Marius Obert
LightNews LightNews
banner
iobert.bsky.social
Marius Obert
@iobert.bsky.social
110 followers 64 following 37 posts
Developer Evangelist • Web Developer • Speaker • Author • Trainer Working at Twilio 🦉 but sharing my personal views only
Posts Media Videos Starter Packs
iobert.bsky.social
Marius Obert @iobert.bsky.social · 4d
The result is simpler architecture, faster execution, and one less haunting in your logs.

👻 Bye-bye ghost legs.

Hello clean conferences.

www.twilio.com/en-us/change...
Added support of adding a TwiML App directly to a Conference
www.twilio.com
iobert.bsky.social
Marius Obert @iobert.bsky.social · 4d
Think of it as exorcising the ghost from your call flow and your invoice. 💸

If you’ve been experimenting with Twilio’s #ConversationRelay, OpenAI #RealtimeAPI, or any real-time AI assistant, this update makes it much easier to plug them in directly.
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · 4d
But not anymore. With the latest features, you can now add a TwiML App directly to a Conference using the Participants subresource.

No more outbound ghost calls. No spooky billing surprises. Just a clean, direct connection between your Conference and your AI agent.
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · 4d
Until now, if you wanted to connect an AI assistant to a Twilio conference call, you had to create a “ghost leg”: an outbound call to a Twilio-managed number that dialed back in to join your conference.

That meant extra setup, extra cost, and a touch of spectral complexity. 👻
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · 4d
🎃 This Halloween, #Twilio’s busting ghosts. Specifically, those spooky “ghost legs” developers had to summon to bring AI agents into conferences.
🧵
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · 17d
Had a great time on WeAreDevelopers LIVE with @codepo8.bsky.social and @danielcranney.bsky.social! 🎙️
We talked about the latest in tech and I demoed how to build a realtime AI phone agent (that actually talks to customers) in minutes.
Catch the recording here 👇
www.youtube.com/watch?v=GCy4...
The weekly developer show: Real-Time Phone Agents, Unsafe VPNs & More
YouTube video by WeAreDevelopers
www.youtube.com
1 1 4
iobert.bsky.social
Marius Obert @iobert.bsky.social · 20d
🎙️ Excited to join WeAreDevelopers LIVE this Wednesday at 12:30 PM (German time)!

Chatting with @codepo8.bsky.social and @danielcranney.bsky.social about the latest tech news, then showing how to build a realtime AI phone agent (that actually talks to customers).

👇
www.youtube.com/watch?v=-BVE...
WeAreDevelopers LIVE – Real-Time Phone Agents, Unsafe VPNs & More
YouTube video by WeAreDevelopers
www.youtube.com
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Sep 12
Had a blast at #SmashingConf Freiburg! Our booth’s highlight: Wordle-style puzzles unlocking IoT lockboxes via Twilio OTPs—secure, fun, and hands-on. Another engaging app built with Twilio!
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Sep 5
Next week (Tue & Wed), I’ll be at #SmashingConf Freiburg, right next to the stunning Freiburger Münster!
Twilio’s sponsoring, and I’ll be at our booth—come say hi and let’s talk Twilio, tech, or Freiburg vibes!
@smashingconf.com
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jul 29
📵 SMS war gestern.
📲 RCS ist da – interaktiv, sicher und direkt auf dem Smartphone.
In meinem Artikel bei @heise.de zeige ich, warum das für Entwickler:innen & Unternehmen jetzt relevant ist 👉

www.heise.de/hintergrund/...

Ich freue mich auf eure Meinungen und Fragen zu RCS in den Kommentaren! 👇
heise online - IT-News, Nachrichten und Hintergründe | heise online
News und Foren zu Computer, IT, Wissenschaft, Medien und Politik. Preisvergleich von Hardware und Software sowie Downloads bei Heise Medien.
Heise.de
iobert.bsky.social
Marius Obert @iobert.bsky.social · May 22
Just back from the opening of @OpenAI’s Germany office in Munich 🇩🇪
Germany is the fastest-growing European ChatGPT market, with the most API devs outside the US.
A standout panel showed how AI is transforming industry, startups & the arts.
Exciting times ahead!
2
iobert.bsky.social
Marius Obert @iobert.bsky.social · May 5
After London and Singapore, I'm completing the SIGNAL trilogy—next week I'll be speaking in SF!
Catch my lightning talk on AI Assistants and our workshop on Twilio AI.

