Jesse Hirsch
banner
jessehirsch.bsky.social
Jesse Hirsch
@jessehirsch.bsky.social
Journalist, food and farming.

Editor of Offrange, a new kind of agriculture publication: https://offrange.org
Reposted by Jesse Hirsch
The Today's News widget on Twitter used to be about important, major world events and now they're about things like "SkippyMaroo55 creates stir by saying pumpkin pie should be purple"
Normal morning at the other place
February 5, 2026 at 1:06 PM
Normal morning at the other place
February 5, 2026 at 12:51 PM
YouTube's Wilderness Cooking is filmed in a remote mountain setting, featuring wordless scenes of milking sheep and grilling camel on an open fire.

Stepan Sveshnikov went to Azerbaijan to see how a small village's fortunes have been influenced by 6 million global viewers
ambrook.com/offrange/cul...
Roast Camel for the Suburbs
American fascination for the remote and unfamiliar is shaping rural economies on the other side of the globe.
ambrook.com
February 5, 2026 at 12:50 PM
Just got a great pitch
February 3, 2026 at 6:24 PM
Reposted by Jesse Hirsch
One downside to hydroponics is the significant energy & other resources needed. That's why the Kratky method has taken off with growers who have limited resources — it's a completely passive, yet wholly effective hydroponic system.

Read more from Mitch Hagney:
ambrook.com/offrange/tec...
Do-Nothing Hydroponics
Common knowledge said there was only one way to grow hydroponically. Until a simpler method turned viable — and viral.
ambrook.com
January 31, 2026 at 4:16 PM
Digging into Groundhog Day lore and apparently Punxsutawney Phil is immortal?
February 2, 2026 at 4:08 PM
Normalize exclamation marks in headlines
February 1, 2026 at 5:20 PM
Timeline Cleanse: This family found a calf freezing out in the cold and brought it inside. (Source: WaPo)
January 31, 2026 at 7:48 PM
One downside to hydroponics is the significant energy & other resources needed. That's why the Kratky method has taken off with growers who have limited resources — it's a completely passive, yet wholly effective hydroponic system.

Read more from Mitch Hagney:
ambrook.com/offrange/tec...
Do-Nothing Hydroponics
Common knowledge said there was only one way to grow hydroponically. Until a simpler method turned viable — and viral.
ambrook.com
January 31, 2026 at 4:16 PM
Reposted by Jesse Hirsch
With meat prices spiking and the future uncertain, more consumers are buying quarter and half cows and storing them in standalone freezers.

Will the trend grow? @eg-h.bsky.social takes a look: ambrook.com/offrange/liv...
Bulking Up
Turbulent meat prices could push Americans to buy a year’s worth of beef at a time — a huge shift to how we think about meat.
ambrook.com
January 25, 2026 at 4:28 PM
You'd be surprised how many writers file drafts with the words "this is kind of a mess"
January 28, 2026 at 7:47 PM
Editing a story on robot bees:

"Scientists built a 4cm-long toy drone covered in horsehair bristles and a sticky gel. In 2020, the team trialled another form of pollen dispersal by fitting the robot bee with a delivery system that would fire pollen-filled soap bubbles on to the flowers."
January 28, 2026 at 6:01 PM
I lol'ed (real headline)
January 27, 2026 at 11:18 PM
Reposted by Jesse Hirsch
Everybody thinks 'https://' stands for 'hypertext transfer protocol secure' but it actually stands for 'head to this place, sucka' followed by a colon and two laser sounds
January 13, 2026 at 8:17 PM
Dateline: Colorado
January 27, 2026 at 4:01 PM
Reposted by Jesse Hirsch
Used cooking oil has grown so expensive that organized crime is now deeply involved.

@moiradonovan.bsky.social takes a look at the greasy gold rush: ambrook.com/offrange/sup...
Greasy Practices
As commodity prices skyrocket, used cooking oil has become a target of organized crime.
ambrook.com
January 9, 2026 at 3:48 PM
Reposted by Jesse Hirsch
When huge corporations fund sustainability initiatives like cover cropping, does it steal the motivation for individual and collective action?

We sent @davinmfaris.bsky.social to a corporate panel in D.C. - he came away with more questions than answers.
ambrook.com/offrange/per...
Sustainability, Inc.
Big food corporations are funding cover crops across the Midwest — on their own terms.
ambrook.com
January 15, 2026 at 10:56 PM
Reposted by Jesse Hirsch
As invasive grasses gobble up native shrublands and forests, they're making prescribed burns too risky to use. My latest for Offrange ambrook.com/offrange/env...
Up in Smoke
As invasive grasses gobble up native shrublands and forests, they can make prescribed burns too risky to use.
ambrook.com
January 23, 2026 at 1:31 PM
With meat prices spiking and the future uncertain, more consumers are buying quarter and half cows and storing them in standalone freezers.

Will the trend grow? @eg-h.bsky.social takes a look: ambrook.com/offrange/liv...
Bulking Up
Turbulent meat prices could push Americans to buy a year’s worth of beef at a time — a huge shift to how we think about meat.
ambrook.com
January 25, 2026 at 4:28 PM
Prescribed burns are one of the most effective tools to control wildfires in the West. But burn practitioners are facing a major hurdle to implementing their programs: invasive plants.

New from @lelanargi.bsky.social: ambrook.com/offrange/env...
Up in Smoke
As invasive grasses gobble up native shrublands and forests, they can make prescribed burns too risky to use.
ambrook.com
January 22, 2026 at 9:44 PM
Lights in a Dark Age is a stunning new collection of essays which posits a) that the End Times are coming soon but b) that farmers will be our salvation.

Daniel Walton reviews this oddly hopeful new book:
ambrook.com/offrange/boo...
Will Farmers Keep Us from Chaos?
Chris Smaje believes the breakdown of society is nigh — but farmers may be the key to preserving a livable future.
ambrook.com
January 19, 2026 at 5:31 PM
We put too much weight on the importance of farmer's markets, argues farmer Heidi Roth, expecting them to be the saviors of American agriculture.

But if they can help struggling small farms and create a sense of community, could that be good enough?
ambrook.com/offrange/per...
Farmer’s Markets Won’t Save Agriculture
But they are a lifeline for small farms, and a vital source of community — maybe that’s enough.
ambrook.com
January 18, 2026 at 3:24 PM
Did you know that intrepid growers are raising shrimp in Iowa and Indiana?

@kristenschmitt.bsky.social talked to Midwestern shrimp farmers to figure out what they're up to.
ambrook.com/offrange/fis...
Shrimping the Midwest
Landlocked farmers are growing saltwater shrimp in a niche market.
ambrook.com
January 17, 2026 at 8:28 PM
Kate Meadows grew up in a tiny ranching town in Wyoming, our least populated state. As a "townie," she was always jealous of the kids who grew up on ranches.

Turns out — all the ranch kids were jealous of the townies. Read Kate's sharp, thoughtful essay: ambrook.com/offrange/per...
Non-Rancher in a Ranching Town
After feeling like an outcast among cowboys, a Wyoming writer considers who the outsiders really were.
ambrook.com
January 16, 2026 at 4:33 PM
Reposted by Jesse Hirsch
The commodification of sustainability and the idea that you can and must buy your way to a life of enviromental virtue has been an incredibly successful con that just serves to generate even more profits for the corporations that are killing both us and the environment.
Sustainability, Inc.
Big food corporations are funding cover crops across the Midwest — on their own terms.
ambrook.com
January 12, 2026 at 12:35 AM