Mark J. Burns
@markjburns88.bsky.social
Assistant Dean, Pepin Academies • Belmont Law/Michigan • Contributor: Forbes SportsMoney
New on @forbes.com: NBA team sponsorship revenue hits $1.6 billion during 2024-25 season.
www.forbes.com/sites/markjb...
www.forbes.com/sites/markjb...
NBA Team Sponsorship Revenue Hits $1.6 Billion In 2024-2025 Season
Nearly a dozen new jersey patch deals contributed, in large part, to an 8% year-over-year uptick in team revenue, according to intelligence and data firm SponsorUnited.
www.forbes.com
June 11, 2025 at 10:36 PM
New on @forbes.com: NBA team sponsorship revenue hits $1.6 billion during 2024-25 season.
www.forbes.com/sites/markjb...
www.forbes.com/sites/markjb...
The last time a Canadian team won the Stanley Cup (Montreal, 1993), here’s what DID NOT exist:
-Amazon
-Wikipedia
-Google
-Jeeves
-Yahoo
-Ebay
-MySpace
-Gmail
-Facebook
-Netflix
-YouTube
-X
-Instagram
-Snapchat
-TikTok
-Twitch
-WhatsApp
-Reddit
-iPhone
-Uber
-Lyft
-Airbnb
-DoorDash
-Amazon
-Wikipedia
-Jeeves
-Yahoo
-Ebay
-MySpace
-Gmail
-Netflix
-YouTube
-X
-Snapchat
-TikTok
-Twitch
-iPhone
-Uber
-Lyft
-Airbnb
-DoorDash
June 5, 2025 at 3:44 AM
The last time a Canadian team won the Stanley Cup (Montreal, 1993), here’s what DID NOT exist:
-Amazon
-Wikipedia
-Google
-Jeeves
-Yahoo
-Ebay
-MySpace
-Gmail
-Facebook
-Netflix
-YouTube
-X
-Instagram
-Snapchat
-TikTok
-Twitch
-WhatsApp
-Reddit
-iPhone
-Uber
-Lyft
-Airbnb
-DoorDash
-Amazon
-Wikipedia
-Jeeves
-Yahoo
-Ebay
-MySpace
-Gmail
-Netflix
-YouTube
-X
-Snapchat
-TikTok
-Twitch
-iPhone
-Uber
-Lyft
-Airbnb
-DoorDash
How many times have you heard the NBA taking a page from the NHL playbook?
2026 NBA All-Star will ft. USA vs. the World.
"I'm not exactly sure what the format will be yet. I paid a lot of attention to what the NHL did (w/ 4 Nations), which was a huge success." - NBA's Adam Silver
2026 NBA All-Star will ft. USA vs. the World.
"I'm not exactly sure what the format will be yet. I paid a lot of attention to what the NHL did (w/ 4 Nations), which was a huge success." - NBA's Adam Silver
June 4, 2025 at 7:08 PM
How many times have you heard the NBA taking a page from the NHL playbook?
2026 NBA All-Star will ft. USA vs. the World.
"I'm not exactly sure what the format will be yet. I paid a lot of attention to what the NHL did (w/ 4 Nations), which was a huge success." - NBA's Adam Silver
2026 NBA All-Star will ft. USA vs. the World.
"I'm not exactly sure what the format will be yet. I paid a lot of attention to what the NHL did (w/ 4 Nations), which was a huge success." - NBA's Adam Silver
America’s Top 5 Most Popular Sports Teams:
1️⃣ Eagles
2️⃣ Yankees
3️⃣ Packers
4️⃣ Chiefs
5️⃣ Steelers
(via new Morning Consult data)
1️⃣ Eagles
2️⃣ Yankees
3️⃣ Packers
4️⃣ Chiefs
5️⃣ Steelers
(via new Morning Consult data)
April 1, 2025 at 10:41 PM
America’s Top 5 Most Popular Sports Teams:
1️⃣ Eagles
2️⃣ Yankees
3️⃣ Packers
4️⃣ Chiefs
5️⃣ Steelers
(via new Morning Consult data)
1️⃣ Eagles
2️⃣ Yankees
3️⃣ Packers
4️⃣ Chiefs
5️⃣ Steelers
(via new Morning Consult data)
On @forbes.com: What are sports investors, bankers and advisors bullish/bearish on in 2025?
