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Bravery
@bravery.co
28 followers 19 following 6 posts
#HigherEd website strategy and design agency. Research, strategy, design, and dev. // Find your bravery at https://bravery.co
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bravery.co
Bravery @bravery.co · Nov 15
Bravery is a small agency that does outsized work for colleges and universities. Follow @joelgoodman.co for #HigherEd thoughts and keep us in mind for your next web-focused project. bravery.co

#HigherEdMarketing
Bravery Media
Bravery provides world-class digital strategy + design services to the global higher education sector.
bravery.co
bravery.co
If you needed a reason to not use LLMs to write your web marketing content... this is a good one. #HEMarCom
insidehighered.com Inside Higher Ed @insidehighered.com · Aug 14
Inside a Network of Fake College Websites

Dozens of fake college websites, which appear to be connected, are pushing scams. Many of the sites appear to be built with or supplemented by generative AI. bit.ly/4fGwGdo

#EDUSky #AcademicSky #HigherEd
Inside a Network of Fake College Websites
Dozens of fake college websites, which appear to be connected, are pushing scams. Many of the sites appear to be built with or supplemented by generative AI.
bit.ly
August 14, 2025 at 3:54 PM
Reposted by Bravery
edzitron.com
Generative AI by definition is conformity. It is an averaging of anything you ask of it - quite literally guessing what the most likely version of a thing might be. It is, by definition, mainstream, as is everything it creates old and deeply ideological, as every model trains on similar data.
bencollins.bsky.social Tim Onion @bencollins.bsky.social · Aug 6
AI filmmaking is peeing. It’s pooping. It’s throwing up. It’s a new kind of liquid coming out. It’s hated by the establishment. It’s what goes in the toilet. It’s wet. It’s what’s in the bathroom.
AI filmmaking and storytelling is punk rock. It’s hip hop. It’s counterculture. It’s a new type of creativity. It’s a new medium. It’s hated by the mainstream film and art establishment. It resists ideology. It ignores gate keeping. It’s uncomfortable. It’s scary. It’s viral. It’s accessible. It’s refreshing. It’s welcoming. It’s here.
August 6, 2025 at 2:47 AM
bravery.co
Ooooohhhh
June 11, 2025 at 5:43 PM
bravery.co
#HigherEdHotTakes Issue 70 went out to newsletter subscribers yesterday, and it's now live for everyone to read.

The AI bubble #HigherEd has hitched its wagon to may be about to burst. So what can we do about it? #HEMarCom #AI

bravery.co/newsletter/t...
Old timey pier binoculars with a knob that reads Turn to Clear Vision. It's slightly askew. Also text overlay that reads Higher Ed Hot Takes Issue #70
February 25, 2025 at 7:10 PM
Reposted by Bravery
joelgoodman.co
If you want to hear me talk about #HigherEd and what I think we get wrong in #HEMarCom + how we should fix it... I think this was a great conversation on the EdTech Connect Podcast. And we really get into it.
The Future of Higher Ed Digital Strategy with Joel Goodman
Podcast Episode · EdTech Connect · 02/21/2025 · 32m
podcasts.apple.com
February 21, 2025 at 5:52 PM
bravery.co
If you ever feel a bit foggy about all these new terms vendors use when talking about their AI products, @joelgoodman.co is here to help. Issue 69 of #HigherEdHotTakes is in inboxes now. (or you can read online.

#HEMarCom #HEMktg #HigherEd

bravery.co/newsletter/g...
GPT, RAG, Agentic, Generative, AGI, huh?
What all those AI terms mean
bravery.co
January 13, 2025 at 6:16 PM
bravery.co
New #HigherEdHotTakes scheduled for Monday morning. @joelgoodman.co is #Here4You, taking all the AI terminology vendors throw around and explaining what it means. If you're not subscribed then... ¯\_(ツ)_/¯

bravery.co/newsletter
#HEMktg #HEMarCom
Subscribe to Higher Ed Hot Takes
Bravery Media's deep dive industry newsletter.
bravery.co
January 11, 2025 at 11:22 PM
Reposted by Bravery
joelgoodman.co
The WICHE demographic projections released this week are... rough. In #HigherEd we need to start getting our marketing in order. For me, that starts with optimizing our websites. And there's some urgency there. #HigherEdHotTakes are back.

bravery.co/newsletter/h...
How to market with a demographic cliff looming
The new demographic projections are... rough
bravery.co
December 11, 2024 at 10:43 PM
Reposted by Bravery
shanebaglini.bsky.social
So, what is the most important aspect of a higher ed website?

Reply with your answer and why:

A. Adherence to and extension of institutional brand 🏫

B. Usability and ease of access to information 🔎

C. Speed and accessibility 💨

D. Catch-all for internal processes and documentation 🙃

E. Other
December 4, 2024 at 7:15 PM
Reposted by Bravery
joelgoodman.co
As you can imagine, I get criticized A LOT (jk, just normal amounts). In business, I've got methods for taking it in stride. Personally... well, still working on that.

Thanks to @carriehphillips.bsky.social + @enrollify.bsky.social for having a chat. #HigherEd

www.enrollify.org/episodes/joe...
Joel Goodman on Handling Criticism [Lessons in Leadership]
Carrie and Joel Goodman explore the nuanced topic of handling criticism as a leader.
www.enrollify.org
November 21, 2024 at 5:14 PM
Reposted by Bravery
enrollify.bsky.social
Two absolute legends.

cc: @shanebaglini.bsky.social @joelgoodman.co
November 19, 2024 at 9:33 PM
bravery.co
Bravery is a small agency that does outsized work for colleges and universities. Follow @joelgoodman.co for #HigherEd thoughts and keep us in mind for your next web-focused project. bravery.co

#HigherEdMarketing
Bravery Media
Bravery provides world-class digital strategy + design services to the global higher education sector.
bravery.co
November 15, 2024 at 5:36 PM