AvenueCX
@avenuecx.bsky.social
AvenueCX is a content strategy company that is here to help you advance your content experience.
https://linktr.ee/avenuecx
https://linktr.ee/avenuecx
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AvenueCX
@avenuecx.bsky.social
· May 28
Thank you to @alanjporter.bsky.social, Scott Patrick Abel,& our viewers who joined us for the "Let's Talk Personalization" webinar series.
Watch this episode to learn how an impactful story can improve your personalization strategy: bit.ly/3SkJZVV
#ContentStrategy #Personalization #Content
Watch this episode to learn how an impactful story can improve your personalization strategy: bit.ly/3SkJZVV
#ContentStrategy #Personalization #Content
@alanjporter.bsky.social recommends shifting your perspective from internal to external, which can be achieved by gathering stories from across an organization.
By showcasing customer issues and their solutions, organizations can create engaging content.
Watch the webinar:
bit.ly/417fKqv
#Content
By showcasing customer issues and their solutions, organizations can create engaging content.
Watch the webinar:
bit.ly/417fKqv
#Content
August 15, 2025 at 7:23 PM
@alanjporter.bsky.social recommends shifting your perspective from internal to external, which can be achieved by gathering stories from across an organization.
By showcasing customer issues and their solutions, organizations can create engaging content.
Watch the webinar:
bit.ly/417fKqv
#Content
By showcasing customer issues and their solutions, organizations can create engaging content.
Watch the webinar:
bit.ly/417fKqv
#Content
Rob Sylvester explains that deep learning is a type of machine learning that uses deep neural networks to power modern machine learning models.
Learn from Megan Gilhooly, Kevin P Nichols, and Rob Sylvester the importance of machine learning in AI by watching their podcast: bit.ly/4l0PZPr
#AI
Learn from Megan Gilhooly, Kevin P Nichols, and Rob Sylvester the importance of machine learning in AI by watching their podcast: bit.ly/4l0PZPr
#AI
July 25, 2025 at 7:28 PM
Rob Sylvester explains that deep learning is a type of machine learning that uses deep neural networks to power modern machine learning models.
Learn from Megan Gilhooly, Kevin P Nichols, and Rob Sylvester the importance of machine learning in AI by watching their podcast: bit.ly/4l0PZPr
#AI
Learn from Megan Gilhooly, Kevin P Nichols, and Rob Sylvester the importance of machine learning in AI by watching their podcast: bit.ly/4l0PZPr
#AI
Patrick Bosek, CEO and co-founder of Heretto, mentions to Kevin P Nichols that one of the best practices is that good information architecture should be the first step in any content implementation.
Watch the full webinar below:
bit.ly/3UtPG4V
#ContentStrategy #InformationArchitecture #Content
Watch the full webinar below:
bit.ly/3UtPG4V
#ContentStrategy #InformationArchitecture #Content
July 24, 2025 at 8:48 PM
Patrick Bosek, CEO and co-founder of Heretto, mentions to Kevin P Nichols that one of the best practices is that good information architecture should be the first step in any content implementation.
Watch the full webinar below:
bit.ly/3UtPG4V
#ContentStrategy #InformationArchitecture #Content
Watch the full webinar below:
bit.ly/3UtPG4V
#ContentStrategy #InformationArchitecture #Content
Robert Mills expresses gratitude for receiving feedback that validates his work from respected peers in his industry.
Robert discusses how understanding covert & subtextual themes can benefit marketing & branding specialists in telling their clients' stories here: bit.ly/40xAGXg
#Feedback
Robert discusses how understanding covert & subtextual themes can benefit marketing & branding specialists in telling their clients' stories here: bit.ly/40xAGXg
#Feedback
July 23, 2025 at 8:43 PM
Robert Mills expresses gratitude for receiving feedback that validates his work from respected peers in his industry.
