mediajel.bsky.social
@mediajel.bsky.social
Digital Marketing platform for regulated brands – it’s our thing. We’re the #1 AdTech built for compliant advertising.
In cannabis, the hardest thing to scale is trust.

How do you prove product quality when you can’t make bold claims?

Win loyalty if consumers don’t immediately trust marketing?

That’s exactly what Jocelyn has been tackling head-on.

Save your seat > www.mediajel.com/webinars/bud...

#mediajel
October 29, 2025 at 6:58 PM
Heavy discounts might be hurting your margins more than helping.

In Ep.2 w/ Josh Lamb (CEO of HighRewards), we’ll show you how to break the cycle + build loyalty.

Bonus: free 90-Day “Discount Escape Plan.”

Happening Oct 2 → www.mediajel.com/webinars/can...

#CannabisMarketing
September 30, 2025 at 11:03 PM
Too many cannabis retailers are giving away margin instead of building it.

Discounting might win traffic today, but it erodes profits tomorrow.

Join us + Headset to learn data-backed promos that protect profits.

👉 www.mediajel.com/webinars/can...

#mediajel #pricewars #cannabisindustry
September 22, 2025 at 10:56 PM
Everyone loves a flash sale. But if your brand lives on discounts, you’re racing to the bottom. Spoiler: the deepest discounter wins until nobody wins.

Hidden Cost of Discounts Ep1 kicks off soon. Protect margins + build loyalty.

End the Price War: www.mediajel.com/revenue-road...

#mediajel
September 17, 2025 at 10:37 PM
"Customers get distracted fast. Retargeting = the friendly pup reminding them what they wanted.

🐶 Smarter ads, higher ROI.

Guide 👉 www.mediajel.com/blogs/retarg...

#CannabisMarketing
September 12, 2025 at 9:33 PM
Most cannabis operators feel like they need more hands.

AI can play that role—your always-on teammate to draft content, spot sales trends, plan campaigns, and personalize engagement.

Join our webinar + get the LLM Prompt Guide: www.mediajel.com/webinars/how...
August 28, 2025 at 11:10 PM
Ever wish you had a focus group on steroids, free, and brutally honest before your morning coffee?

That’s Reddit. We broke down how r/trees + micro-subs shape cannabis demand in real time.

Watch the replay of our convo with Danny Kirk 👉 www.mediajel.com/webinars/can...

#RedditMarketing
August 26, 2025 at 11:47 PM
Missed our webinar? 👀 we shared how cannabis brands can actually win on reddit + dropped a free playbook to get you started. Danny Kirk (Reddireach) brought the do’s + don’ts.

Want the replay or the playbook? just comment “playbook” and we’ll send it
August 18, 2025 at 2:49 PM
Most brands chase the spotlight. But on Reddit, cannabis consumers are having real convos, no filters, no fluff.

Join us Aug 14 as Danny Kirk shows how to show up smart → www.mediajel.com/webinars/can...
Reddit Marketing for Cannabis Brands
Learn how cannabis brands use Reddit marketing to grow organically, engage communities, and build trust without relying on paid ads or traditional channels.
www.mediajel.com
August 6, 2025 at 6:34 PM
Ads driving traffic but no conversions? That means your funnel is leaking.

That’s a problem especially if:

• It’s paid traffic
• Bounce rate >60%
• Low add-to-cart or checkout

You don’t need more traffic. You need to convert what you’ve got. We can help audit and fix your funnel!

#mediajel
July 9, 2025 at 2:55 PM
Clicks ≠ conversions.
Too many ecomm funnels drop users cold. No context, no clarity.
Strong Landing Pages do the lifting: match the ad, show value fast, push one action.
If your page doesn’t convert, your ad money is wasted.

Guide: www.mediajel.com/blogs/cannab...

#CannabisMarketing #MediaJel
July 2, 2025 at 11:54 PM
Relying on discounts?
You’re not solving the problem, you’re just masking it.

Discounts train expectations.
Smart offers shape behavior.

Build value with bundles & loyalty tiers

Reward high-LTV customers

Market smarter, not cheaper

Don’t race to the bottom.

