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b2the7.bsky.social
B2the7 - Photography
@b2the7.bsky.social
📍 Louisville, KY - Sharing experiences with photography: All photos likely taken with my Canon and all original photos.
500,000+ people. One river. Countless memories.

Discover why Thunder Over Louisville is more than fireworks—it’s how we kick off the Derby.

📍 www.b2the7.com/news-blog/th...
#Louisville
Thunder Over Louisville 2026: Best Viewing & Guide
Plan your Thunder Over Louisville 2026 visit with the best viewing spots, local tips, where to stay, and how to tie in Louisville's Bourbon experience.
www.b2the7.com
January 28, 2026 at 1:16 AM
Tired of low open rates and click-throughs?

You might have a deliverability problem.

Here’s how to fix it — and what else to watch out for.

📬 Learn more: www.b2the7.com/news-blog/em...

#Emailmarketing
What Is Email Marketing? Strategy, Types & ROI
Discover what email marketing is, why it still delivers top ROI, and how to build automated campaigns, track metrics, and drive engagement at scale.
www.b2the7.com
January 27, 2026 at 7:20 PM
If your content sounds like it’s written for a bot, it’s not working.

People bounce. Search engines move on.

Here's how to create content that actually matters — for both humans and AI:

www.b2the7.com/news-blog/st...

#SEOtips #ContentCreation #SearchStrategy
Why Strategic Content Fuels SEO & Organic Growth
Discover how quality content boosts SEO, earns visibility in AI-driven search, and drives long-term organic growth through strategic creation.
www.b2the7.com
January 27, 2026 at 1:40 PM
B2C, B2B, or DTC — retention works across the board.

This breakdown shows what to focus on in 2026 and beyond.

👉 www.b2the7.com/news-blog/li...
#MarketingStrategy
Lifecycle & Retention Marketing for Scalable Growth
Boost customer lifetime value and retention with proven lifecycle marketing strategies for B2C, B2B, and DTC brands. Learn tactics, tools, and data driven tips.
www.b2the7.com
January 26, 2026 at 11:07 PM
Acquisition gets the attention.

Retention drives the growth.

Lifecycle & retention marketing focuses on the full customer journey — not just the first conversion.

New guide ↓
www.b2the7.com/lifecycle-re...

#LifecycleMarketing
Lifecycle & Retention Marketing for Sustainable Growth
Learn how lifecycle & retention marketing turns one-time customers into long-term growth through data, strategy, and omnichannel engagement.
www.b2the7.com
January 26, 2026 at 8:03 PM
Content that ranks + converts isn’t luck — it’s strategy.

💡74% of marketers say content drives leads

📈Brands with strong content = 7.8x more traffic

Learn how to make content that lasts:

www.b2the7.com/news-blog/st...

#ContentMarketing
Why Strategic Content Fuels SEO & Organic Growth
Discover how quality content boosts SEO, earns visibility in AI-driven search, and drives long-term organic growth through strategic creation.
www.b2the7.com
January 26, 2026 at 3:09 PM
Authenticity is winning.
Social is selling.
AI is getting closer to the moment of intent.

Here are the biggest marketing trends shaping the week of January 26 👇 www.b2the7.com/news-blog/ma...
#Marketing
Marketing & Social Media Trends for Jan 26, 2026
Explore the top marketing, digital, and social media trends for the week of January 26, 2026, including YouTube ads, social commerce, TikTok trends, and AI.
www.b2the7.com
January 26, 2026 at 1:16 PM
🥃 New article is live!

A local guide to the Kentucky Bourbon Trail — distilleries, bourbon facts, Louisville stops, and travel tips.

👉 Read here: www.b2the7.com/news-blog/ke...

#BourbonTrail
Ultimate Kentucky Bourbon Tour Guide
Explore the Kentucky Bourbon Trail with top distilleries, downtown Louisville tours, expert tips, and where to stay for the best bourbon experience.
www.b2the7.com
January 25, 2026 at 9:33 PM
What’s changing this week in marketing?