Robert discusses how understanding covert & subtextual themes can benefit marketing & branding specialists in telling their clients' stories here: bit.ly/40xAGXg
#Feedback
Robert discusses how understanding covert & subtextual themes can benefit marketing & branding specialists in telling their clients' stories here: bit.ly/40xAGXg
#Feedback
Kevin P Nichols highlights that #AI requires human input from data scientists, content strategists, & data analytics experts to develop rules, guardrails, & objectives.
Check out the full episode to learn Kevin's predictions on the future of AI: www.youtube.com/watch?v=utXY...
#Personalization
Check out the full episode to learn Kevin's predictions on the future of AI: www.youtube.com/watch?v=utXY...
#Personalization
July 22, 2025 at 5:15 PM
Kevin P Nichols highlights that #AI requires human input from data scientists, content strategists, & data analytics experts to develop rules, guardrails, & objectives.
Check out the full episode to learn Kevin's predictions on the future of AI: www.youtube.com/watch?v=utXY...
#Personalization
Check out the full episode to learn Kevin's predictions on the future of AI: www.youtube.com/watch?v=utXY...
#Personalization
Effective customer journeys rely on data.
Steven Keith discusses the types of data he uses to build these customer journeys.
If you want to learn more about the journey maps, then check out the episode below:
bit.ly/4lHdgaw
#CustomerJourney #QuantitativeData #QualitativeResearch #JourneyMapping
Steven Keith discusses the types of data he uses to build these customer journeys.
If you want to learn more about the journey maps, then check out the episode below:
bit.ly/4lHdgaw
#CustomerJourney #QuantitativeData #QualitativeResearch #JourneyMapping
July 21, 2025 at 7:54 PM
Effective customer journeys rely on data.
Steven Keith discusses the types of data he uses to build these customer journeys.
If you want to learn more about the journey maps, then check out the episode below:
bit.ly/4lHdgaw
#CustomerJourney #QuantitativeData #QualitativeResearch #JourneyMapping
Steven Keith discusses the types of data he uses to build these customer journeys.
If you want to learn more about the journey maps, then check out the episode below:
bit.ly/4lHdgaw
#CustomerJourney #QuantitativeData #QualitativeResearch #JourneyMapping
What's the role of customer journey maps in 2025?
Jim Kalbach explains how customer journey maps should provide an outside-in perspective and are crucial for customer-centricity
Learn how AI impacts the journey mapping by watching this full webinar here: bit.ly/4dNlGtG
#CustomerJourney #Content
Jim Kalbach explains how customer journey maps should provide an outside-in perspective and are crucial for customer-centricity
Learn how AI impacts the journey mapping by watching this full webinar here: bit.ly/4dNlGtG
#CustomerJourney #Content
July 17, 2025 at 3:42 PM
What's the role of customer journey maps in 2025?
Jim Kalbach explains how customer journey maps should provide an outside-in perspective and are crucial for customer-centricity
Learn how AI impacts the journey mapping by watching this full webinar here: bit.ly/4dNlGtG
#CustomerJourney #Content
Jim Kalbach explains how customer journey maps should provide an outside-in perspective and are crucial for customer-centricity
Learn how AI impacts the journey mapping by watching this full webinar here: bit.ly/4dNlGtG
#CustomerJourney #Content
Jill Grozalsky Roberson states, "Starting with some base metrics today is gonna give you just a leg up moving forward when wanting to get into personalization."
Learn how to improve your organization's customer experience with personalization by watching the full webinar here: bit.ly/46NwG8W
Learn how to improve your organization's customer experience with personalization by watching the full webinar here: bit.ly/46NwG8W
July 16, 2025 at 6:56 PM
Jill Grozalsky Roberson states, "Starting with some base metrics today is gonna give you just a leg up moving forward when wanting to get into personalization."
Learn how to improve your organization's customer experience with personalization by watching the full webinar here: bit.ly/46NwG8W
Learn how to improve your organization's customer experience with personalization by watching the full webinar here: bit.ly/46NwG8W
@rebeccaschneider.bsky.social explains what taxonomy facets are, while providing a comprehensive understanding of how they work.
