New Digital Age
LightNews LightNews
banner
newdigitalage.bsky.social
New Digital Age
@newdigitalage.bsky.social
480 followers 300 following 130 posts
A publication dedicated to brilliance in adtech, digital media and marketing. From the team at Bluestripe.
Find us at https://newdigitalage.co/
Posts Replies Media Videos
Pinned
newdigitalage.bsky.social
New Digital Age @newdigitalage.bsky.social · Nov 18
Very much a work in progress. Please let us know who should be on here

go.bsky.app/3qeFCR4
newdigitalage.bsky.social
Digital Leaders of Tomorrow: Helen Keelan, LG Ad Solutions

newdigitalage.co/ctv/digital-...
Digital Leaders of Tomorrow: Helen Keelan, LG Ad Solutions - New Digital Age
In episode 12 of season three, LG Ad Solutions' Helen Keelan discusses making the move from the North of England to London, taking a completely different path to the rest of your family, the age-relat...
newdigitalage.co
June 3, 2025 at 10:24 AM
newdigitalage.bsky.social
Don’t surrender your shelf space: Why retail media can’t afford to jump blindly into RTB

newdigitalage.co/retail/dont-...
Don't surrender your shelf space: Why retail media can't afford to jump blindly into RTB - New Digital Age
As retailers race to scale their media networks, many might be considering open real-time bidding (RTB). But retail media is not just another typical programmatic arena.
newdigitalage.co
June 3, 2025 at 10:23 AM
newdigitalage.bsky.social
Nick Stringer: It’s not the ‘cookie conundrum’, nor the privacy one: it’s the trust factor

newdigitalage.co/technology/n...
Nick Stringer: It’s not the ‘cookie conundrum’, nor the privacy one: it’s the trust factor - New Digital Age
Trust is the thread that holds society together. It binds relationships, fosters partnerships, and fuels transactions. Yet its importance is rarely felt until it snaps. In advertising, trust has alway...
newdigitalage.co
May 20, 2025 at 10:49 AM
newdigitalage.bsky.social
Editor’s View: Celebrating the power of programmatic digital OOH

newdigitalage.co/programmatic...
Editor's View: Celebrating the power of programmatic digital OOH - New Digital Age
You don’t often think of lead gen in the same breath as OOH, do you? But at last week’s JCDecaux in partnership with NDA Programmatic DOOH Live Awards 2025, one of the big winners was exactly that. A ...
newdigitalage.co
May 6, 2025 at 1:35 PM
newdigitalage.bsky.social
The NDA team will be heading to POSSIBLE in three weeks time

We spoke with Christian Muche about his vision for the event and how the third edition of the event is shaping up

#adtech #media

newdigitalage.co/publishing/i...
Inside the future of Possible: NDA Meets Christian Muche - New Digital Age
In the latest episode of the NDA Meets podcast, Editor Justin Pearse sits down with Christian Muche, founder of Possible, one of the industry’s fastest-growing events. Muche, who also co-founded DMEXC...
newdigitalage.co
April 8, 2025 at 11:20 AM
newdigitalage.bsky.social
As part of NDA’s ongoing series exploring the rise of independent media agencies, Editor Justin Pearse sat down with Celine Saturnino, Chief Executive Officer at Mediaplus UK, to discuss the current landscape

#media #adtech

newdigitalage.co/general/the-...
The rise of indie agencies: in conversation with Mediaplus UK CEO Celine Saturnino - New Digital Age
As part of NDA’s ongoing series exploring the rise of independent media agencies, Editor Justin Pearse sat down with Celine Saturnino, Chief Executive Officer at Mediaplus UK, to discuss the current l...
newdigitalage.co
April 8, 2025 at 10:46 AM
Reposted by New Digital Age
nickstringer.bsky.social
The proliferation of #AI models is more than just innovation: it demands responsibility 🫵. My latest @newdigitalage.bsky.social column 👇 on the need for risk assessments & good governance. #technology #publicpolicy #dataprotection #onlinesafety #brandsafety newdigitalage.co/ai/the-ghost...
The Ghost in the Machine: can we defuse the AI time bomb? - New Digital Age
By Nick Stringer, a global […]
newdigitalage.co
April 2, 2025 at 1:11 PM
newdigitalage.bsky.social
David Lucy, MD, december19: “We’re seeing more indie-only pitch lists, which wasn’t the case a few years ago

