CharityComms
@charitycomms.bsky.social
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CharityComms is the membership network for communications professionals working in and with UK charities. Find out more about us and our membership at www.charitycomms.org.uk
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After careful review, we’ve updated our social media statement with our social media approach. We’re excited to say we’re here to stay on Bluesky, taking a test-and-learn approach to engage with our members in new and exciting ways. Read our updated statement here: bit.ly/3Q9ZDlR
Our statement about our social media
Read our statement about our decision for the future use of our X account and plans for our wider social media strategy as it develops.
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charitycomms.bsky.social
Putting people at the heart of the branding process can create a brand with a shared sense of pride, purpose, and commitment. In this blog, Dan Dufour shares tips for successful co-production in your charity branding: http://bit.ly/3IAf2Mr
Tips for successful co-production in your charity branding, including: 1. Start with a plan that outlines how to inform, educate and inspire everyone involved in the brand journey. 2. Connect with colleagues who work closely with people with lived experience to help you speak to those who matter most. Tips for successful co-production in your charity branding, including: 3. Adapt your style to meet people where they are. This might mean dropping the brand jargon, pacing your conversations, and listening more. 4. When budgets allow, use statistics to engage large numbers of people and review trends. Tips for successful co-production in your charity branding, including: 5. Never forget to consider every word or decision from the perspective of your primary audience, because your charity’s brand is ultimately for them. And a question - Have you shaped your brand with the people at the heart of it? Share your tips and experiences in the comments.
charitycomms.bsky.social
Looking for more support to help prioritise your and your team’s mental health? Here are some helpful links:
Our wellbeing guide offers advice and resources from across the sector: bit.ly/4mWUz2D
Mental Health Foundation has guidance on navigating overwhelming news and global events: bit.ly/4nGAUVt
A wellbeing guide for comms professionals
Taking care of our mental health should not be something that falls down the list of priorities, especially when working in the ‘always on’ culture of comms...
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For charity communicators, caring deeply is part of the job – but often being on the frontline means facing the current constant stream of heavy headlines, misinformation and polarised debate. It can take its toll. Here are a few reminders for #WorldMentalHealthDay and beyond.
Reminders for #WorldMentalHealthDay and beyond, including: 1. Set information boundaries - Where possible, choose when and how you engage with news and social feeds. 2. Connect with others - Reach out to colleagues or your network. Talking with people who understand the pressures can help you process what you carry. Reminders for #WorldMentalHealthDay and beyond, including: 3. Reflect on your impact -  Revisit the hopeful and impactful stories you’ve helped tell. Those moments, and the people behind them, are reminders of why you do this work. 4. Take micro-breaks – Even five minutes between meetings or tasks can help reset your energy.
charitycomms.bsky.social
This morning’s #CCInternalComms event discussed how to translate your organisation’s overarching strategy into clear, SMART communications goals that guide your work and demonstrate your value. Here are some headlines.

What insights stood out to you most? Share in the comments below.
Three key takeaways from our Internal Comms event on setting SMART comms goals, including: 1. Emotional connection matters – Communicating organisational strategy requires understanding and addressing employees' emotional needs. Neuroscience shows that people feel before they think, so using emotional storytelling and personal relevance can help messages resonate and stick. 2. Keep it simple and repeat it - Simple, clear and repeated messages build familiarity and reduce uncertainty, meaning employees are more likely to feel motivated to act on strategic priorities. Use visuals, storytelling, and positive framing to make your internal comms attractive and relevant.  3. Make it measurable – To show the value of your internal comms, start with SMART objectives that align with your organisational strategy. Use outputs (what was delivered), outtakes (what people understood or felt), and outcomes (what behaviours changed) to measure impact and adapt based on learnings.
charitycomms.bsky.social
Don't just experiment with AI on your own. Learn from experts and peers using it in their every day work.

At our #CharityAI conference on 13 Nov, you'll leave with the latest techniques, practical workflows, and prompts you can apply to your work. Book your place here: https://bit.ly/3JtmXed
charitycomms.bsky.social
Our #CreativesGroup event on big impact photography on a budget has been postponed and will now take place on Tuesday 25 November.

