Mariana Mazzucato
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mazzucatom.bsky.social
Mariana Mazzucato
@mazzucatom.bsky.social
17K followers 290 following 630 posts

Professor in the Economics of Innovation and Public Value, University College London. Author: Entrepreneurial State, Value of Everything, Mission Economy, Big Con. Founding Director UCL Institute for Innovation & Public Purpose
www.marianamazzucato.com .. more

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Mariana Francesca Mazzucato is an Italian-American economist and academic. She is a professor in the Economics of Innovation and Public Value at University College London (UCL) and founding director of the UCL Institute for Innovation and Public Purpose (IIPP). She is best known for her work on dynamics of technological change, the role of the public sector in innovation, and the concept of value in economics. The New Republic have called her one of the "most important thinkers about innovation". .. more

Economics 63%
Business 26%
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mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 1d
More coverage of this work:
Agência Brasil ➡️ agenciabrasil.ebc.com.br/radioagencia...
Valor Econômico ➡️ valor.globo.com/empresas/not...
Cultura gera retorno maior que áreas da indústria, diz economista
Economista Mariana Mazzucato afirma que investimentos em cultura geram retorno econômico superior ao de setores industriais tradicionais.
agenciabrasil.ebc.com.br

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 1d
With #Carnaval beginning tonight in Salvador, spoke to Agencia about our partnership with partnership on #CarnivalEconomics as a flagship learning platform for our work on Public Value of Arts and Culture, with the interview broadcast tonight.

19:00 BRT | @TVBrasil | Watch live on YouTube
TV Brasil
Cultura, informação, prestação de serviço e esportes. Sou a sua TV Pública! 📺💙 #TVBrasil, um veículo EBC. » Saiba como sintonizar a emissora na sua região: http://tvbrasil.ebc.com.br/comosintonizar…
www.youtube.com

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 1d
Carnaval is where identity, belonging, dignity and collective futures are made visible—mobilising labour systems, skills pipelines and supply chains year-round. We must learn to value the immense creative work and knowledge that goes into it.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 1d
Salvador’s ‘blocos afros’ are the creative economy in action. Education, culture, community care, women’s power & the joy that makes life worth living. Deeply honored to be welcomed into Olodum, Bloco Afro Muzenza , Didá & others, which make Salvador flourish, even when “the economy” doesn’t get it.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 1d
Their apprenticeships, workshops and mental health support, accelerate young people into decent work and drive human flourishing.

Read more about Fabrica Cultura’s work ➡️ fabricacultural.org.br
Associação Fábrica Cultural e Projetos Realizados - Fábrica Cultural
A Fábrica Cultural realiza ações sociais e culturais abertas ao público para a comunidade da cidade baixa, região de salvador, assim como para toda cidade.
fabricacultural.org.br

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 1d
Culture transforms individual lives and our collective futures. The incredible work of Fabrica Cultural, founded by Brazilian Culture Minister Margaeth Menezes, shows how cultural participation can underpin empathetic, rehabilitative strategies for social mobility.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 2d
Excited to continue this work as IIPP develops a joint research project with Brazil;s Ministry of Culture on the Public Value of Arts and Culture.

Learn more ➡️ www.ucl.ac.uk/bartlett/new...
Public Value of Arts and Culture ➡️ www.ucl.ac.uk/bartlett/pub...
Measuring the Public Value of Carnival
Brazil Ministry of Culture and UCL Institute for Innovation and Public Purpose launch international research project to measure the value of Carnival
www.ucl.ac.uk

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 2d
Culture allows us to imagine futures & drive inclusive, sustainable growth. Great to speak at Creative Brazil Forum 2026 last night, alongside Brazilian Minster of Culture and others, using #Carnaval as a powerful example of the transformative economic and social value of art & culture.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
More on public sector capabilities ➡️ www.ucl.ac.uk/bartlett/res...
More on #CarnivalEconomics ➡️ www.ucl.ac.uk/bartlett/new...
Public Sector Capabilities Index (PSCI)
Project PI is Prof. Mariana Mazzucato & Rainer Kattel
www.ucl.ac.uk

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
The services, programmes and training put in place around Carnaval clearly demonstrate what we at IIPP understand as dynamic capabilities, and we are excited to collaborate with them on this.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
Carnaval is a public platform for innovation–mission-led & community-driven. Morning meeting with Governo do Estado da Bahia and their teams from culture, health, security and waste. The shared purpose of Carnaval mobilises & stress-tests cross-government collaboration & public sector capabilities.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
More on PSCI ➡️ www.ucl.ac.uk/bartlett/res...
State capacity report with Minister Dweck ➡️ www.ucl.ac.uk/bartlett/pub...
State Capacity and Capabilities for a Just Green World
Authored by Esther Dweck and Mariana Mazzucato
www.ucl.ac.uk

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
Connecting Brazil’s experience with cities globally through UCL IIPP's Public Sector Capabilities Index (PSCI), and bringing these lessons to #COP31 to share with the international audience.
Public Sector Capabilities Index (PSCI)
Project PI is Prof. Mariana Mazzucato
www.ucl.ac.uk

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
Great lunch with Brazil’s Minister of Management and Innovation of Public Services, Esther Dweck, and her team to discuss the next steps in our work together, with procurement as a central lever for social development and state transformation.

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
Our work on the Public Value of Arts and Culture ➡️ www.ucl.ac.uk/bartlett/pub...
Our new research project on #CarnivalEconomics with Brazil's Ministry of Culture ➡️ www.ucl.ac.uk/bartlett/new...
The Public Value of Arts and Culture
Authored by Mariana Mazzucato
www.ucl.ac.uk

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
Looking forward to speaking on a panel today at Creative Brazil Forum 2026 in Salvador, showcasing the work we have done at UCL IIPP on the Public Value of Arts & Culture and why we need move beyond static, linear metrics for measuring the impact of arts & culture.

10 FEb | In-person | 16:30 BRT

mazzucatom.bsky.social
Mariana Mazzucato @mazzucatom.bsky.social · 3d
Globally cultural and creative industries generate 3.39% of GDP, and in Brazil they contributed 3.59% of GDP in 2023 alone. But the value of arts, culture, and Carnival goes way beyond direct economic value.