Santa Cruz Works
@santacruzworks.bsky.social
Supporting innovation and entrepreneurship in Santa Cruz County.
Santacruzworks.org
Santacruzworks.org
Still looking for the perfect gift? Check out our gift guide to explore locally made products at a variety of price points. santacruzworks.org/n...
Santa Cruz Works 2025 Holiday Gift Guide — Santa Cruz Works
Looking for the perfect gift? Here are some locally made or designed
products to check out!
www.santacruzworks.org
November 27, 2025 at 3:50 AM
Still looking for the perfect gift? Check out our gift guide to explore locally made products at a variety of price points. santacruzworks.org/n...
Did you miss this year’s annual State of the Region event? Check out the recordings! santacruzworks.org/n...
Monterey Bay Economic Partnership Shares State of the Region Recordings — Santa Cruz Works
Did you miss this year’s annual State of the Region event? Check out the
recordings!
www.santacruzworks.org
November 16, 2025 at 11:31 AM
Did you miss this year’s annual State of the Region event? Check out the recordings! santacruzworks.org/n...
Feel like you’re always doing a million things but not building up your business? Now’s the time to untangle yourself from the web of work. santacruzworks.org/n...
Stop Doing It All: How to Work On Your Business, Not Just In It — Santa Cruz Works
Feel like you’re always doing a million things but not building up your
business? Now’s the time to untangle yourself from the web of work.
www.santacruzworks.org
November 15, 2025 at 2:31 PM
Feel like you’re always doing a million things but not building up your business? Now’s the time to untangle yourself from the web of work. santacruzworks.org/n...
Feel like you’re always doing a million things but not building up your business? Now’s the time to untangle yourself from the web of work. santacruzworks.org/n...
Stop Doing It All: How to Work On Your Business, Not Just In It — Santa Cruz Works
Feel like you’re always doing a million things but not building up your
business? Now’s the time to untangle yourself from the web of work.
www.santacruzworks.org
November 15, 2025 at 4:30 AM
Feel like you’re always doing a million things but not building up your business? Now’s the time to untangle yourself from the web of work. santacruzworks.org/n...
Born in the waves of Santa Cruz, Surf Skull made a splash on national television on ABC’s Shark Tank. The startup, known for creating the world’s first low-profile surf helmet that looks like a bucket hat, pitched its newest innovation to the Sharks. santacruzworks.org/n...
Santa Cruz Startup Surf Skull Makes Waves on Shark Tank — Santa Cruz Works
Santa Cruz’s Surf Skull debuted its revolutionary low-profile surf helmet
on ABC’s Shark Tank on November 12th.
www.santacruzworks.org
November 15, 2025 at 2:19 AM
Born in the waves of Santa Cruz, Surf Skull made a splash on national television on ABC’s Shark Tank. The startup, known for creating the world’s first low-profile surf helmet that looks like a bucket hat, pitched its newest innovation to the Sharks. santacruzworks.org/n...
Born in the waves of Santa Cruz, Surf Skull made a splash on national television on ABC’s Shark Tank. The startup, known for creating the world’s first low-profile surf helmet that looks like a bucket hat, pitched its newest innovation to the Sharks. santacruzworks.org/n...
Santa Cruz Startup Surf Skull Makes Waves on Shark Tank — Santa Cruz Works
Santa Cruz’s Surf Skull debuted its revolutionary low-profile surf helmet
on ABC’s Shark Tank on November 12th.
www.santacruzworks.org
November 14, 2025 at 8:00 PM
Born in the waves of Santa Cruz, Surf Skull made a splash on national television on ABC’s Shark Tank. The startup, known for creating the world’s first low-profile surf helmet that looks like a bucket hat, pitched its newest innovation to the Sharks. santacruzworks.org/n...
Lyft, the global ridesharing platform, has generously awarded Digital NEST a substantial $10,000 ride credit grant. This incredible contribution is set to be a true game-changer for Digital NEST's members and BizzNEST associates across the region. santacruzworks.org/n...
Lyft Grant Fuels Access to Professional Opportunities for Digital NEST Youth — Santa Cruz Works
Thanks to a Lyft ride credit grant, NEST members and BizzNEST Associates
can focus on client projects, trainings, and building their careers,
without having to worry about transportation.
www.santacruzworks.org
November 14, 2025 at 2:01 PM
Lyft, the global ridesharing platform, has generously awarded Digital NEST a substantial $10,000 ride credit grant. This incredible contribution is set to be a true game-changer for Digital NEST's members and BizzNEST associates across the region. santacruzworks.org/n...
