Lisa Goller
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lisagollermktg.bsky.social
Lisa Goller
@lisagollermktg.bsky.social
🔥 Award-winning marketer
🏆 Top Retail Expert 2024 & 2025
🛍 RetailWire BrainTrust panelist
🎯 Retail trends + strategy
🏀 Random sports posts
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What were Q3’s top #retail trends?

#3 might surprise you.

youtube.com/shorts/Xong_...

#ecommerce #strategy #Groceryshop
As #AI in #retail explodes, are you confused?

Me too.

Here's a high-level framework to help all of us go from chaos to clarity as global retail evolves with AI:

www.lisagoller.com/2025/11/reta...

#ecommerce #agentic
November 7, 2025 at 5:07 PM
Retail gets conversational.

Conversational commerce entwines #ecommerce and #AI for shoppable retail solutions.

Today AWS and OpenAI announced a partnership, further entwining the #retail & AI giants who are leaders in conversational commerce.

www.lisagoller.com/2025/11/the-...
November 3, 2025 at 10:14 PM
🎯 #Privatelabel names = strategic differentiators

🍎Trader Joe's names are playful, creative, intriguing (This Strawberry Walks Into A Bar cereal bar)

🍊 Amazon #Grocery names are literal, rational, efficient & SEO-friendly (Turkey Stuffing)

retailwire.com/discussion/t... #retail #ecommerce #CPG
Are Trader Joe’s Private Label Names Too Whimsical? - RetailWire
Sloan said, “Essentially, we believe that grocery shopping can be fun, that it does not have to be a chore. And when you bring the things that you buy from
retailwire.com
October 28, 2025 at 6:40 PM
The retail party’s at #OpenAI!

OpenAI’s ChatGPT has attracted 800 million weekly active users.

That massive crowd has helped OpenAI attract collaborations with:

🛍️ Retailers like #Walmart
🌟 Brands like Mattel
❇️ Tech enablers like #Shopify

#retail #ecommerce #AI
October 26, 2025 at 10:48 PM
⚾📣 Live #sports are advertising gold

Tomorrow the #BlueJays host the #Dodgers for Game 1 of the World Series.

Sports help retailers sell:

🧢 Apparel
🍕 Foodservice
🥑 Grocery/CPG
🍺 Adult beverages

They also help retailers sell #retail #media to brands to reach sports fans.
October 23, 2025 at 7:35 PM
🏆 Who are the best & brightest minds in retail?

RETHINK is looking for retail leaders in:

✏ Academia
📊 Analysts
✴ Associations
💡Consultants
📣 Media
🏪 Real Estate
🛍 Specialists
📱 Technologists

Nominate #TopRetailExperts 2026 by Nov. 7.

#retail #ecommerce #community
October 21, 2025 at 4:25 PM
The Wild Ride of Small Business Ownership

🎉 Since October is #SmallBusiness Month & Small Business Week runs Oct. 19-25 in Canada, let's celebrate small business owners.

Pic: Me in High Park in the '80s

Full post:
www.lisagoller.com/2025/10/the-... #entrepreneur #BDCsbw #Toronto #HighPark
October 19, 2025 at 8:30 PM
Making patient care more convenient

💊 Amazon Pharmacy Kiosks will help patients get their prescriptions in doctors' offices in minutes
💊 Adds ease & speed to patient care
💊 Pharmacists free up time from counting pills to consulting patients

retailwire.com/discussion/w... #retail
Will Patients Want Prescriptions from Amazon Kiosks? - RetailWire
Amazon pharmacy kiosks are rolling out in select markets. Will this method gain traction?
retailwire.com
October 15, 2025 at 3:20 PM
SPORTS x RETAIL = 🔥🔥🔥

Tonight the #Toronto #BlueJays take on the #Seattle #Mariners w/ the hopes of making it a special #Thanksgiving in Canada.

Postseason Fall ball is fueling #retail growth across categories like:

👚 Apparel
🥑 Grocery
🍕 Foodservice
📣 Retail media

www.youtube.com/shorts/BhKHO...
October 12, 2025 at 5:10 PM
Gen X buys on impulse, as we tend to have:

💰 More disposable income than younger cohorts (done with daycare)

⏰ Less time than older cohorts (not retired yet)

Many of us also have longer shopping lists, as we buy for our kids & parents.

retailwire.com/discussion/g... #retail #GenX
Why Are Gen Xers the Most Susceptible to Impulse Buying, and What Does the Future Hold for Impulse Shopping? - RetailWire
A new study suggests Gen Xers may be the most susceptible to impulse buying. Is this data accurate, and if so, why is this the case?
retailwire.com
October 9, 2025 at 5:30 PM
AP News: New book helps retailers turn holiday store traffic into sales, even as consumer confidence declines.

Retail veteran Mark Ryski launches his third book, Store Traffic is a Gift.

apnews.com/press-releas...

#retail #stores #sales #TopRetailExperts
New Book Helps Retailers Turn Holiday Store Traffic into Sales, Even as Consumer Confidence Declines
Amazon Best Seller offers practical, proven strategies to improve in-store holiday sales as retailers navigate inflation, tariffs, and shifting shopper behavior
apnews.com
October 7, 2025 at 9:00 PM
📈 Amazon keeps elevating #ecommerce standards

Its new Add to Delivery button will:

⏰ Help Amazon addicts save time
🥰 Deepen our loyalty
🌟 Differentiate Amazon from rivals

🎉 Happy Prime Big Deal Days to all who celebrate.

retailwire.com/discussion/d... #retail #CX
Does Amazon’s ‘Add to Delivery’ Button Add Much? - RetailWire
Amazon has introduced a new add to delivery function. Is this a meaningful new function, or is reaction muted?
retailwire.com
October 7, 2025 at 5:50 PM
Which retail factors are making the biggest impact this year?