If you’ve already booked, our team have been in touch to let you know what to do next.
Creatives Group: Big impact photography on a budget
This event is free and exclusive to CharityComms members. CharityComms’ Creatives Group is for professionals working in in-house creative teams (of one or more people) within UK charities and not-for-profits.
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Our CEO, Adeela Warley, sat down with communications consultant and CharityComms trustee Vishnee Sauntoo for the first episode of The Comms Collective Podcast. Adeela discussed her career journey, lessons learned, and the future of comms. Listen here: https://bit.ly/4o8kq8u
Promotional graphic on a teal background for The Comms Collective Podcast, for an episode titled "Conversations in purposeful communications" featuring guest Adeela Warley, CEO of CharityComms, and host Vishnee Sauntoo, Comms Consultant.
charitycomms.bsky.social
Help us reshape the CharityComms brand! There is still time to complete our short surveys and share your thoughts by 10 October:
Member survey: https://bit.ly/3VVDBWS
Non-member survey: https://bit.ly/3WjoBlP
Every response makes a big difference, and we really appreciate your support.
A woman pointing towards text that reads 'Be part of our journey and help reshape the CharityComms brand. Share your thoughts and feedback.' set against an image of lemons and a blue background.
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Did you know £560 million in Gift Aid goes unclaimed every year? With #GiftAidAwarenessDay on 9 October, it's a perfect opportunity to remind your supporters to #TickTheBox and help make every donation go further.
Find out more and download Charity Finance Group (CFG) toolkit: https://bit.ly/3KI9Q9H
White background with a logo for Gift Aid Awareness Day featuring a pink gift box with a tick and the date 09 October 2025.
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Looking for new ways to support your team’s professional development?
Our mentoring scheme, available to organisational members, offers peer-to-peer support through regular or one-off sessions to develop skills, boost confidence and supercharge your comms: https://bit.ly/43UWGxf

#MembershipMonday
A split background with blue on the left and orange on the right. The blue side has text that reads: CharityComms Mentoring Scheme. Find a supportive and friendly comms mentor to support your team’s development. The orange side features two heart-decorated coffee cups.
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Do you want to use your skills and experience to make a difference?

Share your skills in HR/legal or digital marketing/AI and help us shape more impactful work as one of our new trustees! Find out more and apply here: https://bit.ly/4p71YOT
Recruitment post. On a black background, white text that reads "Could you be one of our new co-opted Trustees?" is housed in a green box next to a picture of a woman smiling. In a series of banners beneath is CharityComms' logo and text that reads: Apply by 20 Oct 2025, 5pm.
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Your impact report can be a powerful tool that brings your mission to life. In this blog, @fewandfar.co.uk @colingrist.bsky.social shares practical tips and examples for making your impact report a valuable fundraising asset and strategic resource: bit.ly/4o53ZtH
Unlocking the potential of your impact report
Colin Grist from Few and Far shares ideas and practical tips on how to get the most out of your organisation's impact report.
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This post draws on insights and data from these two articles, read more here: bit.ly/476EcKT, bit.ly/4mB8MSj, and bit.ly/48QlfhE
charitycomms.bsky.social
With 63% of influencers willing to support charities and 74% believing that cause-related content resonates with audiences, there is a clear potential to amplify your charity’s message. Here are six practical tips to ensure you influencer collaborations are meaningful, authentic and deliver impact.
Six practical considerations for authentic influencer collaborations, including: 1. Prioritise alignment of values - Successful partnerships stem from shared purpose. Take the time to research and find creators whose values, interests and experiences genuinely connect to your cause.  2. Personalise your pitch – Don’t send generic or copy-and-paste requests. Keep your approach clear, concise and personal by referencing their content or experiences that relate to your cause or campaign. 3.  
Leverage nano- and micro-influencers - Consider working with creators who have smaller but highly engaged audiences. This approach often translates to delivering a greater impact and a stronger sense of community, making your campaign and messages more effective.  Six practical considerations for authentic influencer collaborations, including: 4. Give them creative freedom - Influencers know their audiences best. Collaborate with them on storytelling, allowing space for their authentic voice and style to shine through.  5. Choose the right platform - Work with creators whose primary platform aligns with where you and your target audience are most active. Consider the platform’s format, your campaign goals, and whether a multi-platform approach could extend your reach even further.  6. Focus on long-term relationships - Treat influencers as valued partners. While one-off posts may bring quick wins, lasting partnerships build trust, advocacy, and greater community impact over time.
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Thank you to all the charity communicators who brought curiosity, ideas and made our first Studio such a collaborative space. Special thank you to our wonderful host and speakers. If you missed it, you can catch the recording on demand soon: bit.ly/41IrrUF
Comms Practice Studio: Better fundraising comms, bigger results
Join us in our brand new Comms Practice Studio for an interactive, all day session on crafting better fundraising comms that yield bigger results.
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From data-driven insights to aligning strategies across teams, the #CommsPracticeStudio sparked fresh thinking on how we can strengthen fundraising comms. Here are some headlines from today’s discussions.