newdigitalage.co/agencies/in-...
David Lucy, MD, december19: "We’re seeing more indie-only pitch lists, which wasn’t the case a few years ago" - New Digital Age
As part of NDA’s ongoing exploration of the independent agency sector, we sat down with David Lucy, Managing Director at december19, to discuss the agency’s journey, the rise of indie media shops, and...
newdigitalage.co
March 31, 2025 at 8:30 AM
newdigitalage.bsky.social
Good morning you lovely people. Spring has sprung in London and we've got some amazing content to bring you from Advertising Week Europe. Let us know if you will be there

#advertising #adtech #media
a group of llamas are standing in a grassy field in front of a fence .
ALT: a group of llamas are standing in a grassy field in front of a fence .
media.tenor.com
March 31, 2025 at 8:25 AM
newdigitalage.bsky.social
The rise of independent agencies: in conversation with Joe Espinosa, MiQ. “Tech has become a neutraliser”

#indies #adtech #media

newdigitalage.co/agencies/the...
The rise of independent agencies: in conversation with Joe Espinosa, MiQ. "Tech has become a neutraliser" - New Digital Age
The independent agency sector is experiencing an unprecedented boom. To explore this shift, New Digital Age Editor, Justin Pearse sat down with Joe Espinosa, Senior Group Director who leads the indepe...
newdigitalage.co
March 24, 2025 at 3:12 PM
newdigitalage.bsky.social
In conversation: Goodstuff's Dan Shepherd "this year is about sustainable, meaningful growth"

#ads #adtech #media

newdigitalage.co/agencies/in-...
In conversation: Goodstuff's Dan Shepherd "this year is about sustainable, meaningful growth" - New Digital Age
Dan Shepherd, Head of Digital Investment at Goodstuff, speaks to Justin Pearse, Editor of New Digital Age, about the growth of independent agencies, the power of culture, and how agility and collabora...
newdigitalage.co
March 24, 2025 at 9:57 AM
newdigitalage.bsky.social
Ones to Watch: in-car adtech platform 4screen makes its pitch

newdigitalage.co/technology/o...
Ones to Watch: in-car adtech platform 4screen makes its pitch - New Digital Age
‘Ones to Watch’ is NDA’s new series where we provide young companies in the digital media industry the chance to pitch their business.  Here we meet Jean-Philippe Costa Mota, Head of Sales EMEA at in-...
newdigitalage.co
March 20, 2025 at 10:33 AM
newdigitalage.bsky.social
‘Programmatic OOH moves into the mainstream’ says Alice Beecroft, Yahoo

#adtech #ads #digital #media #ooh

newdigitalage.co/ooh/programm...
'Programmatic OOH moves into the mainstream', Alice Beecroft, Yahoo - New Digital Age
To celebrate the launch of […]
newdigitalage.co
March 17, 2025 at 11:28 AM
newdigitalage.bsky.social
Continuing our focus on the indie sector, we talk to Simon Crunden at Republic of Media

#ads #digital #media

newdigitalage.co/agencies/the...
The rise of independent agencies: a conversation with Simon Crunden at Republic of Media - New Digital Age
it's boom time for inde agencies. NDA has been talking to leaders across the sector to find out more about the reasons behind this wave and why clients are shifting to indies from the traditional netw...
newdigitalage.co
March 17, 2025 at 11:12 AM
newdigitalage.bsky.social
Gary Neville on football, business, AI, and the future of media

