Brian Steinberg
bristei.bsky.social
Brian Steinberg
@bristei.bsky.social
Senior TV Editor at Variety, covering media, advertising, sports TV, late night and much more. Also talk about comics and music. 'Some days are diamonds / Some days are rocks'
The next time the NFL doesn’t like the way ESPN covers the league, its executives can go right to the boss — by looking in the mirror.

Disney and league confirmed late Saturday that they closed a deal that makes the NFL a minority stakeholder in ESPN

variety.com/2026/tv/news...
Disney, NFL Win Approval for Deal That Makes League Partial Owner in ESPN
Disney, NFL Win Approval for Deal That Makes League Investor in ESPN
variety.com
February 1, 2026 at 1:22 PM
'I'm grateful to you, Toby. You make me a better man. I'm sorry I can't afford to fill our glasses with any of the many liquids or drinks this restaurant might offer.'
January 31, 2026 at 7:35 PM
Is this real? An entry in 'NYT Metropolitan Diary' that refers to of-the-moment pop culture? Too bad the anecdote's denouement is as trifling as most of the older stories that typically appear in this feature...
January 31, 2026 at 4:22 PM
With pizza no longer a pie-in-the-sky business, Pizza Hut has gotten crusty about running ads in the Super Bowl pre-game.....🍕

variety.com/2026/tv/news...
Pizza Hut Exits Super Bowl Pre-Game After Years of Running Ads to Tout Take-Out
Pizza Hut, which has run dozens of ads during Super Bowl pre game programming for more than a decade, is exiting, signaling a change in strategy
variety.com
January 31, 2026 at 1:26 PM
At last, one of the characters in 'Judge Parker' reveals the strip's dirty little secret: 'No. NO. This doesn't make any sense.'
January 30, 2026 at 10:17 PM
Don Lemon can’t anchor “The Don Lemon Show” at present, but that doesn’t mean the program has gone quiet.

A group of prominent creators and influencers kept Lemon’s YouTube channel active Friday, asking viewers known as “Lemon Heads” for support

variety.com/2026/tv/news...
Don Lemon Has Been Arrested, But His YouTube Channel Keeps Streaming
Don Lemon Has Been Arrested, But His YouTube Channel Keeps Streaming
variety.com
January 30, 2026 at 9:23 PM
Scoop: Pizza Hut is slicing out the Super Bowl pre game show, where it has run commercials for years trying to get football fans to buy pizza ahead of the Big Game. The chain exits the pre game as parent Yum Brands evaluates its future strategy...

variety.com/2026/tv/news...
Pizza Hut Exits Super Bowl Pre-Game After Years of Running Ads to Tout Take-Out
Pizza Hut, which has run dozens of ads during Super Bowl pre game programming for more than a decade, is exiting, signaling a change in strategy
variety.com
January 30, 2026 at 8:38 PM
'Well, you can tell June Morgan we'll get to Johnny just as soon as our medical personnel figure out how to use the light switch on the wall behind me'
January 29, 2026 at 9:59 PM
Please, learn how to handle your contractions, or your children might suffer rejection and isolation!
January 29, 2026 at 9:46 PM
Even Dennis the Menace thinks he can get influencer money...
January 29, 2026 at 9:20 PM
Kara Swisher is CNN's latest docu-series host...

variety.com/2026/tv/news... via @variety
Kara Swisher to Explore Longevity, Anti-Aging in New CNN Documentary Series
Technology journalist and podcaster Kara Swisher will explore anti-aging and longevity technology in a new CNN documentary series
variety.com
January 29, 2026 at 6:00 PM
Pepsi has long taken pokes at rival Coca-Cola in Super Bowl ads, but this year ups the ante by employing a figure meant to be perceived as one of Coke's popular polar bears, who decides he likes Pepsi better...

variety.com/2026/tv/news... via @variety
Pepsi Lures Coca-Cola’s Popular Polar Bears to Super Bowl in Soda-Wars Surprise
Pepsi Lures Coca-Cola's Popular Polar Bears to Super Bowl in Soda-Wars Surprise
variety.com
January 29, 2026 at 3:03 PM
Dagwood has finally tired of Blondie's charms and has begun to seek out more dangerous forms of gratification...
January 28, 2026 at 9:06 PM
CBS News has begun to seek an unspecified number of buyouts at 'CBS Evening News,' and revelation of the job reductions comes just 24 hours after editor in chief Bari Weiss sought to rally staffers to a vision of reaching digital audiences...

