Lightnews — Scholar-powered news

YouTube Previews its Coming Likeness Detection Tool

SEO & SMM News @seo.at.thenote.app · 1h

YouTube Previews its Coming Likeness Detection Tool

The system will use facial scans to detect depictions of your image across video uploads.

#smm #youtube

The system will use facial scans to detect depictions of your image across video uploads.

Google Offers AI Education in New ‘Skills’ Platform

SEO & SMM News @seo.at.thenote.app · 2h

Google Offers AI Education in New ‘Skills’ Platform

Many courses are available for free, though some require a Google Cloud subscription.

#google #seo

Many courses are available for free, though some require a Google Cloud subscription.

Edits Adds Halloween Effects, Updated Voiceover Recording Options

SEO & SMM News @seo.at.thenote.app · 3h

Edits Adds Halloween Effects, Updated Voiceover Recording Options

Spooky fonts and effects, as well as updated voiceover recording options.

#seo #smm

Spooky fonts and effects, as well as updated voiceover recording options.

Meta Continues to Miss the Mark With New App Additions

SEO & SMM News @seo.at.thenote.app · 4h

Meta Continues to Miss the Mark With New App Additions

Has Meta built any meaningful new element in its apps in the last five years?

#meta #smm

Has Meta built any meaningful new element in its apps in the last five years?

Google Outlines Latest Demand Gen Updates

SEO & SMM News @seo.at.thenote.app · 5h

Google Outlines Latest Demand Gen Updates

Google's added a range of AI-powered updates for its Demand Gen campaigns.

#google #seo

Google's added a range of AI-powered updates for its Demand Gen campaigns.

Yelp’s new tools help brands connect faster and engage customers in real time

SEO & SMM News @seo.at.thenote.app · 6h

Yelp’s new tools help brands connect faster and engage customers in real time

Businesses can now use AI to respond instantly, capture leads, and engage customers more efficiently on Yelp.

#seo #smm

Businesses can now use AI to respond instantly, capture leads, and engage customers more efficiently on Yelp.

OpenAI Launches ChatGPT Atlas Browser For macOS via @sejournal, @MattGSouthern

SEO & SMM News @seo.at.thenote.app · 7h

OpenAI Launches ChatGPT Atlas Browser For macOS

OpenAI launched ChatGPT Atlas, a browser built around ChatGPT with unified search tabs, agent mode, and more. Available now on macOS.

#seo #smm

OpenAI launched ChatGPT Atlas, a browser built around ChatGPT with unified search tabs, agent mode, and more. Available now on macOS.

OpenAI launches a web browser – ChatGPT Atlas

SEO & SMM News @seo.at.thenote.app · 8h

OpenAI launches a web browser – ChatGPT Atlas

And its built in search features seem to use Google Search.

#google #seo

And its built in search features seem to use Google Search.

Google Merchant Center adds centralized Issue Details Page

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SEO & SMM News @seo.at.thenote.app · 9h

Google Merchant Center adds centralized Issue Details Page

A new centralized dashboard helps advertisers quickly spot and fix product or account issues to keep their listings active.

#google #seo

A new centralized dashboard helps advertisers quickly spot and fix product or account issues to keep their listings active.

Google Ads quietly tests auto-setting “New Customer Value”

SEO & SMM News @seo.at.thenote.app · 10h

Google Ads quietly tests auto-setting “New Customer Value”

Google Ads is testing auto-set “New Customer Values,” sparking confusion and transparency concerns among advertisers.

#google #seo

Google Ads is testing auto-set “New Customer Values,” sparking confusion and transparency concerns among advertisers.

How to use YouTube Ads to drive B2B conversions

SEO & SMM News @seo.at.thenote.app · 11h

How to use YouTube Ads to drive B2B conversions

Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance and conversions.

#smm #youtube

Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance and conversions.

How to avoid marketing mix modeling mistakes that derail results

SEO & SMM News @seo.at.thenote.app · 12h

How to avoid marketing mix modeling mistakes that derail results

MMM is only as good as its data and assumptions. Avoid common modeling pitfalls and turn your analysis into real business impact.

#seo #smm

MMM is only as good as its data and assumptions. Avoid common modeling pitfalls and turn your analysis into real business impact.

The Impact Of AI Mode On SEO – Analysis Of 10 Studies via @sejournal, @Kevin_Indig

SEO & SMM News @seo.at.thenote.app · 15h

The Impact Of AI Mode On SEO – Analysis Of 10 Studies

What do AI Mode studies really say about search behavior, visibility, and brand trust? Kevin Indig separates fact from hype in this research-driven breakdown.

#seo #smm

What do AI Mode studies really say about search behavior, visibility, and brand trust? Kevin Indig separates fact from hype in this research-driven breakdown.

A Smarter SEO Content Audit: Aligning For Performance, Purpose & LLM Visibility via @sejournal, @coreydmorris

SEO & SMM News @seo.at.thenote.app · 16h

A Smarter SEO Content Audit: Aligning For Performance, Purpose & LLM Visibility

Effective content audits prioritize impact, AI visibility, and actionable updates over purely technical metrics.

#seo #smm

Effective content audits prioritize impact, AI visibility, and actionable updates over purely technical metrics.

Google Announces A New Era For Voice Search via @sejournal, @martinibuster

SEO & SMM News @seo.at.thenote.app · 17h

Google Announces A New Era For Voice Search

Google announced a revolutionary update to voice search that uses AI to make it faster and more accurate

#google #seo

Google announced a revolutionary update to voice search that uses AI to make it faster and more accurate

How to execute a multi-location website redesign without losing traffic by Ignite Visibility

SEO & SMM News @seo.at.thenote.app · 20h

How to execute a multi-location website redesign without losing traffic by Ignite Visibility

Discover the key elements of a multi-location website redesign that will protect your SEO and drive long-term success.

#seo #smm

Discover the key elements of a multi-location website redesign that will protect your SEO and drive long-term success.

X Updates API Pricing to Boost Developer Appeal

SEO & SMM News @seo.at.thenote.app · 22h

X Updates API Pricing to Boost Developer Appeal

The changes provide more flexible access costs, but not a significant cut in overall pricing.

#seo #smm

The changes provide more flexible access costs, but not a significant cut in overall pricing.

Reddit Highlights Halloween Marketing Opportunities

SEO & SMM News @seo.at.thenote.app · 23h

Reddit Highlights Halloween Marketing Opportunities

Halloween could be a great opportunity to learn more about the opportunities of the app.

#seo #smm

Halloween could be a great opportunity to learn more about the opportunities of the app.