newdigitalage.co/general/gary...
Gary Neville on football, business, AI, and the future of media - New Digital Age
At the MAD//Up North event recently, Gary Neville sat down with NDA Editor Justin Pearse for an in-depth on-stage conversation about his transition from football to entrepreneurship, the rise of digit...
newdigitalage.co
March 17, 2025 at 9:28 AM
newdigitalage.bsky.social
Editor's View: In defence of panels

newdigitalage.co/publishing/e...
Editor's View: In defence of panels - New Digital Age
When I attended MAD//Fest Up North in Manchester the other week, I posted on LinkedIn that one of the panels I saw was among the best I’d ever experienced. Mark Ritson, never one to hold back an opini...
newdigitalage.co
March 10, 2025 at 2:40 PM
newdigitalage.bsky.social
Why are indie agencies booming right now, and what does 2025 hold for them? Leading voices from across the industry share their perspectives on this evolving landscape.

newdigitalage.co/agencies/why...
Why indie agencies are thriving amid network consolidations - New Digital Age
Why are indie agencies booming right now, and what does 2025 hold for them? Leading voices from across the industry share their perspectives on this evolving landscape.
newdigitalage.co
March 10, 2025 at 11:17 AM
newdigitalage.bsky.social
At NDA’s annual Digital Women IWD lunch event, Lydia Oakes, Co-founder of Bluestripe Group, publisher of New Digital Age, opened the day with a powerful call to arms for our sector to continue its efforts to drive inclusivity and diversity across our industry.

newdigitalage.co/digital-wome...
This International Women’s Day, let’s accelerate action in our industry - New Digital Age
At NDA's annual Digital Women IWD lunch event, Lydia Oakes, Co-founder of Bluestripe Group, publisher of New Digital Age, opened the day with a powerful call to arms for our industry to continue its e...
newdigitalage.co
March 7, 2025 at 11:05 AM
Reposted by New Digital Age
evj.bsky.social
Wow what a privilege to be in the room! @keccles.bsky.social for @newdigitalage.bsky.social IWD panel smashing it and flying so many flags! #nd #IWD #ballersintech
March 6, 2025 at 12:52 PM
newdigitalage.bsky.social
Ahead of tomorrows Digital Women lunch, Justin Pearse interviews our keynote speaker Katie Ingram of Advertising Week Europe

#media #ads #adtech
March 5, 2025 at 9:54 AM
newdigitalage.bsky.social
The Summer of Media: NDA’s celebration of our industry's season of event brilliance

#ads #adtech #media

newdigitalage.co/publishing/t...
The Summer of Media: NDA’s celebration of our industry's season of event brilliance - New Digital Age
NDA has launched The Summer […]
newdigitalage.co
March 3, 2025 at 3:19 PM
newdigitalage.bsky.social
Mayor Andy Burnham set the stage by reflecting on the city’s journey

newdigitalage.co/technology/n...
Northern Creative Powerhouse: How Manchester became a global hub for creativity - New Digital Age
Manchester has undergone a remarkable […]
newdigitalage.co
March 3, 2025 at 2:10 PM
newdigitalage.bsky.social
Emma Labrador, CMO, Displayce as it unveils new brand identity and global ambitions as OOH booms

#ads #ooh

newdigitalage.co/ooh/in-conve...
In Conversation: Emma Labrador, CMO, Displayce as it unveils new brand identity and global ambitions as OOH booms - New Digital Age
Digital out-of-home (DOOH) specialist Displayce […]
newdigitalage.co
March 3, 2025 at 11:12 AM
newdigitalage.bsky.social
Happy Monday from NDA

Mad Up North: Assessing Manchester's cultural importance with Bez

newdigitalage.co/agencies/mad...
Mad Up North: Assessing Manchester's cultural importance with Bez - New Digital Age
At Mad Up North, the panel Saving the Bez ‘til Last delivered exactly what it promised, something different. Taking the stage, James Cross, founder of Meanwhile, was joined by journalist and musician ...
newdigitalage.co
March 3, 2025 at 10:01 AM
newdigitalage.bsky.social
Our editor Justin Pearse in conversation with the legend that is Gary Neville at MadUpNorth
February 27, 2025 at 10:10 AM