In a major move for enterprise finance, Santa Cruz-based Paystand has acquired Bitwage, signaling the next phase of stable-coins moving from crypto fringe toward core B2B infrastructure. santacruzworks.org/n...
Paystand Acquires BitWage — Santa Cruz Works
Santa Cruz-based Paystand has acquired Bitwage to bring enterprise-grade
stable-coin payments to global B2B finance, enabling faster cross-border
payouts and blockchain-based treasury automation. It marks a major
milestone for real-world stable-coin adoption.
www.santacruzworks.org
November 14, 2025 at 5:15 AM
In a major move for enterprise finance, Santa Cruz-based Paystand has acquired Bitwage, signaling the next phase of stable-coins moving from crypto fringe toward core B2B infrastructure. santacruzworks.org/n...
Lyft, the global ridesharing platform, has generously awarded Digital NEST a substantial $10,000 ride credit grant. This incredible contribution is set to be a true game-changer for Digital NEST's members and BizzNEST associates across the region. santacruzworks.org/n...
Lyft Grant Fuels Access to Professional Opportunities for Digital NEST Youth — Santa Cruz Works
Thanks to a Lyft ride credit grant, NEST members and BizzNEST Associates
can focus on client projects, trainings, and building their careers,
without having to worry about transportation.
www.santacruzworks.org
November 14, 2025 at 4:00 AM
Lyft, the global ridesharing platform, has generously awarded Digital NEST a substantial $10,000 ride credit grant. This incredible contribution is set to be a true game-changer for Digital NEST's members and BizzNEST associates across the region. santacruzworks.org/n...
In a major move for enterprise finance, Santa Cruz-based Paystand has acquired Bitwage, signaling the next phase of stable-coins moving from crypto fringe toward core B2B infrastructure. santacruzworks.org/n...
Paystand Acquires BitWage — Santa Cruz Works
Santa Cruz-based Paystand has acquired Bitwage to bring enterprise-grade
stable-coin payments to global B2B finance, enabling faster cross-border
payouts and blockchain-based treasury automation. It marks a major
milestone for real-world stable-coin adoption.
www.santacruzworks.org
November 13, 2025 at 7:14 PM
In a major move for enterprise finance, Santa Cruz-based Paystand has acquired Bitwage, signaling the next phase of stable-coins moving from crypto fringe toward core B2B infrastructure. santacruzworks.org/n...
Is your business going through change? Here's how to keep your employees on board and doing their best work during a pivot. santacruzworks.org/n...
How to Bring Your Team With You During Change — Santa Cruz Works
Going through a change in your business? Stop dragging your team through a
messy pivot and learn how to smoothly navigate the chaos.
www.santacruzworks.org
November 10, 2025 at 2:31 PM
Is your business going through change? Here's how to keep your employees on board and doing their best work during a pivot. santacruzworks.org/n...
The world’s most valuable semiconductor company just announced new collaborations that directly place our region—Monterey, Santa Cruz, and the Central Coast—at the center of its AI revolution: NVIDIA. But why exactly? santacruzworks.org/n...
Nvidia’s New Era: Why the Monterey Bay Is Suddenly on the Global AI Map — Santa Cruz Works
Nvidia partnerships now symbolize Monterey Bay’s transformation into an “AI
Coastline.” Anchored by Santa Cruz, Monterey, Watsonville, and Marina, this
region merges aerospace, ocean science, and advanced computing—turning
natural beauty into a hub of real-world AI innovation and collaboration.
www.santacruzworks.org
November 10, 2025 at 2:00 AM
The world’s most valuable semiconductor company just announced new collaborations that directly place our region—Monterey, Santa Cruz, and the Central Coast—at the center of its AI revolution: NVIDIA. But why exactly? santacruzworks.org/n...
Did you know? Santa Cruz Works, Digital NEST, and the City of Santa Cruz have been providing businesses with funding to support interns. Learn about one intern's background and efforts: santacruzworks.org/n...
Meet AHSC Intern: Julian Cabadas at Mission Hill Coffee & Creamery — Santa Cruz Works
Julian Cabadas is using his passion for marketing and design to craft
creative, community-driven content that highlights the spirit and flavor of
Santa Cruz’s beloved coffee and creamery.
www.santacruzworks.org
November 8, 2025 at 6:00 AM
Did you know? Santa Cruz Works, Digital NEST, and the City of Santa Cruz have been providing businesses with funding to support interns. Learn about one intern's background and efforts: santacruzworks.org/n...