Watch the full webinar below to learn how #taxonomy and metadata are essential to drive personalization effectively: bit.ly/40Wz9dt
#TaxonomyFacets #ContentStrategy
Watch the full webinar below to learn how #taxonomy and metadata are essential to drive personalization effectively: bit.ly/40Wz9dt
#TaxonomyFacets #ContentStrategy
July 16, 2025 at 2:02 PM
@rebeccaschneider.bsky.social explains what taxonomy facets are, while providing a comprehensive understanding of how they work.
Watch the full webinar below to learn how #taxonomy and metadata are essential to drive personalization effectively: bit.ly/40Wz9dt
#TaxonomyFacets #ContentStrategy
Watch the full webinar below to learn how #taxonomy and metadata are essential to drive personalization effectively: bit.ly/40Wz9dt
#TaxonomyFacets #ContentStrategy
Technical content enables users to use a product or service successfully. It helps users accomplish their tasks and should be straightforward and unobtrusive.
Watch this webinar below to learn the role #technicalcontent plays in B2B organizations:
bit.ly/44TbZG5
#Co#ContentMarketingo#Content
Watch this webinar below to learn the role #technicalcontent plays in B2B organizations:
bit.ly/44TbZG5
#Co#ContentMarketingo#Content
July 15, 2025 at 8:40 PM
Technical content enables users to use a product or service successfully. It helps users accomplish their tasks and should be straightforward and unobtrusive.
Watch this webinar below to learn the role #technicalcontent plays in B2B organizations:
bit.ly/44TbZG5
#Co#ContentMarketingo#Content
Watch this webinar below to learn the role #technicalcontent plays in B2B organizations:
bit.ly/44TbZG5
#Co#ContentMarketingo#Content
According to Kevin Nichols, the audience's experience watching a film differs from the customer's experience consuming branded content.
Watch the full episode below, where Robert Mills shares his insights on connecting with your audience:
bit.ly/3HB1yPB
#CustomerExperience #CX #ContentMarketing
Watch the full episode below, where Robert Mills shares his insights on connecting with your audience:
bit.ly/3HB1yPB
#CustomerExperience #CX #ContentMarketing
July 14, 2025 at 7:13 PM
According to Kevin Nichols, the audience's experience watching a film differs from the customer's experience consuming branded content.
Watch the full episode below, where Robert Mills shares his insights on connecting with your audience:
bit.ly/3HB1yPB
#CustomerExperience #CX #ContentMarketing
Watch the full episode below, where Robert Mills shares his insights on connecting with your audience:
bit.ly/3HB1yPB
#CustomerExperience #CX #ContentMarketing
What risks does Wi-Fi pose for cloud contact centers?
A bad signal can lead to choppy audio and dropped calls.
Best to use hardwired connections for stability!
#CloudContactCenter #WiFiRisks #CustomerExperience #NetworkStability #ContactCenterSolutions
A bad signal can lead to choppy audio and dropped calls.
Best to use hardwired connections for stability!
#CloudContactCenter #WiFiRisks #CustomerExperience #NetworkStability #ContactCenterSolutions
July 13, 2025 at 3:42 PM
What risks does Wi-Fi pose for cloud contact centers?
A bad signal can lead to choppy audio and dropped calls.
Best to use hardwired connections for stability!
#CloudContactCenter #WiFiRisks #CustomerExperience #NetworkStability #ContactCenterSolutions
A bad signal can lead to choppy audio and dropped calls.
Best to use hardwired connections for stability!
#CloudContactCenter #WiFiRisks #CustomerExperience #NetworkStability #ContactCenterSolutions
Gina Balarin explains how modern tools have made it easier than ever to create & repurpose video and audio content with ease, using your mobile phone or computer.