We’ve got something special planned for developers—but it’s still top secret. 👀
Will you be there? Let’s grab a coffee!
2
iobert.bsky.social
Marius Obert @iobert.bsky.social · Apr 24
Not a deep dive—but a quick, high-level overview for devs wondering when to use #WhatsApp vs. #RCS for things like delivery updates or appointment reminders.

Covers setup, reach, and how to send with one API.

www.wearedevelopers.com/en/magazine/...
Upgrading from SMS: What Devs Should Know About WhatsApp and RCS
Next-gen messaging with WhatsApp and RCS fixes what SMS gets wrong—no media, no branding, no interactivity. One API handles it all. Great for reminders, updates, and support. Upgrading from SMS: What ...
www.wearedevelopers.com
iobert.bsky.social
Marius Obert @iobert.bsky.social · Apr 4
We're hiring!
Love tech? Love talking about tech? Based in UK&I?
Want to work on cool stuff and with me (debatably the cooler part)?
Join our team: job-boards.greenhouse.io/twilio/jobs/...
DM me for the unofficial scoop.
Developer Evangelist
Remote - United Kingdom
job-boards.greenhouse.io
2 1 3
iobert.bsky.social
Marius Obert @iobert.bsky.social · Feb 25
Rich content messages guide users, LLMs allow flexibility—combine them for smarter chat experiences! ✅

Check out 10 essential tips to make AI and rich messages work seamlessly. 👇

www.twilio.com/en-us/blog/l...
LLMs & Rich Content Messages: 10 Tips to Create Better AI Interactions
Unlock the full potential of AI-driven conversations! Learn how to combine LLMs with rich content messages for smarter, more engaging interactions. Discover 10 essential tips to enhance clarity, perso...
www.twilio.com
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Feb 17
"For most software developers, AI-enabling their app is best done with API calls" -- This makes a lot of sense.
For AI as well as communication use-cases

fly.io/blog/wrong-a...
We Were Wrong About GPUs
Do my tears surprise you? Strong CEOs also cry.
fly.io
iobert.bsky.social
Marius Obert @iobert.bsky.social · Feb 5
Sure, if I ever get invited 😅
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Feb 5
I've been a football fan forever. So you can imagine how excited I am about this announcement.

www.chelseafc.com/en/news/arti...
Chelsea welcomes Twilio in multi-year partnership to support fan engagement strategy
Chelsea Football Club and Twilio have announced a multi-year partnership today, which sees the customer engagement platform become an Official Supplier to the club. Twilio will enhance fans’ interacti...
www.chelseafc.com
1 1
Reposted by Marius Obert
andrewdmaclean.bsky.social
Andrew MacLean @andrewdmaclean.bsky.social · Feb 3
So, I hinted at something big dropping this week & I'm pumped to say—the countdown to #TwilioLiftoff is on! 🚀

Stay tuned to my socials & TwilioDevs channels this week for updates & join me this Friday for our first Watch Party—hit that 🔔 on YouTube for alerts! 🚀 youtu.be/bj1V03dYGAg
Twilio Liftoff Messaging Watch Party
YouTube video by TwilioDevs
youtu.be
1 1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jan 31
At the end of the day, a great CfP is about clarity, relevance, and value. It’s not just about what you want to say—it’s about what your audience needs to hear.

What’s your go-to tip for writing a standout conference proposal? Share your thoughts below! 👇
1 2
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jan 31
5️⃣ Leverage Tools Like ChatGPT I’m a big fan of using tools like ChatGPT to refine my writing. It’s fantastic for simplifying complex ideas, improving phrasing, and catching grammar mistakes. It’s like having a second pair of eyes that’s always available!
1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jan 31
4️⃣ Less Is More A good abstract always feels too short to the author. Aim for two to three paragraphs max. Avoid long lists of learning outcomes—they can feel overwhelming and lack context. If the conference asks for learning goals, save those for a separate field (if available).
1 1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jan 31
3️⃣ Remember, you’re writing for two audiences: the selection committee and the attendees. Both need to be convinced in 30 seconds or less.
1 1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jan 31
2️⃣ Focus on the "Why", Your abstract should answer one key question: Why should someone attend the session? Instead of diving too deep into what you’ll cover (definitions or background), emphasize the value for the audience. What problem are you solving? What will they gain?
1 1
iobert.bsky.social
Marius Obert @iobert.bsky.social · Jan 31
1️⃣ Title Matters, But Keep It Relevant I’m a fan of concise, topic-driven titles. While catchy, clickbaity titles can grab attention, they often feel disconnected from the actual talk. A clear, relevant title sets the right expectations and helps your audience.
1 1