• YouTube moving deeper into TV budgets
• Social commerce going full funnel
• Emotional content outperforming polished ads

Full breakdown here 👇 www.b2the7.com/news-blog/ma...
#DigitalMarketing
Marketing & Social Media Trends for Jan 26, 2026
Explore the top marketing, digital, and social media trends for the week of January 26, 2026, including YouTube ads, social commerce, TikTok trends, and AI.
www.b2the7.com
January 25, 2026 at 6:05 PM
If your 2026 marketing plan still treats media, content, commerce, and AI as separate, this week’s trends are your wake-up call.

I broke down what is changing and why it matters for brands right now.

👉 Read the article www.b2the7.com/news-blog/ma...
#GrowthMarketing
Marketing & Social Media Trends for Jan 26, 2026
Explore the top marketing, digital, and social media trends for the week of January 26, 2026, including YouTube ads, social commerce, TikTok trends, and AI.
www.b2the7.com
January 25, 2026 at 2:28 PM
Your website copy should evolve as fast as your business.

A smart content refresh improves clarity, SEO, AI visibility, and conversions — without a full redesign.
www.b2the7.com/website-copy...

#MarketingStrategy
Website Copy & Content Refresh for Growth-Driven Brands
Refresh your website copy to improve clarity, SEO performance, AI search visibility, and conversions—without a full redesign.
www.b2the7.com
January 25, 2026 at 1:50 AM
SEO isn’t a checklist — it’s a growth system.

This guide breaks down how SEO supports B2B, B2D & D2C brands in an AI-driven search world 👇
www.b2the7.com/seo-services...

#SEO
Search Engine Optimization (SEO) for B2B, B2D & D2C Brands
Learn how SEO drives qualified traffic, pipeline, and revenue for B2B, B2D, and D2C brands through intent-driven strategy and content.
www.b2the7.com
January 24, 2026 at 9:05 PM
Just starting with photography? 📸 Discover beginner-friendly gear & tips that won’t overwhelm you. Start strong. Start smart.
🔗 www.b2the7.com/photography-...
#Photography
B2The7 Beginner Photography Gear & Tips
Start your photography journey with top beginner gear, cameras, and tips. Curated by B2The7 with trusted Amazon links and learning resources.
www.b2the7.com
January 23, 2026 at 6:27 PM
You get 3 seconds.

That’s your chance to win a scroll, a click, or an open.

🔎 Learn how top brands are using hook-first content to outperform:
• Short-form video
• Email subject lines
• Blog intros

📊 Plus tools + templates to test & optimize.
👉 www.b2the7.com/news-blog/ho...

#marketingtips
Hook-First Content: Mastering the First 3 Seconds for Engagement
Learn why the first 3 seconds or words in your content matter most. Boost engagement, retention, and conversions with proven hook-first strategies.
www.b2the7.com
January 23, 2026 at 6:10 PM
Thunder Over Louisville: the largest annual fireworks show in North America 🌟

Here’s your insider guide—where to watch, where to stay, and how to make it a full weekend.

🎆 www.b2the7.com/news-blog/th...
#LouisvilleEvents #BourbonTrail
Thunder Over Louisville 2026: Best Viewing & Guide
Plan your Thunder Over Louisville 2026 visit with the best viewing spots, local tips, where to stay, and how to tie in Louisville's Bourbon experience.
www.b2the7.com
January 23, 2026 at 4:55 PM
Think SEO is dead?
AI changed search… it didn’t replace it.

Strategic content still drives traffic, trust, and long-term growth — especially in AI search.

Here’s how to make it work 👇
www.b2the7.com/news-blog/st...

#SEO #ContentMarketing
Why Strategic Content Fuels SEO & Organic Growth
Discover how quality content boosts SEO, earns visibility in AI-driven search, and drives long-term organic growth through strategic creation.
www.b2the7.com
January 23, 2026 at 1:57 PM
🔥 5 Ways Small Businesses Can Boost Visibility Today

✅ Get found on Google
✅ Engage smarter on social
✅ Use micro-influencers
✅ Run a growth giveaway
✅ Create SEO blog content

📥 Grab it here → www.b2the7.com/small-busine...
#MarketingTips
Free Small Business Visibility Guide – Download Now
Download our free guide “5 Ways Small Businesses Can Boost Their Online Visibility Today” — discover step by step strategies for local SEO, social growth, influencer marketing, and blog content that r...
www.b2the7.com
January 23, 2026 at 2:59 AM
In 2026, marketing is continuous.