Be sure to tune into this episode, where Gina shares what makes communication authentic: bit.ly/4jZJH2o
#ContentRepurposing #Content
Be sure to tune into this episode, where Gina shares what makes communication authentic: bit.ly/4jZJH2o
#ContentRepurposing #Content
July 12, 2025 at 4:34 PM
Gina Balarin explains how modern tools have made it easier than ever to create & repurpose video and audio content with ease, using your mobile phone or computer.
Be sure to tune into this episode, where Gina shares what makes communication authentic: bit.ly/4jZJH2o
#ContentRepurposing #Content
Be sure to tune into this episode, where Gina shares what makes communication authentic: bit.ly/4jZJH2o
#ContentRepurposing #Content
@alanjporter.bsky.social's journey from technical writer to content marketing and storytelling expert demonstrates that, despite early challenges, he found his way back to his passion.
Watch the webinar below to learn what #storytelling is
bit.ly/3SkJZVV
#Content #TechWriter #CareerPath
Watch the webinar below to learn what #storytelling is
bit.ly/3SkJZVV
#Content #TechWriter #CareerPath
July 11, 2025 at 8:47 PM
@alanjporter.bsky.social's journey from technical writer to content marketing and storytelling expert demonstrates that, despite early challenges, he found his way back to his passion.
Watch the webinar below to learn what #storytelling is
bit.ly/3SkJZVV
#Content #TechWriter #CareerPath
Watch the webinar below to learn what #storytelling is
bit.ly/3SkJZVV
#Content #TechWriter #CareerPath
Kevin P Nichols and @sarahokeefe.bsky.social describe the usefulness of interactive data sheets with filtering capabilities in this short clip.
Watch the full webinar here: bit.ly/4lOk0mI
#DataSheets #CustomerExperience #B2BMarketing #ContentStrategy #TechContent #UserExperience
Watch the full webinar here: bit.ly/4lOk0mI
#DataSheets #CustomerExperience #B2BMarketing #ContentStrategy #TechContent #UserExperience
July 9, 2025 at 9:03 PM
Kevin P Nichols and @sarahokeefe.bsky.social describe the usefulness of interactive data sheets with filtering capabilities in this short clip.
Watch the full webinar here: bit.ly/4lOk0mI
#DataSheets #CustomerExperience #B2BMarketing #ContentStrategy #TechContent #UserExperience
Watch the full webinar here: bit.ly/4lOk0mI
#DataSheets #CustomerExperience #B2BMarketing #ContentStrategy #TechContent #UserExperience
An audit can do more than identify areas for content improvement.
In this clip, Paula Ladenburg Land emphasizes the significance of audits for enhancing content.
Paula goes over organizational readiness for a content audit: www.youtube.com/watch?v=uPsi...
#ContentAudit #ContentStrategy #Content
In this clip, Paula Ladenburg Land emphasizes the significance of audits for enhancing content.
Paula goes over organizational readiness for a content audit: www.youtube.com/watch?v=uPsi...
#ContentAudit #ContentStrategy #Content
July 8, 2025 at 8:44 PM
An audit can do more than identify areas for content improvement.
In this clip, Paula Ladenburg Land emphasizes the significance of audits for enhancing content.
Paula goes over organizational readiness for a content audit: www.youtube.com/watch?v=uPsi...
#ContentAudit #ContentStrategy #Content
In this clip, Paula Ladenburg Land emphasizes the significance of audits for enhancing content.
Paula goes over organizational readiness for a content audit: www.youtube.com/watch?v=uPsi...
#ContentAudit #ContentStrategy #Content
"There's a lot of different ways to do content maps, and I teach a couple different ways. One way is to sort of diagram the conversation that you're going to be having with the user, and the other way is to use it to explore." — Sarah Johnson.
Watch the full episode below:
bit.ly/45cVdDt'
#UX
Watch the full episode below:
bit.ly/45cVdDt'
#UX
July 7, 2025 at 8:40 PM
"There's a lot of different ways to do content maps, and I teach a couple different ways. One way is to sort of diagram the conversation that you're going to be having with the user, and the other way is to use it to explore." — Sarah Johnson.