See why:

🛍️ Buyer power
🥫 Substitutes
🥊 Rivalry

... are so influential on global #retail stakeholders & #strategy in 2025.

Details:
www.lisagoller.com/2025/10/reta... #ecommerce #CPG
October 6, 2025 at 9:31 PM
Are Starbucks' store closures a wise move?

As #Starbucks regains strategic clarity, it makes sense to:

🐕 Drop the dogs
🌟 Redeploy capital to the stars

Starbucks' strategy refresh includes prioritizing people over process.

retailwire.com/discussion/i... #retail #ecommerce #coffee
Is Retrenchment the Next Wise Step for Starbucks? - RetailWire
Starbucks is initiating a $1 billion restructuring plan, involving layoffs and remodels. Is this plan wise?
retailwire.com
October 1, 2025 at 7:18 PM
🎉 Congratulations to Top Retail Expert Mark Ryski for launching his latest book, Store Traffic is a Gift. It's now available wherever books are sold (& already an #Amazon Best Seller).

See feedback from the global retail community:
www.linkedin.com/posts/mark-r...

#retail #stores #TopRetailExperts
#retail #storetrafficisagift #topretailexperts #groceryshop | Mark Ryski | 29 comments
Today’s the day — Store Traffic Is a Gift is officially launched! This book distills more than 20 years of lessons into one clear message: every visit to your store is an opportunity. If you want ...
www.linkedin.com
September 30, 2025 at 5:05 PM
What were Q3’s top #retail trends?

#3 might surprise you.

youtube.com/shorts/Xong_...

#ecommerce #strategy #Groceryshop
September 29, 2025 at 7:27 PM
What happened in #retail in Q3?

Tech + techtonic shifts.

What’s up:

🔺 Tariffs’ impact
🔺 Retail media moves
🔺 Sports as a retail growth area
🔺 AI’s appeal as a retail problem solver

What’s down:

🔻 Certainty
🔻 The status quo

Full report: www.lisagoller.com/2025/09/q3-2... #ecommerce #strategy
September 24, 2025 at 1:47 PM
Even competitors collaborate.

Yesterday’s news of the expansion of Amazon Multi-Channel Fulfillment (MCF) further shows how #retail & #tech giants work together for mutual aid.

Orange lines = MCF collabs

As more giants collaborate, they move #ecommerce and industry standards forward.
September 19, 2025 at 2:01 PM
Which #retail predictions from January actually came true?

Watch highlights of several top:

🔸 Political
🔹 Economic
🔸 Social
🔹 Tech

… shifts dominating retail right now for clarity on developments that matter most to our global community.

www.youtube.com/shorts/Dbt0G...
September 14, 2025 at 9:14 PM
Should brands play dirty?

Risks of negative messaging in #advertising:
📣 Give rivals free publicity
📉 Spark controversy, erode your brand equity

Benefits when done with care:
💡 Illuminate your point of difference
📕 Tell your story with emotion

retailwire.com/discussion/b... #retail #media
Should Brands Go Negative on Rivals in Advertising? - RetailWire
Brands are increasingly attacking competitors via advertising. Is this a good idea in today's environment?
retailwire.com
September 10, 2025 at 1:32 PM
Which forces are shaping #retail in 2025?

Political, economics, social & tech factors that stand out include:

💰 Tariffs put pressure on margins
🤖 AI is everywhere
🎾 Social trends are surprisingly pronounced this year

Full report: www.lisagoller.com/2025/09/2025...
September 8, 2025 at 8:51 PM
Kicking off a fashion frenzy.

The NFL is connecting the dots among:

🎉 Massive crowds
🧢 Merchandise
🏈 #Sports mania

The league has a new agreement with Abercrombie & Fitch to become the league’s first official #fashion partner.

retailwire.com/discussion/n... #retail #ecommerce
Does The NFL Have a Bigger Fashion Opportunity? - RetailWire
The NFL has seen significant growth in fashion partnerships in recent years. Can it capitalize further?
retailwire.com
September 4, 2025 at 1:28 PM
Tariffs rewrite the #retail playbook.

Executives are making tough choices like:

✍️ Renegotiating supplier contracts
⏸️ Pausing expansion plans
📦 Stockpiling inventory

See more on #tariffs in retail:
www.youtube.com/shorts/ThQH6...

#ecommerce #CPG #strategy
September 2, 2025 at 1:04 PM
Rising #RTO mandates will drive more workers to e-grocery, as they feel starved for time.

Same-day #grocery delivery will help Amazon leverage:

🍎 Deep loyalty
🍊 Delivery speed
🍋 Cross-category convenience
🫐 Retail #media leadership

retailwire.com/discussion/i... #retail #CPG
How Much Should Instacart and Walmart Worry About Amazon's New Same-Day Grocery Delivery? - RetailWire
Amazon announced a same-day grocery delivery service for 1,000 cities and towns. How worried should Walmart, Instacart, and other competitors be?
retailwire.com
August 27, 2025 at 1:57 PM
Tariffs test #retail like never before.

To stay resilient & competitive, companies are making tough choices & new investments like:

📈 Hiking prices
🌏 Shifting suppliers
🥫 Boosting #privatelabel

See all 19 moves: www.lisagoller.com/2025/08/reta...

#ecommerce #CPG #TariffsinRetail
August 25, 2025 at 10:04 PM