabilities in AI browsers that could let malicious sites access user banking and email accounts.

#seo #smm

Brave disclosed security vulnerabilities in AI browsers that could let malicious sites access user banking and email accounts.

YouTube Previews its Coming Likeness Detection Tool

SEO & SMM News @seo.at.thenote.app · 14h

YouTube Previews its Coming Likeness Detection Tool

The system will use facial scans to detect depictions of your image across video uploads.

#smm #youtube

The system will use facial scans to detect depictions of your image across video uploads.

Google Offers AI Education in New ‘Skills’ Platform

2

SEO & SMM News @seo.at.thenote.app · 15h

Google Offers AI Education in New ‘Skills’ Platform

Many courses are available for free, though some require a Google Cloud subscription.

#google #seo

Many courses are available for free, though some require a Google Cloud subscription.

Edits Adds Halloween Effects, Updated Voiceover Recording Options

SEO & SMM News @seo.at.thenote.app · 16h

Edits Adds Halloween Effects, Updated Voiceover Recording Options

Spooky fonts and effects, as well as updated voiceover recording options.

#seo #smm

Spooky fonts and effects, as well as updated voiceover recording options.

Meta Continues to Miss the Mark With New App Additions

SEO & SMM News @seo.at.thenote.app · 17h

Meta Continues to Miss the Mark With New App Additions

Has Meta built any meaningful new element in its apps in the last five years?

#meta #smm

Has Meta built any meaningful new element in its apps in the last five years?

Google Outlines Latest Demand Gen Updates

SEO & SMM News @seo.at.thenote.app · 18h

Google Outlines Latest Demand Gen Updates

Google's added a range of AI-powered updates for its Demand Gen campaigns.

#google #seo

Google's added a range of AI-powered updates for its Demand Gen campaigns.

Yelp’s new tools help brands connect faster and engage customers in real time

SEO & SMM News @seo.at.thenote.app · 19h

Yelp’s new tools help brands connect faster and engage customers in real time

Businesses can now use AI to respond instantly, capture leads, and engage customers more efficiently on Yelp.

#seo #smm

Businesses can now use AI to respond instantly, capture leads, and engage customers more efficiently on Yelp.

OpenAI Launches ChatGPT Atlas Browser For macOS via @sejournal, @MattGSouthern

SEO & SMM News @seo.at.thenote.app · 20h

OpenAI Launches ChatGPT Atlas Browser For macOS

OpenAI launched ChatGPT Atlas, a browser built around ChatGPT with unified search tabs, agent mode, and more. Available now on macOS.

#seo #smm

OpenAI launched ChatGPT Atlas, a browser built around ChatGPT with unified search tabs, agent mode, and more. Available now on macOS.

OpenAI launches a web browser – ChatGPT Atlas

SEO & SMM News @seo.at.thenote.app · 21h

OpenAI launches a web browser – ChatGPT Atlas

And its built in search features seem to use Google Search.

#google #seo

And its built in search features seem to use Google Search.

Google Merchant Center adds centralized Issue Details Page

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SEO & SMM News @seo.at.thenote.app · 22h

Google Merchant Center adds centralized Issue Details Page

A new centralized dashboard helps advertisers quickly spot and fix product or account issues to keep their listings active.

#google #seo

A new centralized dashboard helps advertisers quickly spot and fix product or account issues to keep their listings active.

Google Ads quietly tests auto-setting “New Customer Value”

SEO & SMM News @seo.at.thenote.app · 23h

Google Ads quietly tests auto-setting “New Customer Value”

Google Ads is testing auto-set “New Customer Values,” sparking confusion and transparency concerns among advertisers.

#google #seo

Google Ads is testing auto-set “New Customer Values,” sparking confusion and transparency concerns among advertisers.

How to use YouTube Ads to drive B2B conversions

SEO & SMM News @seo.at.thenote.app · 1d

How to use YouTube Ads to drive B2B conversions

Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance and conversions.

#smm #youtube

Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance and conversions.

How to avoid marketing mix modeling mistakes that derail results

SEO & SMM News @seo.at.thenote.app · 1d

How to avoid marketing mix modeling mistakes that derail results

MMM is only as good as its data and assumptions. Avoid common modeling pitfalls and turn your analysis into real business impact.

#seo #smm

MMM is only as good as its data and assumptions. Avoid common modeling pitfalls and turn your analysis into real business impact.

The Impact Of AI Mode On SEO – Analysis Of 10 Studies via @sejournal, @Kevin_Indig

SEO & SMM News @seo.at.thenote.app · 1d

The Impact Of AI Mode On SEO – Analysis Of 10 Studies

What do AI Mode studies really say about search behavior, visibility, and brand trust? Kevin Indig separates fact from hype in this research-driven breakdown.

#seo #smm

What do AI Mode studies really say about search behavior, visibility, and brand trust? Kevin Indig separates fact from hype in this research-driven breakdown.