variety.com/2026/tv/news...
CBS News Seeks Buyouts at ‘Evening News’
CBS News Seeks Buyouts at 'Evening News'
variety.com
January 28, 2026 at 5:28 PM
Before NBC can even telecast Super Bowl LX, Disney is gearing up for Super Bowl LXI, with 24 hours of programming that will launch as soon as NBC wraps its Big Game....

variety.com/2026/tv/news...
Disney Will Tackle 2027 Super Bowl With 24-Hour ‘Handoff’ Programming Event
Disney Will Tackle 2027 Super Bowl With 24-Hour 'Handoff' Event
variety.com
January 28, 2026 at 5:05 PM
TIRICO's TOUGH TASK: Can sportscaster help NBC make hard pivot to game coverage and keep crowds coming in streaming era? The job requires lots of road-warrior grit and logistical extremes -- including a joint Super Bowl/Olympics assignment...

variety.com/2026/tv/feat...
Mike Tirico’s Tough Task: Can He Help NBC Make Hard Pivot to Sports and Draw Big Crowds in Streaming Era?
Mike Tirico's Tough Task: Can He Help NBC Make Hard Pivot to Sports and Draw Big Crowds in Streaming Era?
variety.com
January 28, 2026 at 4:36 PM
Instacart is going bananas in the Super Bowl, tapping Ben Stiller and Benson Boone to drive home a point about grocery shopping that is likely to, um, flip a few customers

variety.com/2026/tv/news...
Instacart Super Bowl Commercial Goes Bananas With Ben Stiller, Benson Boone
Instacart Super Bowl Commercial Goes Bananas With Ben Stiller, Benson Boone
variety.com
January 28, 2026 at 2:06 PM
MS NOW's “All In with Chris Hayes” expected to air live Tuesday night from Minneapolis....
January 27, 2026 at 8:26 PM
At CBS News 'all hands' meeting with Bari Weiss, Gayle King said of recent months: 'I think we've all been walking around with gasoline on our pants,' thanked exec for sharing her vision, pleaded with colleagues to stop leaking stories to press....
January 27, 2026 at 8:00 PM
Alarming News-Business Warnings from Recent History

'People are not reading your stuff. I can't sugarcoat it anymore,' Will Lewis, Washington Post, 2024

'We are not producing a product enough people want,' Bari Weiss, CBS News, 2026
January 27, 2026 at 7:40 PM
Bari Weiss to CBS News staff: “Our strategy until now has been t cling to the audience that remains on broadcast television. If we stick to that strategy, we’re toast.”

variety.com/2026/tv/news... via @variety
Bari Weiss to CBS News Staff: ‘I Am Here to Make CBS News Fit for Purpose in the 21st Century’
Bari Weiss told CBS News staffers she was trying to make the Paramount Skydance unit 'fit in the 21st century,' and would urge focus on digital media
variety.com
January 27, 2026 at 5:48 PM
Bari Weiss to CBS News Staff: Walter Cronkite “had two competitors. We have two billion, give or take'

variety.com/2026/tv/news... via
@variety.com
Bari Weiss to CBS News Staff: ‘I Am Here to Make CBS News Fit For Purpose In The 21st Century’
Bari Weiss told CBS News staffers she was trying to make the Paramount Skydance unit 'fit in the 21st century,' and would urge focus on digital media
variety.com
January 27, 2026 at 5:00 PM
'I initially didn't see the merits of living with parrots, but now I'm ready for all the biting and shrieking they can muster, as well as the fact that our new friends are likely to outlive me!'
January 27, 2026 at 4:03 PM
Just in: CNN to host town hall on 1/28 at 8 p, from a community center in Minneapolis, Minnesota. Anderson Cooper and Sara Sidner will moderate
January 27, 2026 at 2:16 PM
Fanatics Sportsbook Bets on Kendall Jenner for Super Bowl Commercial variety.com/2026/tv/news... via @variety
Fanatics Sportsbook Bets on Kendall Jenner for Super Bowl Commercial
Fanatics Sportsbook Bets on Kendall Jenner for Super Bowl Commercial
variety.com
January 27, 2026 at 2:05 PM