t.co/OQ5vOpTGFd
t.co/OQ5vOpTGFd
https://www.forbes.com/sites/markjburns/2025/03/19/what-are-sports-investors-bullish-and-bearish-on-in-2025/
t.co
March 20, 2025 at 1:00 PM
On @forbes.com: What are sports investors, bankers and advisors bullish/bearish on in 2025?
t.co/OQ5vOpTGFd
t.co/OQ5vOpTGFd
Reposted by Mark J. Burns
On @forbes.com: Dallas Mavericks minority owner @mcuban.bsky.social made the case to me for Bluesky over X.
www.forbes.com/sites/markjb...
www.forbes.com/sites/markjb...
Dallas Mavericks’ Mark Cuban Makes The Case For Bluesky Over X
The NBA officially joined Bluesky during All-Star Weekend, but the league still hasn't posted to the microblogging platform.
www.forbes.com
February 24, 2025 at 10:33 PM
On @forbes.com: Dallas Mavericks minority owner @mcuban.bsky.social made the case to me for Bluesky over X.
www.forbes.com/sites/markjb...
www.forbes.com/sites/markjb...
On @forbes.com: Dallas Mavericks minority owner @mcuban.bsky.social made the case to me for Bluesky over X.
www.forbes.com/sites/markjb...
www.forbes.com/sites/markjb...
Dallas Mavericks’ Mark Cuban Makes The Case For Bluesky Over X
The NBA officially joined Bluesky during All-Star Weekend, but the league still hasn't posted to the microblogging platform.
www.forbes.com
February 24, 2025 at 10:33 PM
On @forbes.com: Dallas Mavericks minority owner @mcuban.bsky.social made the case to me for Bluesky over X.
www.forbes.com/sites/markjb...
www.forbes.com/sites/markjb...
The @NHL.com has launched an account on Bluesky.
The league joins the NBA and MLB as the other major U.S. men's professional sports leagues on the platform.
The league joins the NBA and MLB as the other major U.S. men's professional sports leagues on the platform.
February 21, 2025 at 11:21 AM
The @NHL.com has launched an account on Bluesky.
The league joins the NBA and MLB as the other major U.S. men's professional sports leagues on the platform.
The league joins the NBA and MLB as the other major U.S. men's professional sports leagues on the platform.
Give me the 4 Nations Cup every year excluding Olympic years.
How much more obvious is it that this needs to become permanent on the NHL calendar?
How much more obvious is it that this needs to become permanent on the NHL calendar?
February 16, 2025 at 2:27 AM
Give me the 4 Nations Cup every year excluding Olympic years.
How much more obvious is it that this needs to become permanent on the NHL calendar?
How much more obvious is it that this needs to become permanent on the NHL calendar?
Fox Sports projects 126 MILLION viewers for Super Bowl LIX, a record for the big game.
February 11, 2025 at 12:32 AM
Fox Sports projects 126 MILLION viewers for Super Bowl LIX, a record for the big game.
“New Heights” podcast, co-hosted by Travis and Jason Kelce, deleted a congratulatory Eagles post on Twitter after being bullied by the Taylor Swift army.
This can’t be real life.
This can’t be real life.
February 10, 2025 at 10:19 PM
“New Heights” podcast, co-hosted by Travis and Jason Kelce, deleted a congratulatory Eagles post on Twitter after being bullied by the Taylor Swift army.
This can’t be real life.
This can’t be real life.
Kansas City Chiefs are 19-4 with Taylor Swift in attendance over the last two years.
February 10, 2025 at 3:09 AM
Kansas City Chiefs are 19-4 with Taylor Swift in attendance over the last two years.
President Donald Trump is more popular among Chiefs fans than Eagles fans.
(Source: Morning Consult survey data, ht Ellyn Briggs)
(Source: Morning Consult survey data, ht Ellyn Briggs)
February 10, 2025 at 12:09 AM
President Donald Trump is more popular among Chiefs fans than Eagles fans.