Watch the full episode below:
bit.ly/45cVdDt'
#UX
Watch the full episode below:
bit.ly/45cVdDt'
#UX
How long does it take to communicate effectively?
Gina Balarin mentions, “It takes a lifetime to master communication.”
She explains that effective #communication is a skill that leaders should develop to guide their team members effectively.
Watch the podcast here: bit.ly/4jZJH2o
#Content
Gina Balarin mentions, “It takes a lifetime to master communication.”
She explains that effective #communication is a skill that leaders should develop to guide their team members effectively.
Watch the podcast here: bit.ly/4jZJH2o
#Content
July 3, 2025 at 7:47 PM
How long does it take to communicate effectively?
Gina Balarin mentions, “It takes a lifetime to master communication.”
She explains that effective #communication is a skill that leaders should develop to guide their team members effectively.
Watch the podcast here: bit.ly/4jZJH2o
#Content
Gina Balarin mentions, “It takes a lifetime to master communication.”
She explains that effective #communication is a skill that leaders should develop to guide their team members effectively.
Watch the podcast here: bit.ly/4jZJH2o
#Content
While providing online content can help customers find answers, it does not guarantee reduced costs.
Complex systems require structured, machine-readable information delivered across various platforms to compete with external sources effectively.
Learn why here: bit.ly/4le2Tuy
#Cu#CustomerSupport
Complex systems require structured, machine-readable information delivered across various platforms to compete with external sources effectively.
Learn why here: bit.ly/4le2Tuy
#Cu#CustomerSupport
July 2, 2025 at 8:32 PM
While providing online content can help customers find answers, it does not guarantee reduced costs.
Complex systems require structured, machine-readable information delivered across various platforms to compete with external sources effectively.
Learn why here: bit.ly/4le2Tuy
#Cu#CustomerSupport
Complex systems require structured, machine-readable information delivered across various platforms to compete with external sources effectively.
Learn why here: bit.ly/4le2Tuy
#Cu#CustomerSupport
“The fourth wall is an imaginary wall that separates the story from the real world.”
- @robertmills.bsky.social
Gain insights from the full episode below to learn more about the significance of breaking the fourth wall in creating audience experiences:📽️ bit.ly/3HB1yPB
#Fi#FilmTheoryo#Contenti#Film
- @robertmills.bsky.social
Gain insights from the full episode below to learn more about the significance of breaking the fourth wall in creating audience experiences:📽️ bit.ly/3HB1yPB
#Fi#FilmTheoryo#Contenti#Film
July 1, 2025 at 9:13 PM
“The fourth wall is an imaginary wall that separates the story from the real world.”
- @robertmills.bsky.social
Gain insights from the full episode below to learn more about the significance of breaking the fourth wall in creating audience experiences:📽️ bit.ly/3HB1yPB
#Fi#FilmTheoryo#Contenti#Film
- @robertmills.bsky.social
Gain insights from the full episode below to learn more about the significance of breaking the fourth wall in creating audience experiences:📽️ bit.ly/3HB1yPB
#Fi#FilmTheoryo#Contenti#Film
Tech writers work on creating valuable content for customers by taking potentially complex information and stating it in plain language.
Check out the full episode to hear the rest of the conversation between Kevin P Nichols & Dr. Kim Sydow Campbell: bit.ly/3I6VChj
#Te#TechnicalWritingo#ContentX#UX
Check out the full episode to hear the rest of the conversation between Kevin P Nichols & Dr. Kim Sydow Campbell: bit.ly/3I6VChj
#Te#TechnicalWritingo#ContentX#UX
June 29, 2025 at 4:52 PM
Tech writers work on creating valuable content for customers by taking potentially complex information and stating it in plain language.
Check out the full episode to hear the rest of the conversation between Kevin P Nichols & Dr. Kim Sydow Campbell: bit.ly/3I6VChj
#Te#TechnicalWritingo#ContentX#UX
Check out the full episode to hear the rest of the conversation between Kevin P Nichols & Dr. Kim Sydow Campbell: bit.ly/3I6VChj
#Te#TechnicalWritingo#ContentX#UX
Generative AI refers to the ability to generate content, text, or images using machine learning.
