Pollara Strategic Insights
@pollara.bsky.social
One of Canada’s longest standing, premier public opinion and market research firms. As Canada’s most senior, experienced research project leaders, we help clients get it right from start to finish. www.pollara.com
In our 40th year of business, the @Pollara Strategic Insights team is grateful for the trust and partnership of our clients, the hard work of our brilliant employees, and the engagement of all research participants. We wish everyone a joyous festive season and a fantastic 2026!
December 17, 2025 at 1:02 PM
In our 40th year of business, the @Pollara Strategic Insights team is grateful for the trust and partnership of our clients, the hard work of our brilliant employees, and the engagement of all research participants. We wish everyone a joyous festive season and a fantastic 2026!
We polled on how Canadians feel about politicians who describe themselves as "populist", "right wing", "socialist", and everything in between.
More are negative than positive towards the idea of populism - however many populist concepts resonate widely.
www.pollara.com/is-populism-...
More are negative than positive towards the idea of populism - however many populist concepts resonate widely.
www.pollara.com/is-populism-...
December 16, 2025 at 1:02 PM
We polled on how Canadians feel about politicians who describe themselves as "populist", "right wing", "socialist", and everything in between.
More are negative than positive towards the idea of populism - however many populist concepts resonate widely.
www.pollara.com/is-populism-...
More are negative than positive towards the idea of populism - however many populist concepts resonate widely.
www.pollara.com/is-populism-...
Even though more Canadians are negative than positive towards "populist" politicians, many populist ideas resonate.
Full report: www.pollara.com/is-populism-...
Full report: www.pollara.com/is-populism-...
December 15, 2025 at 1:01 PM
Even though more Canadians are negative than positive towards "populist" politicians, many populist ideas resonate.
Full report: www.pollara.com/is-populism-...
Full report: www.pollara.com/is-populism-...
Net sentiment to "socialist" politicians by age group:
18-34: +17
35-49: +4
50-64: -9
65+: -16
Check our the full findings, including how Canadians feel about "populists", "centrists", and other political brands: www.pollara.com/is-populism-...
18-34: +17
35-49: +4
50-64: -9
65+: -16
Check our the full findings, including how Canadians feel about "populists", "centrists", and other political brands: www.pollara.com/is-populism-...
December 14, 2025 at 1:15 PM
Net sentiment to "socialist" politicians by age group:
18-34: +17
35-49: +4
50-64: -9
65+: -16
Check our the full findings, including how Canadians feel about "populists", "centrists", and other political brands: www.pollara.com/is-populism-...
18-34: +17
35-49: +4
50-64: -9
65+: -16
Check our the full findings, including how Canadians feel about "populists", "centrists", and other political brands: www.pollara.com/is-populism-...
Pollara (Oct 2025, n=2702)
Pos/Neg towards types of politicians
Common sense: 63% / 13%
Progressive: 54% / 18%
Socialist: 31% / 30%
Woke: 30% / 35%
Left-wing: 29% / 35%
Populist: 22% / 28%
Right-wing: 28% / 36%
Full report: www.pollara.com/is-populism-...
Pos/Neg towards types of politicians
Common sense: 63% / 13%
Progressive: 54% / 18%
Socialist: 31% / 30%
Woke: 30% / 35%
Left-wing: 29% / 35%
Populist: 22% / 28%
Right-wing: 28% / 36%
Full report: www.pollara.com/is-populism-...
December 12, 2025 at 7:00 PM
Pollara (Oct 2025, n=2702)
Pos/Neg towards types of politicians
Common sense: 63% / 13%
Progressive: 54% / 18%
Socialist: 31% / 30%
Woke: 30% / 35%
Left-wing: 29% / 35%
Populist: 22% / 28%
Right-wing: 28% / 36%
Full report: www.pollara.com/is-populism-...
Pos/Neg towards types of politicians
Common sense: 63% / 13%
Progressive: 54% / 18%
Socialist: 31% / 30%
Woke: 30% / 35%
Left-wing: 29% / 35%
Populist: 22% / 28%
Right-wing: 28% / 36%
Full report: www.pollara.com/is-populism-...