(Source: Morning Consult survey data, ht Ellyn Briggs)
(Source: Morning Consult survey data, ht Ellyn Briggs)
The Taylor Swift fit for Super Bowl LIX in New Orleans:
Blazer: TSL ($4,600)
Bag: Givenchy ($990)
(Source: Swiftly Styled / X)
Blazer: TSL ($4,600)
Bag: Givenchy ($990)
(Source: Swiftly Styled / X)
February 9, 2025 at 11:17 PM
The Taylor Swift fit for Super Bowl LIX in New Orleans:
Blazer: TSL ($4,600)
Bag: Givenchy ($990)
(Source: Swiftly Styled / X)
Blazer: TSL ($4,600)
Bag: Givenchy ($990)
(Source: Swiftly Styled / X)
Taylor Swift has arrived at Super Bowl LIX in New Orleans.
February 9, 2025 at 10:53 PM
Taylor Swift has arrived at Super Bowl LIX in New Orleans.
Reposted by Mark J. Burns
"You're gonna want to see this back in Philly. They have greased the poles on Bourbon Street. They're taking a cue from Philadelphia..."
February 9, 2025 at 6:22 PM
"You're gonna want to see this back in Philly. They have greased the poles on Bourbon Street. They're taking a cue from Philadelphia..."
Prediction: 124.2 million viewers for Super Bowl LIX, a record.
🏈 Crazed Philly fans.
🏈 Swifites.
🏈 Chiefs are TV draw.
🏈 Chance of 3-peat.
🏈 Mahomes' greatness.
🏈 Biggest annual TV spectacle in U.S.
Narrative of Chiefs fatigue is overblown. We're also quick to forget AFC title numbers.
🏈 Crazed Philly fans.
🏈 Swifites.
🏈 Chiefs are TV draw.
🏈 Chance of 3-peat.
🏈 Mahomes' greatness.
🏈 Biggest annual TV spectacle in U.S.
Narrative of Chiefs fatigue is overblown. We're also quick to forget AFC title numbers.
February 9, 2025 at 5:17 PM
Prediction: 124.2 million viewers for Super Bowl LIX, a record.
🏈 Crazed Philly fans.
🏈 Swifites.
🏈 Chiefs are TV draw.
🏈 Chance of 3-peat.
🏈 Mahomes' greatness.
🏈 Biggest annual TV spectacle in U.S.
Narrative of Chiefs fatigue is overblown. We're also quick to forget AFC title numbers.
🏈 Crazed Philly fans.
🏈 Swifites.
🏈 Chiefs are TV draw.
🏈 Chance of 3-peat.
🏈 Mahomes' greatness.
🏈 Biggest annual TV spectacle in U.S.
Narrative of Chiefs fatigue is overblown. We're also quick to forget AFC title numbers.
Field view of Super Bowl LIX at Caesars Superdome in New Orleans.
(via Sports Logos Net, Gridiron Uniform)
(via Sports Logos Net, Gridiron Uniform)
February 9, 2025 at 4:56 PM
Field view of Super Bowl LIX at Caesars Superdome in New Orleans.
(via Sports Logos Net, Gridiron Uniform)
(via Sports Logos Net, Gridiron Uniform)
NFL fans’ favorite brands in tech, entertainment, social and retail are Google, Netflix, YouTube and Amazon.
The NFL is in business with all of them.
(ht Ellyn Briggs / Morning Consult)
The NFL is in business with all of them.
(ht Ellyn Briggs / Morning Consult)
February 7, 2025 at 2:41 AM
NFL fans’ favorite brands in tech, entertainment, social and retail are Google, Netflix, YouTube and Amazon.
The NFL is in business with all of them.
(ht Ellyn Briggs / Morning Consult)
The NFL is in business with all of them.
