Lightnews — Scholar-powered news

Mixpanel @mixpanel.com · Jun 24

Don't let common roadblocks hinder your progress.

Learn to identify key inhibitors and implement the three critical pillars for accelerating continuous innovation for your products and business.

We lay out the framework used by leading companies in our new ebook 👇

mixpanel.com/m/digital-co...

Mixpanel @mixpanel.com · May 13

Read more about how SeatGeek turned on self-serve with Mixpanel 👇

mixpanel.com/blog/how-to-...

The evolving role of analytics teams: From SQL slingers to strategic thinkers | Signals & Stories

As a product analytics leader at SeatGeek, I've been deeply engaged on empowering more and more of our product data and product-related data to be readily available in self-service tools. This strateg...

mixpanel.com

Mixpanel @mixpanel.com · May 13

Self-serve analytics can unlock your data teams 🔓

1

Mixpanel @mixpanel.com · Apr 25

More on this: mixpanel.com/blog/enginee...

How to get engineering buy-in (and even excitement) on product analytics | Signals & Stories

Learn how to get engineers excited about product analytics by prioritizing it in sprints, building a strong foundation, and framing it as a tool for better decision-making and bug detection.

mixpanel.com

Mixpanel @mixpanel.com · Apr 25

🛠️

1

Mixpanel @mixpanel.com · Apr 21

Today’s data warehouse solutions make it easier to build a single source of truth for your organization.

But when it goes wrong, it’s rarely the technology that goes awry.

Here's why warehouse journeys fail—and the steps you can take to ensure success with yours 👇

mixpanel.com/blog/avoid-d...

When data warehouse journeys fail—and how to make sure yours doesn’t | Signals & Stories

Developing systems for a diverse group of stakeholders to consume the same data is no small task; it’s a journey. Organizations rarely have patience for that journey. As a result, projects often fail ...

mixpanel.com

Mixpanel @mixpanel.com · Apr 17

A small change that makes a big impact 🤌

Mixpanel’s navigation is now on the left—giving you more space, easier access, and a smoother experience.

Jump in and explore the update today!

Mixpanel @mixpanel.com · Apr 16

Introducing Data Standards, a new way to set rules for your event tracking directly in Mixpanel 🛠️

Say goodbye to reactive data cleanup and hello to built-in consistency.

Learn about how our entire data governance toolkit helps you maintain data trust at scale 👇

mixpanel.com/blog/mixpane...

Mixpanel @mixpanel.com · Apr 11

We're looking forward to giving these out 🏆

Don't forget to nominate your organization in one of our Mixpanel Customer Awards categories: mixpanel.com/mxp/awards-2025/

Submissions are open now through April 24, and winners for each region will be announced at our #MXP2025 conferences 🎉

1

Mixpanel @mixpanel.com · Apr 7

Your analytics practices shouldn't be exhausting 😮‍💨

Here's everything you need to know about "data fatigue"—including how to avoid it 👇

mixpanel.com/blog/data-fa...

Data fatigue: Why teams stop asking questions (and how to fix it) | Signals & Stories

Data fatigue often manifests in subtle ways that may not impact your KPIs—yet. Some of the key signs to look for? Teams might start by asking fewer questions, relying on broad assumptions, or defaulti...

mixpanel.com

1

Mixpanel @mixpanel.com · Apr 3

We’re thrilled to open submissions for our global Mixpanel Customer Awards 🏆

The program honors forward-thinking companies that embrace the power of data.

Exciting prizes are at stake, and the winners will be announced at #MXP2025 🎉

Nominate your organization here: mixpanel.com/mxp/awards-2...

Mixpanel @mixpanel.com · Apr 1

How do you use Mixpanel? Get expert advice from our teams.

The How Mixpanel Uses Mixpanel ebook details the ways our product, data, marketing, and operations teams use Mixpanel to gain insights and drive optimal results.

Read it now 👇

mixpanel.com/m/how-mixpan...

Mixpanel @mixpanel.com · Mar 27

Yes, it's possible to overplan your analytics implementation.

Here's how to avoid the trap 👇

mixpanel.com/blog/why-ove...

The analytics trap: Why overplanning is stalling your insights | Signals & Stories

Insights for digital builders

mixpanel.com

Mixpanel @mixpanel.com · Mar 13

Proper naming, optimized structuring, and adequate properties.

This is what data democratization looks like 👇

mixpanel.com/blog/data-de...

How to use Mixpanel to get closer to data democratization | Signals & Stories

Explore how to democratize your product analytics by optimizing data structures. Learn strategies to streamline event tracking for better insights and easier access across your organization.

mixpanel.com

Mixpanel @mixpanel.com · Mar 10

Go back and read our full chat: mixpanel.com/blog/frank-c...

Frank Chen will make you a believer in AI - Mixpanel

Andreessen Horowitz partner Frank Chen is one of the leading evangelists of AI. Let him explain why 2018 is the most exciting time in the history of AI.

mixpanel.com

Mixpanel @mixpanel.com · Mar 10

In 2017, we interviewed a16z's Frank Chen about AI.

Did he nail it?

1

Mixpanel @mixpanel.com · Mar 6

Some thoughts on this: mixpanel.com/blog/data-cu...

To build data culture, focus on outcomes | Signals & Stories

Stating and measuring outcomes is a force for alignment in a company.

mixpanel.com

Mixpanel @mixpanel.com · Mar 6

You want to build a data culture. What's your first step?

1

Mixpanel @mixpanel.com · Mar 4

If you’re watching the same metrics, sharing findings with one another, and learning together, you can accomplish greater things.

That's why we've built Mixpanel for collaboration 🤝

mixpanel.com/blog/why-col...

Why collaboration is key for analytics | Signals & Stories

Here’s how we’re making it easier (and more fun) for teams to work together in Mixpanel.

mixpanel.com

Mixpanel @mixpanel.com · Mar 3

One of many great points from this piece 👇

mixpanel.com/blog/biases-...

Are you applying biases to your product work? Here’s how to self-evaluate. | Signals & Stories

Discover how to increase self-awareness in data-informed product development and mitigate biases. Learn five essential questions to avoid common pitfalls in decision-making and ensure more accurate in...

mixpanel.com

Mixpanel @mixpanel.com · Mar 3

A friendly reminder that data informs decisions; it doesn't make them for you 💡

1

Mixpanel @mixpanel.com · Feb 28

Here's our take on how Mixpanel's Autocapture + the addition of precision tracking over time empowers you to start gathering data and uncovering insights quickly without compromises 👇

mixpanel.com/blog/why-ove...

The analytics trap: Why overplanning is stalling your insights | Signals & Stories

Insights for digital builders

mixpanel.com

Mixpanel @mixpanel.com · Feb 28

Overplanning is stalling your insights 🤔

1

Mixpanel @mixpanel.com · Feb 26

Cancel churn with Account Analytics 💼

In Mixpanel, we've made it simple to do account-level analysis, auto-generate shareable profiles for all your accounts, and connect revenue data to see how it all factors into the bottom line.

Learn more 👇

mixpanel.com/blog/mixpane...

Mixpanel @mixpanel.com · Feb 25

We’re breaking down the barriers between front-end and back-end data with Server-Side Stitching 🤝

In Mixpanel, you can now jump straight from reports to replays for any event, whether it was tracked via SDKs, APIs, or even synced from your data warehouse.

Learn more 👇

mixpanel.com/blog/server-...