In politics, words matter. Our latest substack post summarizes a recent round of A/B testing that compared the impact of over 20 common political frames.
Does “balancing the budget” resonate more or less than “eliminating the deficit”? Find out!
pollarastrategicinsights.substack.com/p/say-it-right
Does “balancing the budget” resonate more or less than “eliminating the deficit”? Find out!
pollarastrategicinsights.substack.com/p/say-it-right
December 3, 2025 at 3:22 PM
In politics, words matter. Our latest substack post summarizes a recent round of A/B testing that compared the impact of over 20 common political frames.
Does “balancing the budget” resonate more or less than “eliminating the deficit”? Find out!
pollarastrategicinsights.substack.com/p/say-it-right
Does “balancing the budget” resonate more or less than “eliminating the deficit”? Find out!
pollarastrategicinsights.substack.com/p/say-it-right
22% of Canadians feel positively about "populism" and 31% feel negatively. Yet many populist sentiments are shared by the majority of Canadians.
We unpack this:
open.substack.com/pub/pollaras...
We unpack this:
open.substack.com/pub/pollaras...
December 2, 2025 at 12:15 PM
22% of Canadians feel positively about "populism" and 31% feel negatively. Yet many populist sentiments are shared by the majority of Canadians.
We unpack this:
open.substack.com/pub/pollaras...
We unpack this:
open.substack.com/pub/pollaras...
#NEW: High stakes research released by both @MHRCanada and @CCSACanada that explores the #mentalhealth impacts of #gambling amongst adults and #youth.
Read the reports - based on @Pollara surveys - on this concerning problem facing Canadian society: www.pollara.com/mhrc-ccsa-re...
Read the reports - based on @Pollara surveys - on this concerning problem facing Canadian society: www.pollara.com/mhrc-ccsa-re...
November 27, 2025 at 1:01 PM
#NEW: High stakes research released by both @MHRCanada and @CCSACanada that explores the #mentalhealth impacts of #gambling amongst adults and #youth.
Read the reports - based on @Pollara surveys - on this concerning problem facing Canadian society: www.pollara.com/mhrc-ccsa-re...
Read the reports - based on @Pollara surveys - on this concerning problem facing Canadian society: www.pollara.com/mhrc-ccsa-re...
New on the Pollara Substack.
What percentage of Canadians believe Donald Trump should win the Nobel Peace Prize?
open.substack.com/pub/pollaras...
What percentage of Canadians believe Donald Trump should win the Nobel Peace Prize?
open.substack.com/pub/pollaras...
November 24, 2025 at 2:45 PM
New on the Pollara Substack.
What percentage of Canadians believe Donald Trump should win the Nobel Peace Prize?
open.substack.com/pub/pollaras...
What percentage of Canadians believe Donald Trump should win the Nobel Peace Prize?
open.substack.com/pub/pollaras...
ICYMI, the Pollara Substack is now live, with articles, analysis and exclusive polling.
Subscribe now and be the first to see our latest poll Monday about Donald Trump.
pollarastrategicinsights.substack.com
Subscribe now and be the first to see our latest poll Monday about Donald Trump.
pollarastrategicinsights.substack.com
The Pollara Substack | Substack
Polls and analysis to help you understand Canada and Canadians. Click to read The Pollara Substack, a Substack publication. Launched 7 days ago.
pollarastrategicinsights.substack.com
November 22, 2025 at 7:45 PM
ICYMI, the Pollara Substack is now live, with articles, analysis and exclusive polling.
Subscribe now and be the first to see our latest poll Monday about Donald Trump.
pollarastrategicinsights.substack.com
Subscribe now and be the first to see our latest poll Monday about Donald Trump.
pollarastrategicinsights.substack.com
The Pollara Substack discusses the latest edition of our 6 year tracking survey on municipal satisfaction.