(ht Ellyn Briggs / Morning Consult)
ESPN+ subs since launch:
Sept 18: 1M
Feb 19: 2M
Nov 19: 3.5M
Feb 20: 7.6M
Nov 20: 10.3M
Feb 21: 12.1M
Nov 21: 17.1M
Feb 22: 21.3M
Aug 22: 22.8M
Nov 22: 24.3M
Feb 23: 24.9M
May 23: 25.3M
Aug 23: 25.2M
Nov 23: 26M
Feb 24: 25.2M
May 24: 24.8M
Aug 24: 24.9M
Nov 24: 25.6M
Feb 25: 24.9M
Sept 18: 1M
Feb 19: 2M
Nov 19: 3.5M
Feb 20: 7.6M
Nov 20: 10.3M
Feb 21: 12.1M
Nov 21: 17.1M
Feb 22: 21.3M
Aug 22: 22.8M
Nov 22: 24.3M
Feb 23: 24.9M
May 23: 25.3M
Aug 23: 25.2M
Nov 23: 26M
Feb 24: 25.2M
May 24: 24.8M
Aug 24: 24.9M
Nov 24: 25.6M
Feb 25: 24.9M
February 5, 2025 at 1:46 PM
ESPN+ subs since launch:
Sept 18: 1M
Feb 19: 2M
Nov 19: 3.5M
Feb 20: 7.6M
Nov 20: 10.3M
Feb 21: 12.1M
Nov 21: 17.1M
Feb 22: 21.3M
Aug 22: 22.8M
Nov 22: 24.3M
Feb 23: 24.9M
May 23: 25.3M
Aug 23: 25.2M
Nov 23: 26M
Feb 24: 25.2M
May 24: 24.8M
Aug 24: 24.9M
Nov 24: 25.6M
Feb 25: 24.9M
Sept 18: 1M
Feb 19: 2M
Nov 19: 3.5M
Feb 20: 7.6M
Nov 20: 10.3M
Feb 21: 12.1M
Nov 21: 17.1M
Feb 22: 21.3M
Aug 22: 22.8M
Nov 22: 24.3M
Feb 23: 24.9M
May 23: 25.3M
Aug 23: 25.2M
Nov 23: 26M
Feb 24: 25.2M
May 24: 24.8M
Aug 24: 24.9M
Nov 24: 25.6M
Feb 25: 24.9M
A Tayvoodoo billboard surfaced on I95 in South Philly.
Apparently Tayvoodoo is a term made up by Taylor Swift supporters that is tied to her supposed “magic powers.”
Texas-based Tasty Clean and Boston-based marketing exec. and self-proclaimed Swiftie Jake Duhaime are behind the stunt.
Apparently Tayvoodoo is a term made up by Taylor Swift supporters that is tied to her supposed “magic powers.”
Texas-based Tasty Clean and Boston-based marketing exec. and self-proclaimed Swiftie Jake Duhaime are behind the stunt.
February 4, 2025 at 11:33 PM
A Tayvoodoo billboard surfaced on I95 in South Philly.
Apparently Tayvoodoo is a term made up by Taylor Swift supporters that is tied to her supposed “magic powers.”
Texas-based Tasty Clean and Boston-based marketing exec. and self-proclaimed Swiftie Jake Duhaime are behind the stunt.
Apparently Tayvoodoo is a term made up by Taylor Swift supporters that is tied to her supposed “magic powers.”
Texas-based Tasty Clean and Boston-based marketing exec. and self-proclaimed Swiftie Jake Duhaime are behind the stunt.
On @forbes.com.
Chiefs Patrick Mahomes, Travis Kelce are among America’s top 5 favorite active male athletes.
www.forbes.com/sites/markjb...
Chiefs Patrick Mahomes, Travis Kelce are among America’s top 5 favorite active male athletes.
www.forbes.com/sites/markjb...
Patrick Mahomes, Travis Kelce Among America’s Top 5 Favorite Active Male Athletes
The three-time Super Bowl champions were both among the NFL’s 10 highest-paid players in 2024 when including their contract, endorsements and other endeavors.
www.forbes.com
February 3, 2025 at 8:26 PM
On @forbes.com.
Chiefs Patrick Mahomes, Travis Kelce are among America’s top 5 favorite active male athletes.
www.forbes.com/sites/markjb...
Chiefs Patrick Mahomes, Travis Kelce are among America’s top 5 favorite active male athletes.
www.forbes.com/sites/markjb...