#CannabisMarketing #MediaJel
June 26, 2025 at 12:17 AM
Dispensaries chase new customers then watch them vanish.

Retention costs less, pays more, and drives real growth.

Stop ignoring loyalty, SMS, and retargeting.

👉 Learn how to turn first time buyers into repeat customers:
www.mediajel.com/academy/cann...

#CannabisMarketing
June 19, 2025 at 11:06 PM
Why chase lukewarm cannabis shoppers? Clone your best customers instead.

With lookalike audience targeting, dispensaries can turn high-value buyers into high-return campaigns.

Matt Taverna of Statara breaks it down:
www.mediajel.com/webinars/can...

#CannabisMarketing #MediaJel
June 18, 2025 at 4:36 PM
Cannabis shoppers want more than deals—they want answers.

“What’s full vs. broad-spectrum?”

“How long do edibles take?”

These are buying signals. Educate like a budtender or lose them to Google.

#MediaJel #CannabisMarketing #DispensaryMarketing #CannabisRetail
How to Educate Your Customers and Why You Should
Retailer Sy Syms enshrined the value of an educated consumer years ago, and it's still true today. Here’s how to educate your customers.
www.mediajel.com
June 10, 2025 at 12:07 AM
Cannabis campaigns aren’t just for Curaleaf & Cookies.

Smaller brands need them even more.

Tossing up a few posts & hoping for sales?

That’s not a campaign.

Here’s what real campaigns look like 👉 www.mediajel.com/blogs/cannab...

#MediaJel #CannabisMarketing #DispensaryGrowth #CannabisCampaigns
June 3, 2025 at 11:25 PM
Running ads? Building your list? Nice. But is your funnel working? Most cannabis brands forget about retention, retargeting, & reactivation. That’s where the $$ is.
May 30, 2025 at 11:48 PM
Most dispensary shoppers live within 5 miles of your store.
So why waste your ad budget going statewide?

📍Go local. Geo-fence, use city-based SEO, and keep your GBP fresh.

We build local funnels that convert → www.mediajel.com/contact-us

#CannabisMarketing #GeoTargeting #MediaJel
May 29, 2025 at 11:21 PM
You’ve acquired the customers. Now, how do you keep them?

Here’s your roadmap:

• Segment your audience
• Implement personalized compaigns
• Create a loyalty program

We've discussed how to retain cannabis customers in our newsletter > www.linkedin.com/pulse/dont-l...
May 22, 2025 at 11:13 PM
Still targeting “cannabis consumers”? You're doing it wrong.

Segmentation = stronger ROI. Speak to the right someone.

We can help → www.mediajel.com/contact-us

#CannabisMarketing #MediaJel
May 16, 2025 at 4:41 PM
Is your dispensary's Google Business Profile doing more harm than good?

97% of consumers find local businesses online—yet most GBPs are outdated.

Learn how to fix yours and boost visibility in Maps + Search.

#GoogleBusinessProfile #CannabisRetail #MediaJel
May 15, 2025 at 10:10 PM
Losing 420 customers? It’s more common than you think! Churn happens when customers don’t return after the rush. Spot the signs:

• No visit in 2–4 weeks
• Ignored emails
• Drop in browsing

Segment by buy rate & engage with reminders, offers, or feedback to turn it around early!
April 23, 2025 at 3:06 PM
What if you could remind your 420 customers to come back? (You can.)

Keep your brand in front of them with retargeting.

Retargeting is a strategy that lets you show ads to people who’ve already interacted with your dispensary.

Retargeting helps them remember you—and keeps your store top of mind.
April 22, 2025 at 11:29 PM
"How much should I spend on 420 cannabis ads?"
If you’ve ever asked that, you’re not alone—and the answer isn’t just a dollar amount.

It depends on what you want your ads to do

Get you seen?
Drive store visits?
Bring past customers back?
April 16, 2025 at 3:34 PM
20 shoppers bouncing between carts? Retarget them with time-sensitive ads + SMS. Personalize by product, spend, or deal. Don’t miss out before 4/20.

Free 420 strategy 👉 lp.mediajel.com/420-marketin...

#CannabisMarketing #420Deals #Retargeting #SMSMarketing
April 14, 2025 at 4:49 PM