The findings explain why incumbents were shown the door in Calgary + Edmonton. And why change might be coming across BC next year.
pollarastrategicinsights.substack.com/p/we-built-t...
The findings explain why incumbents were shown the door in Calgary + Edmonton. And why change might be coming across BC next year.
pollarastrategicinsights.substack.com/p/we-built-t...
November 21, 2025 at 1:02 PM
The Pollara Substack discusses the latest edition of our 6 year tracking survey on municipal satisfaction.
The findings explain why incumbents were shown the door in Calgary + Edmonton. And why change might be coming across BC next year.
pollarastrategicinsights.substack.com/p/we-built-t...
The findings explain why incumbents were shown the door in Calgary + Edmonton. And why change might be coming across BC next year.
pollarastrategicinsights.substack.com/p/we-built-t...
#NEW: @Pollara's #CreditProtectionInsurance (#CPI) segmentation study for the Canadian Association of Financial Institutions in Insurance (#CAFII) reveals #mortgage holders face growing financial vulnerability. Read the report, w/ profiles of all segments: bit.ly/3LTXU5j
November 20, 2025 at 4:45 PM
#NEW: @Pollara's #CreditProtectionInsurance (#CPI) segmentation study for the Canadian Association of Financial Institutions in Insurance (#CAFII) reveals #mortgage holders face growing financial vulnerability. Read the report, w/ profiles of all segments: bit.ly/3LTXU5j
Pollara's Andre Turcotte unpacks the political climate in Quebec on our new Substack.
pollarastrategicinsights.substack.com/p/fear-and-l...
pollarastrategicinsights.substack.com/p/fear-and-l...
November 20, 2025 at 12:45 PM
Pollara's Andre Turcotte unpacks the political climate in Quebec on our new Substack.
pollarastrategicinsights.substack.com/p/fear-and-l...
pollarastrategicinsights.substack.com/p/fear-and-l...
In our new Substack, David Eby's former Chief of Staff Matt Smith looks at what the latest Pollara poll says about the future of the NDP.
pollarastrategicinsights.substack.com/p/the-debate...
pollarastrategicinsights.substack.com/p/the-debate...
November 19, 2025 at 8:30 PM
In our new Substack, David Eby's former Chief of Staff Matt Smith looks at what the latest Pollara poll says about the future of the NDP.
pollarastrategicinsights.substack.com/p/the-debate...
pollarastrategicinsights.substack.com/p/the-debate...
We showed potential NDP voters video from the launch videos of the NDP leadership candidates. Find out who resonated the most overall, and with key groups.
open.substack.com/pub/pollaras...
open.substack.com/pub/pollaras...
November 19, 2025 at 5:15 PM
We showed potential NDP voters video from the launch videos of the NDP leadership candidates. Find out who resonated the most overall, and with key groups.
open.substack.com/pub/pollaras...
open.substack.com/pub/pollaras...
The Pollara Substack is live! Our team will be regularly posting analysis and exclusive polling.
Check out our current articles on the NDP leadership race (with exclusive polling), Quebec politics, and municipal satisfaction.
And subscribe for more.
pollarastrategicinsights.substack.com
Check out our current articles on the NDP leadership race (with exclusive polling), Quebec politics, and municipal satisfaction.
And subscribe for more.
pollarastrategicinsights.substack.com
November 19, 2025 at 3:00 PM
The Pollara Substack is live! Our team will be regularly posting analysis and exclusive polling.
Check out our current articles on the NDP leadership race (with exclusive polling), Quebec politics, and municipal satisfaction.
And subscribe for more.
pollarastrategicinsights.substack.com
Check out our current articles on the NDP leadership race (with exclusive polling), Quebec politics, and municipal satisfaction.