Touchpoints adjust in real time.

Personalization scales. Creative adapts mid-flight.

Brands that build for this now will win.

Here’s how → www.b2the7.com/news-blog/ai...
#ModernMarketing
AI in Marketing & Branding: 2026 Trends & Strategy Guide
Discover how AI is transforming branding and marketing in 2026. Explore key trends, tools, data, and strategies to future-proof your brand.
www.b2the7.com
January 22, 2026 at 6:26 PM
Trends come and go. Behavior shifts matter.

This week’s marketing trends reveal how people are discovering brands, engaging with content, and tuning out the noise.

👉 Read the full article www.b2the7.com/news-blog/ma...
#ContentStrategy
Top Marketing & Digital Trends: Week of January 19
Explore the top marketing, digital, and social media trends for the week of January 19, 2026—and what they mean for growth, content, and strategy.
www.b2the7.com
January 22, 2026 at 2:36 PM
Short-form video isn’t just winning attention—it’s driving conversions.

In 2026, 60-sec clips will shape how people buy, trust, and engage.

📹 Here’s how to use it across your funnel → 🔗 www.b2the7.com/news-blog/sh...
#VideoMarketing #MarketingTips
Short-Form Video Marketing: Tactics That Work
Master short-form video marketing in 2025. Discover winning tactics, platform strategies, and how to turn views into funnel-driven results.
www.b2the7.com
January 21, 2026 at 10:25 PM
Trends come and go. Behavior shifts matter.

This week’s marketing trends reveal how people are discovering brands, engaging with content, and tuning out the noise.

👉 Read the full article www.b2the7.com/news-blog/ma...
#ContentStrategy
Top Marketing & Digital Trends: Week of January 19
Explore the top marketing, digital, and social media trends for the week of January 19, 2026—and what they mean for growth, content, and strategy.
www.b2the7.com
January 21, 2026 at 7:22 PM
Built 27+ email journeys at Papa John’s.
Drove loyalty, reorders, reviews, and win-backs.
Not with gimmicks — with segmentation and smart timing.
You can build the same foundation.
Start here 👉 www.b2the7.com/news-blog/em...
#LifecycleMarketing #CRM #EmailAutomation
What Is Email Marketing? Strategy, Types & ROI
Discover what email marketing is, why it still delivers top ROI, and how to build automated campaigns, track metrics, and drive engagement at scale.
www.b2the7.com
January 21, 2026 at 2:48 PM
2026 isn’t about adding AI to your stack — it’s about building your brand with it.
Voice, creative, targeting, measurement — all rewired.
Let’s break it down → www.b2the7.com/news-blog/ai...
#AIinMarketing
AI in Marketing & Branding: 2026 Trends & Strategy Guide
Discover how AI is transforming branding and marketing in 2026. Explore key trends, tools, data, and strategies to future-proof your brand.
www.b2the7.com
January 20, 2026 at 10:53 PM
500,000+ people. One river. Countless memories.

Discover why Thunder Over Louisville is more than fireworks—it’s how we kick off the Derby.

📍 www.b2the7.com/news-blog/th...
#EventMarketing #LouisvilleLove
Thunder Over Louisville 2026: Best Viewing & Guide
Plan your Thunder Over Louisville 2026 visit with the best viewing spots, local tips, where to stay, and how to tie in Louisville's Bourbon experience.
www.b2the7.com
January 20, 2026 at 6:44 PM
You don’t need to go full omni-channel overnight.
Start with one journey.
Build from there.
💡 Simple strategy here: www.b2the7.com/news-blog/om...
#MarketingTips
Omni-Channel vs Multi-Channel: Key Marketing Differences
Compare omni-channel vs multi-channel marketing with real examples, stats, and strategy tips to improve your customer journey in 2026.
www.b2the7.com
January 20, 2026 at 1:23 PM