Author | Lightnews

Counseal | Nigerian Market Entry

@counseal.com

29 followers 3 following 58 posts

🌍 Bridging global dreams to Nigerian opportunities | Empowering entrepreneurs with market insights, compliance expertise, and tech-enabled solutions | Your trusted navigator in the Nigerian market 🚀

Posts Media Videos Starter Packs

Counseal | Nigerian Market Entry @counseal.com · Jan 28

7/7 The next wave of Nigerian fintech isn't about choosing between local or global - it's about being both.

Watch this space. Big moves ahead. 🚀

#FintechAfrica #Payments #StartupNG

Counseal | Nigerian Market Entry @counseal.com · Jan 28

6/7 Key opportunities:
• Diaspora remittances (growing)
• USD safe haven accounts
• Multi-currency business services
• Cross-border infrastructure plays

Counseal | Nigerian Market Entry @counseal.com · Jan 28

5/7 Why this works:
• Existing payment infrastructure
• Multi-currency capabilities
• Strong diaspora demand
• Higher margins (1-2.5% net take rates)

Counseal | Nigerian Market Entry @counseal.com · Jan 28

4/7 The solution? Every fintech is discovering they can be a cross-border player:
• Digital lenders → foreign currency loans
• Neobanks → diaspora banking
• Investment apps → remittance services
Just like Bamboo's expansion into Canada with 'Coins'

Counseal | Nigerian Market Entry @counseal.com · Jan 28

3/7 Fast forward to 2025:
• Naira at 1536:$1 (300% depreciation in 4 years)
• Tighter funding market
• US investors = 60% of Nigerian startup funding

Result? Local revenue in USD terms is shrinking dramatically

Counseal | Nigerian Market Entry @counseal.com · Jan 28

2/7 Let's rewind to 2020:
• BaaS revolution took off
• FDIC relaxed brokered deposit rules
• Zero interest rates fueled growth

This created the first wave of Nigerian cross-border fintechs (Grey, Raenest, etc.)

Counseal | Nigerian Market Entry @counseal.com · Jan 28

1/7 The future of Nigerian fintech isn't just local anymore - it's cross-border by default.

Here's why this massive shift is happening and what it means for builders 🧵

Counseal | Nigerian Market Entry @counseal.com · Jan 27

We look forward to welcoming you to our home... and of course the outcome 😄

Counseal | Nigerian Market Entry @counseal.com · Jan 27

spot-lighting success of other women-prenuers, maybe?

Nadine Rivers @habitualdictum.bsky.social · Jan 27

How to help the government encourage small businesses to empower women be women in our society? #Nigeria

1 1

Counseal | Nigerian Market Entry @counseal.com · Jan 27

all the best on this!

Counseal | Nigerian Market Entry @counseal.com · Jan 26

Think Nigerian market = Lagos only? The real money in 2025 is in 2nd-tier cities. Data shows 40% higher profit margins in Ibadan, Enugu & PH with 65% lower operating costs 📊 Here's why smart founders start there first: [thread] #NigerianBusiness #MarketEntry 🚀

Counseal | Nigerian Market Entry @counseal.com · Jan 26

Breaking: NCAA crackdown shows Nigeria's aviation sector means business! 5 airlines sanctioned over ticket refunds. Smart tip for diaspora businesses: Nigeria's regulators are digitizing & enforcing - factor compliance into your 2025 entry strategy 🛫 #NigerianBusiness #AfricaBiz

Counseal | Nigerian Market Entry @counseal.com · Jan 23

7/7 The future of African logistics is collaborative.

Whether you're a frequent traveler or business owner, you're leaving money on the table by not exploring this model.

Try it this week.

Save this thread for reference 🔖
#NigerianTech #Innovation

Counseal | Nigerian Market Entry @counseal.com · Jan 23

6/7 This model is already transforming how Nigerian businesses handle logistics:
• Small businesses save millions annually
• Travelers earn passive income
• Faster delivery times
• Reduced carbon footprint

Counseal | Nigerian Market Entry @counseal.com · Jan 23

5/7 Security measures:
• Comprehensive ID verification
• Phone authentication
• Real-time tracking
• Insurance options for high-value items

Counseal | Nigerian Market Entry @counseal.com · Jan 23

For Travelers:
- Extra income from planned trips
- Flexible opportunities
- No extra route deviation

Counseal | Nigerian Market Entry @counseal.com · Jan 23

4/7 The benefits are massive:
For Senders:
- Up to 60% cost reduction
- Real-time tracking
- Verified carriers
- Optional insurance

Counseal | Nigerian Market Entry @counseal.com · Jan 23

3/7 Here's how it works:
• Travelers register & get verified
• List their routes & available space
• Connect with package senders
• Earn extra income during trips they're already taking

Counseal | Nigerian Market Entry @counseal.com · Jan 23

2/7 Just discovered Ozi, a game-changing app that's creating

Nigeria's first peer-to-peer delivery network.

Think of it as "Uber meets DHL" - but with regular travelers as your delivery partners.

Counseal | Nigerian Market Entry @counseal.com · Jan 23

1/7 Nigerian logistics costs eat up to 40% of business operating expenses.

But here's how smart entrepreneurs are fighting back...
↓

Counseal | Nigerian Market Entry @counseal.com · Jan 22

7/7) Your 2025 action plan:

1. Review banking exposure
2. Screen for low-debt companies
3. Watch infrastructure plays
4. Monitor oil price impact

Save this thread for reference ⭐️
#NigerianMarket #Investing

Counseal | Nigerian Market Entry @counseal.com · Jan 22

6/7) Key risks to monitor:
• Rising finance costs
• FX exposure
• Weak corporate earnings
• Tax policy changes

Counseal | Nigerian Market Entry @counseal.com · Jan 22

5/7) Smart money will watch these sectors:
• Banking (potential outperformer)
• Construction (government spending beneficiary)
• Oil & Gas (revenue dependency remains)

Counseal | Nigerian Market Entry @counseal.com · Jan 22

4/7) Infrastructure spending could be the silver lining:
• N17.856T CAPEX (35.90% of budget)
• Major benefits for cement makers
• New opportunities in construction sector

Counseal | Nigerian Market Entry @counseal.com · Jan 22

3/7) But there's a hidden risk:
Private sector credit will tighten as government borrowing increases.

Already seeing:
• Rising commercial paper rates
• Shrinking corporate profits
• Mounting forex losses