And subscribe for more.
pollarastrategicinsights.substack.com
Pollara Strategic Insights Senior Advisor André Turcotte’s latest column in The Hub focusses on #Québec and a new @Pollara poll that explores public reaction to François Legault's #Bill2:
www.pollara.com/quebec-docto... #healthcare #doctors @TheHubCanada @TheHub #cdnpoli #qcpoli #quepoli #pqpoli
www.pollara.com/quebec-docto... #healthcare #doctors @TheHubCanada @TheHub #cdnpoli #qcpoli #quepoli #pqpoli
Québec doctors oppose Legault’s Bill 2, but where do voters stand? » Pollara Strategic Insights
November 17, 2025 – Pollara Senior Advisor André Turcotte’s latest column in The Hub focusses on Québec and a new Pollara Strategic Insights poll that explores the tumultuous issue and political…
www.pollara.com
November 17, 2025 at 6:00 PM
Pollara Strategic Insights Senior Advisor André Turcotte’s latest column in The Hub focusses on #Québec and a new @Pollara poll that explores public reaction to François Legault's #Bill2:
www.pollara.com/quebec-docto... #healthcare #doctors @TheHubCanada @TheHub #cdnpoli #qcpoli #quepoli #pqpoli
www.pollara.com/quebec-docto... #healthcare #doctors @TheHubCanada @TheHub #cdnpoli #qcpoli #quepoli #pqpoli
#New in @WealthProfessionalCanada Mag: 2025 Securities & Investment Management Association (SIMA) - @Pollara survey of Cdn #investors reveals investors feel professional advice more important than ever during #economic #uncertainty - most highly satisfied with guidance they receive
bit.ly/47gzifC
bit.ly/47gzifC
November 6, 2025 at 1:01 PM
#New in @WealthProfessionalCanada Mag: 2025 Securities & Investment Management Association (SIMA) - @Pollara survey of Cdn #investors reveals investors feel professional advice more important than ever during #economic #uncertainty - most highly satisfied with guidance they receive
bit.ly/47gzifC
bit.ly/47gzifC
Even in an election where under 20,000 people voted, Pollara was able to hit each party's e-day support within the margin of error.
Yukon Election
Pollara (n=502, Oct 22-26): YP 52%, NDP 34%, Lib 11%
Result: YP 51.9%, NDP 37.8%, Lib 10.2%
www.pollara.com/yukon-party-...
Yukon Election
Pollara (n=502, Oct 22-26): YP 52%, NDP 34%, Lib 11%
Result: YP 51.9%, NDP 37.8%, Lib 10.2%
www.pollara.com/yukon-party-...
Yukon Party leading Yukon NDP as territorial election day approaches
October 28, 2025 — As the Yukon territorial election approaches, a new survey by Pollara shows the Yukon Party leading the Yukon NDP 52% to 34%, with the Yukon Liberals a distant third at 11%. At…
www.pollara.com
November 5, 2025 at 12:01 PM
Even in an election where under 20,000 people voted, Pollara was able to hit each party's e-day support within the margin of error.
Yukon Election
Pollara (n=502, Oct 22-26): YP 52%, NDP 34%, Lib 11%
Result: YP 51.9%, NDP 37.8%, Lib 10.2%
www.pollara.com/yukon-party-...
Yukon Election
Pollara (n=502, Oct 22-26): YP 52%, NDP 34%, Lib 11%
Result: YP 51.9%, NDP 37.8%, Lib 10.2%
www.pollara.com/yukon-party-...
At #CannabisAtTheCrossroads today, Cannabis Council of Canada (@cannabis_canada) released new C3 - @Pollara poll revealing public support for: reducing hidden #excisetax, new efforts to end #illicitmarket, helping industry to lead/grow #globally. Report: bit.ly/49rOace
October 30, 2025 at 9:40 PM
At #CannabisAtTheCrossroads today, Cannabis Council of Canada (@cannabis_canada) released new C3 - @Pollara poll revealing public support for: reducing hidden #excisetax, new efforts to end #illicitmarket, helping industry to lead/grow #globally. Report: bit.ly/49rOace
#NEW: @Pollara's @CraigWorden was a guest on @OMERS’ #ThePensionBlueprint podcast, discussing groundbreaking survey insights into holistic #retirementplanning, including #finances, #physicalhealth, #mentalhealth, & #socialconnectivity.