What’s one learning you’ll take back into your work? Share in the comments!
Three key takeaways from our Comms Practice Studio event, including: 1. Know your audience: Don’t assume you are your audience. Use data and insights to understand their interests, motivations and what they care about so that you can create fundraising comms that will land better. 2. One organisation: Supporters and audiences see one brand, not separate teams. Break down silos and align your comms and fundraising teams with shared goals and data to deliver seamless supporter journeys, campaigns and messaging that builds trust and yields stronger results. 3. Engage and inspire action: Charities need to be brands that people, including younger people, are proud and excited to be allied to. Use comms frameworks and strategies to build emotional connections to your cause and inspire action (financial or otherwise).
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Whether you’re a CharityComms member or part of our wider community, your perspective is valuable as we update our brand and website. Help shape what’s next by sharing your thoughts in our surveys by 10 October:
Member survey: https://bit.ly/3VVDBWS
Non-member survey: https://bit.ly/3WjoBlP
 A woman pointing towards text that reads 'Be part of our journey and help reshape the CharityComms brand. Share your thoughts and feedback.' set against an image of lemons and a blue background.
charitycomms.bsky.social
Motivation can dip when you’re working remotely or split between the office and home, especially during more extended periods of working on your own. How do you get back on track when a lack of motivation strikes? Here are three of our top tips.
Three top tips for staying motivated, including: 1.  Coffee catch-ups - Remote working can be isolating, so ensure that you have regular virtual check-ins with your team. This doesn’t have to be for a formal meeting, you could just take 15 minutes for a coffee and a chat.
Three top tips for staying motivated, including: 2. Screen breaks - Working on your own with few distractions can lead to long periods in front of your screen, which can take its toll mentally. Make sure you take regular breaks throughout the day and schedule in some screen free tasks if possible. 
Three top tips for staying motivated, including: 3. Small momentum - When motivation dips, break your work into manageable steps. Focusing on one task at a time and celebrating small wins can help you build steady momentum.
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Also on our events calendar:
9 Oct: #CCInternalComms on setting SMART comms goals: bit.ly/3IQ5zAp
16 Oct: #CharityCreative focused on big impact photography on a budget: bit.ly/45t2cqx
20 Nov: #CharityPR for PR plans - crafting winning strategies: bit.ly/4nTAlY4
Internal Comms Network: Setting SMART comms goals
This event is free and exclusive to CharityComms members. CharityComms’ Internal Comms Network is for those working in internal communications in UK charities and not-for-profits.
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Looking for learning? Here’s some upcoming CharityComms events.
Join us for our #CommsPracticeStudio on 1 Oct for an interactive, all day session on crafting better fundraising comms that yield bigger results. Access the latest trends, audience insights, and proven techniques: https://bit.ly/41IrrUF
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Whatever support you’re looking for, find the people and businesses to meet your needs in our directories: http://bit.ly/4nMck54

If you’re a CharityComms corporate partner or freelance individual member, email [email protected] to list your services.

#MembershipMonday
CharityComms Directories.
Looking for support?
Find the best and brightest service providers for charities.
Get support or take your projects to the next level.
Increase capacity in your team when it's needed most. CharityComms Directories.
Want to get listed?*
Connect with new partners across the sector.
Reach the charities that need your help.
Get serious enquiries straight to your inbox.
*CharityComms corporate partners and freelance individual members only.
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Ready to take the next step in your career? There are some amazing opportunities on our jobs board right now - find a selection in the thread below and explore them all, here: https://bit.ly/CCSectorJobs #MembershipMonday
A CharityComms branded graphic with text that reads: Ready to climb the career ladder? Check out our jobs board to see where your skills could take you. To the right, there is a photo of a squirrel climbing with the following hashtag underneath: #MembershipMonday