Megan Gilhooly, Rob Sylvester, and Kevin P Nichols go over the differences between generative AI, artificial intelligence, and machine learning below:
bit.ly/4kKbeWp
#Ma#MachineLearningo#ContentI#AI
Megan Gilhooly, Rob Sylvester, and Kevin P Nichols go over the differences between generative AI, artificial intelligence, and machine learning below:
bit.ly/4kKbeWp
#Ma#MachineLearningo#ContentI#AI
June 27, 2025 at 6:09 PM
Generative AI refers to the ability to generate content, text, or images using machine learning.
Megan Gilhooly, Rob Sylvester, and Kevin P Nichols go over the differences between generative AI, artificial intelligence, and machine learning below:
bit.ly/4kKbeWp
#Ma#MachineLearningo#ContentI#AI
Megan Gilhooly, Rob Sylvester, and Kevin P Nichols go over the differences between generative AI, artificial intelligence, and machine learning below:
bit.ly/4kKbeWp
#Ma#MachineLearningo#ContentI#AI
@alanjporter.bsky.social explains to Scott Abel that storytelling and storyselling are essentially the same, as any interaction with a customer involves both marketing and selling.
By watching this webinar, you will learn what contributes to a compelling story: bit.ly/3SkJZVV
#ContentMarketing
By watching this webinar, you will learn what contributes to a compelling story: bit.ly/3SkJZVV
#ContentMarketing
June 27, 2025 at 4:36 PM
@alanjporter.bsky.social explains to Scott Abel that storytelling and storyselling are essentially the same, as any interaction with a customer involves both marketing and selling.
By watching this webinar, you will learn what contributes to a compelling story: bit.ly/3SkJZVV
#ContentMarketing
By watching this webinar, you will learn what contributes to a compelling story: bit.ly/3SkJZVV
#ContentMarketing
How can you properly design a personalization campaign for diverse regions?
Pam Didner mentions that a plan is necessary. She delves into best practices for balancing global & local needs to achieve effective personalization here: bit.ly/4nm8hwZ
#Personalization #Marketing #CustomerExperience
Pam Didner mentions that a plan is necessary. She delves into best practices for balancing global & local needs to achieve effective personalization here: bit.ly/4nm8hwZ
#Personalization #Marketing #CustomerExperience
June 26, 2025 at 8:05 PM
How can you properly design a personalization campaign for diverse regions?
Pam Didner mentions that a plan is necessary. She delves into best practices for balancing global & local needs to achieve effective personalization here: bit.ly/4nm8hwZ
#Personalization #Marketing #CustomerExperience
Pam Didner mentions that a plan is necessary. She delves into best practices for balancing global & local needs to achieve effective personalization here: bit.ly/4nm8hwZ
#Personalization #Marketing #CustomerExperience
Ever heard of robo-investing?
Robo-investing is revolutionizing the financial industry by offering lower costs and democratizing access to investment advice.
Want to learn more? bit.ly/4l1T42T
#RoboInvesting #DemocratizingAccess #FinancialIndustry
Robo-investing is revolutionizing the financial industry by offering lower costs and democratizing access to investment advice.
Want to learn more? bit.ly/4l1T42T
#RoboInvesting #DemocratizingAccess #FinancialIndustry
June 26, 2025 at 7:01 PM
Ever heard of robo-investing?
Robo-investing is revolutionizing the financial industry by offering lower costs and democratizing access to investment advice.
Want to learn more? bit.ly/4l1T42T
#RoboInvesting #DemocratizingAccess #FinancialIndustry
Robo-investing is revolutionizing the financial industry by offering lower costs and democratizing access to investment advice.
Want to learn more? bit.ly/4l1T42T
#RoboInvesting #DemocratizingAccess #FinancialIndustry