All links to the podcast & survey report: bit.ly/49o83AX
All links to the podcast & survey report: bit.ly/49o83AX
Pollara talks Holistic Retirement Planning on OMERS’ The Pension Blueprint Podcast » Pollara Strategic Insights
October 30, 2025 – Pollara’s President and Chief Innovation Officer Craig Worden was recently interviewed by Jackie DeSouza on OMERS’ The Pension Blueprint podcast, discussing the insights gleaned…
bit.ly
October 30, 2025 at 8:57 PM
#NEW: @Pollara's @CraigWorden was a guest on @OMERS’ #ThePensionBlueprint podcast, discussing groundbreaking survey insights into holistic #retirementplanning, including #finances, #physicalhealth, #mentalhealth, & #socialconnectivity.
All links to the podcast & survey report: bit.ly/49o83AX
All links to the podcast & survey report: bit.ly/49o83AX
#NEW: @FoodBanksCanada's new #HungerCount 2025 Report is out, highlighting a significant challenge facing Canada: #FoodInsecurity. It details new findings and solutions, drawing on data from 5,500+ food banks and multiple @Pollara #surveys.
Report: bit.ly/4oKCJ3X
Report: bit.ly/4oKCJ3X
October 30, 2025 at 8:57 PM
#NEW: @FoodBanksCanada's new #HungerCount 2025 Report is out, highlighting a significant challenge facing Canada: #FoodInsecurity. It details new findings and solutions, drawing on data from 5,500+ food banks and multiple @Pollara #surveys.
Report: bit.ly/4oKCJ3X
Report: bit.ly/4oKCJ3X
A fresh Pollara survey shows 74% feel the collapse of Canada's auto sector would have a "devastating" effect on Canada's economy.
Moreover, two-thirds of Canadians are considering boycotts of companies that move operations south of the border.
www.pollara.com/74-feel-coll...
Moreover, two-thirds of Canadians are considering boycotts of companies that move operations south of the border.
www.pollara.com/74-feel-coll...
74% feel collapse of Canadian auto sector would have “devastating” effects on Canada’s economy
Two thirds of Canadians would consider boycotting a company that moves operations south of the border
www.pollara.com
October 23, 2025 at 4:24 PM
A fresh Pollara survey shows 74% feel the collapse of Canada's auto sector would have a "devastating" effect on Canada's economy.
Moreover, two-thirds of Canadians are considering boycotts of companies that move operations south of the border.
www.pollara.com/74-feel-coll...
Moreover, two-thirds of Canadians are considering boycotts of companies that move operations south of the border.
www.pollara.com/74-feel-coll...
#NEW: @Pollara has released the latest edition of our ongoing #hospital #reputation tracking study, revealing that just under half (48%) of Canadians hold a positive overall impression of their primary hospital. See all national and provincial benchmarks:
www.pollara.com/2025-canadia...
www.pollara.com/2025-canadia...
October 20, 2025 at 11:45 AM
#NEW: @Pollara has released the latest edition of our ongoing #hospital #reputation tracking study, revealing that just under half (48%) of Canadians hold a positive overall impression of their primary hospital. See all national and provincial benchmarks:
www.pollara.com/2025-canadia...
www.pollara.com/2025-canadia...
#NEW: @Pollara's 2025 #municipalsatisfaction tracking study finds half (50%) of Canadians are satisfied with their #local #municipal #government - a further decline since 2022 and 2020, with BC and AB posting lowest scores.
Nat'l and prov'l #benchmarks: bit.ly/48xrPtt
Nat'l and prov'l #benchmarks: bit.ly/48xrPtt
October 16, 2025 at 12:02 PM
#NEW: @Pollara's 2025 #municipalsatisfaction tracking study finds half (50%) of Canadians are satisfied with their #local #municipal #government - a further decline since 2022 and 2020, with BC and AB posting lowest scores.
Nat'l and prov'l #benchmarks: bit.ly/48xrPtt
Nat'l and prov'l #benchmarks: bit.ly/48xrPtt