L'Oréal's acquisition of Kering Beauté last month - securing future control of Gucci Beauty and luxury fragrance houses including Creed, Bottega Veneta, and Balenciaga - cemented its position as the world's leading beauty... Basenotes Guide to: Who is behind all your perfumes (2025 Edition)

Bentley Fragrances have released Bentley Become Zenith, a flanker to the Become fragrance launched in 2024. The eau de parfum was developed by perfumer Violaine Collas. The composition features violet leaf, cardamom and... Bentley launch Become Zenith fragrance

L'Oréal's acquisition of Kering Beauté last month - securing future control of Gucci Beauty and luxury fragrance houses including Creed, Bottega Veneta, and Balenciaga - cemented its position as the world's leading beauty... Basenotes Guide to: Who is behind all your perfumes (2025 Edition)

When I was around six or seven years old, my parents told me and my sister that they were planning to take us to the fair after school. We spent the whole day buzzing with excitement. But when we got home, they sat us down and presented us with a choice: we could either go to the fair, or we could have "something beginning with C." Growing up, money was tight, so we knew immediately that we couldn't have both. My sister and I exchanged glances, our minds racing. What could it be? Then it... 10 PRINT "New fragrance line launched inspired by 8-bit microcomputers"; 20 GOTO 10

Sarah Baker have introduced their latest fragrance - Velvet Vendetta - a rich, velvety vanilla sharpened with a dark, sensual twist. Sarah Baker says, "Step right through the saloon doors and meet our newest troublemaker, Velvet Vendetta. Seductive yet uncompromising... Sarah Baker launches "Seductive yet uncompromising", Velvet Vendetta

London-based fragrance brand Electimuss has released Vesper Reverie, a new fragrance developed with perfumer Arturetto Landi. The fragrance is described as a fruity floral with a woody base, and opens with blackcurrant, mango, peach, blood orange, star anise, green... Electimuss launch Vesper Reverie - created by perfumer Arturetto Landi

Brioni have launched a new collection of fragrances, Les Extraits de Parfum, which they describe as 'the ultimate expression of purity and refinement" "Each fragrance in Les Extraits de Parfum celebrates quality and the beauty of simplicity, focusing on one pure and rare ingredient." Says Norbert Stumpfl, Brioni's creative director, "When carefully blended with supporting notes, the entire sensory experience is elevated similar... Brioni launch quartet of Les Extraits de Parfum

Bentley Fragrances have released Bentley Become Zenith, a flanker to the Become fragrance launched in 2024. The eau de parfum was developed by perfumer Violaine Collas. The composition features violet leaf, cardamom and... Bentley launch Become Zenith fragrance

My last post, months ago, was about Neela Vermeire Creations Eshal. And not a lot has changed since then. I have, over the last few months become a monogamous perfume wearer. At least in the terms of it only having been NVC that I have been wearing. And at least 80 per cent of that time was... Serial Monogamy: Scents that have stayed.

When I was around six or seven years old, my parents told me and my sister that they were planning to take us to the fair after school. We spent the whole day buzzing with excitement. But when we got home, they sat us down and presented us with a choice: we could either go to the fair, or we could have "something beginning with C." Growing up, money was tight, so we knew immediately that we couldn't have both. My sister and I exchanged glances, our minds racing. What could it be? Then it... 10 PRINT "New fragrance line launched inspired by 8-bit microcomputers"; 20 GOTO 10

Sarah Baker have introduced their latest fragrance - Velvet Vendetta - a rich, velvety vanilla sharpened with a dark, sensual twist. Sarah Baker says, "Step right through the saloon doors and meet our newest troublemaker, Velvet Vendetta. Seductive yet uncompromising... Sarah Baker launches "Seductive yet uncompromising", Velvet Vendetta

Bentley Fragrances have released Bentley Become Zenith, a flanker to the Become fragrance launched in 2024. The eau de parfum was developed by perfumer Violaine Collas. The composition features violet leaf, cardamom and... Bentley launch Become Zenith fragrance

London-based fragrance brand Electimuss has released Vesper Reverie, a new fragrance developed with perfumer Arturetto Landi. The fragrance is described as a fruity floral with a woody base, and opens with blackcurrant, mango, peach, blood orange, star anise, green... Electimuss launch Vesper Reverie - created by perfumer Arturetto Landi

Parfums de Marly and sister-brand Initio could be up for sale, according to reports from the Financial Times Advent International, one of the world's largest private equity investors, acquired a majority stake in Parfums de... Parfums de Marly could be up for sale

Brioni have launched a new collection of fragrances, Les Extraits de Parfum, which they describe as 'the ultimate expression of purity and refinement" "Each fragrance in Les Extraits de Parfum celebrates quality and the beauty of simplicity, focusing on one pure and rare ingredient." Says Norbert Stumpfl, Brioni's creative director, "When carefully blended with supporting notes, the entire sensory experience is elevated similar... Brioni launch quartet of Les Extraits de Parfum

When I was around six or seven years old, my parents told me and my sister that they were planning to take us to the fair after school. We spent the whole day buzzing with excitement. But when we got home, they sat us down and presented us with a choice: we could either go to the fair, or we could have "something beginning with C." Growing up, money was tight, so we knew immediately that we couldn't have both. My sister and I exchanged glances, our minds racing. What could it be? Then it... 10 PRINT "New fragrance line launched inspired by 8-bit microcomputers"; 20 GOTO 10

Sarah Baker have introduced their latest fragrance - Velvet Vendetta - a rich, velvety vanilla sharpened with a dark, sensual twist. Sarah Baker says, "Step right through the saloon doors and meet our newest troublemaker, Velvet Vendetta. Seductive yet uncompromising... Sarah Baker launches "Seductive yet uncompromising", Velvet Vendetta

My last post, months ago, was about Neela Vermeire Creations Eshal. And not a lot has changed since then. I have, over the last few months become a monogamous perfume wearer. At least in the terms of it only having been NVC that I have been wearing. And at least 80 per cent of that time was... Serial Monogamy: Scents that have stayed.

London-based fragrance brand Electimuss has released Vesper Reverie, a new fragrance developed with perfumer Arturetto Landi. The fragrance is described as a fruity floral with a woody base, and opens with blackcurrant, mango, peach, blood orange, star anise, green... Electimuss launch Vesper Reverie - created by perfumer Arturetto Landi

Brioni have launched a new collection of fragrances, Les Extraits de Parfum, which they describe as 'the ultimate expression of purity and refinement" "Each fragrance in Les Extraits de Parfum celebrates quality and the beauty of simplicity, focusing on one pure and rare ingredient." Says Norbert Stumpfl, Brioni's creative director, "When carefully blended with supporting notes, the entire sensory experience is elevated similar... Brioni launch quartet of Les Extraits de Parfum

Parfums de Marly and sister-brand Initio could be up for sale, according to reports from the Financial Times Advent International, one of the world's largest private equity investors, acquired a majority stake in Parfums de... Parfums de Marly could be up for sale

My last post, months ago, was about Neela Vermeire Creations Eshal. And not a lot has changed since then. I have, over the last few months become a monogamous perfume wearer. At least in the terms of it only having been NVC that I have been wearing. And at least 80 per cent of that time was... Serial Monogamy: Scents that have stayed.

Yesterday, Stockholm-based Stora Skuggan launched their ninth fragrance, Monkeyflower - described as a green floral scent, centered around dewy spring flowers and sunscreen. They say, "The Musk Monkeyflower (so renowned for its vibrant scent that it was simply referred to as The Common Musk) was imported to Europe from the American...​ Stora Skuggan launch 9th fragrance : Monkeyflower