Congratulations to UC Santa Cruz alumnus (and Santa Cruz Works Accelerator graduate) Aviv Elor, for receiving this award! santacruzworks.org/n...
Aviv Elor Honored with UC Santa Cruz Outstanding Recent Alumni Award — Santa Cruz Works
UC Santa Cruz alumnus Aviv Elor, co-founder of Immergo Labs, has been
honored with the 2025 UC Santa Cruz Outstanding Recent Alumni Award.
www.santacruzworks.org
November 8, 2025 at 2:00 AM
Congratulations to UC Santa Cruz alumnus (and Santa Cruz Works Accelerator graduate) Aviv Elor, for receiving this award! santacruzworks.org/n...
Have a great business idea to improve our planet? Want to test it out and get support as you grow it? Check out the SOA's Venture Program and the resources available: santacruzworks.org/n...
Applications Open for Venture Program for Planetary Health — Santa Cruz Works
Have an idea for a business that will help improve the ocean or climate?
Check out this program hosted by the Sustainable Ocean Alliance.
www.santacruzworks.org
November 7, 2025 at 2:00 PM
Have a great business idea to improve our planet? Want to test it out and get support as you grow it? Check out the SOA's Venture Program and the resources available: santacruzworks.org/n...
Interested in preserving our coastline, neighborhoods, and natural resources, as well as its recreational spaces, for generations to come? And potentially win a leaf blower? Check out the City's Resilient Coast Santa Cruz 2.0 open house meetings! santacruzworks.org/n...
Help Shape the Future of Our Coastline at a Neighborhood Open House — Santa Cruz Works
Learn about Resilient Coast Santa Cruz 2.0, a new project creating
neighborhood-scale coastal adaptation plans for the next 20 years for West
Cliff, Main Beach, Cowell Beach, East Cliff and Seabright Beach.
www.santacruzworks.org
November 7, 2025 at 10:00 AM
Interested in preserving our coastline, neighborhoods, and natural resources, as well as its recreational spaces, for generations to come? And potentially win a leaf blower? Check out the City's Resilient Coast Santa Cruz 2.0 open house meetings! santacruzworks.org/n...
Looking for a job? Wonderfil is hiring! Learn more and check out their openings: santacruzworks.org/n...
Wonderfil is Hiring! — Santa Cruz Works
Want to make the world a better place while working on cutting-edge refill
technology? Wonderfil, a Santa Cruz–based startup, is hiring.
www.santacruzworks.org
November 7, 2025 at 7:00 AM
Looking for a job? Wonderfil is hiring! Learn more and check out their openings: santacruzworks.org/n...
We know daylight savings is disruptive to sleep...but how much exactly? Santa Cruz's Fullpower-AI has the data to explain just how much DST impacts you. santacruzworks.org/n...
Daylight Saving Time (DST) creates a significant disruption in sleep schedules — Santa Cruz Works
Fullpower-AI’s multi-year sleep study reveals Daylight Saving Time severely
disrupts circadian rhythms—causing measurable declines in sleep quality,
heart-rate stability, and recovery. The data echo global findings: time
shifts fracture our biological clock far more than they illuminate
evenings.
www.santacruzworks.org
November 7, 2025 at 6:07 AM
We know daylight savings is disruptive to sleep...but how much exactly? Santa Cruz's Fullpower-AI has the data to explain just how much DST impacts you. santacruzworks.org/n...
Did you hear? The City of Santa Cruz has a new website: santacruzworks.org/n...
City of Santa Cruz Launches New Website — Santa Cruz Works
The City of Santa Cruz has launched its newly redesigned website offering
an improved, mobile-friendly platform and is actively welcoming community
feedback to ensure the site best serves all residents.
www.santacruzworks.org
November 2, 2025 at 10:46 AM
Did you hear? The City of Santa Cruz has a new website: santacruzworks.org/n...
AI has completely changed a lot of things, including entrepreneurship. Gone are the days where you're working on a business plan for 6 months. Nowadays, startups can form in just a month. santacruzworks.org/n...
The AI Singularity of Entrepreneurship — Santa Cruz Works
AI has transformed entrepreneurship from slow, manual grind to high-speed
creation. Startups now build smarter, not bigger—leveraging AI tools,
infrastructure, and models to outpace traditional development. The new gold
rush isn’t apps—it’s the algorithms and architectures powering them.
www.santacruzworks.org
November 1, 2025 at 5:46 PM
AI has completely changed a lot of things, including entrepreneurship. Gone are the days where you're working on a business plan for 6 months. Nowadays, startups can form in just a month. santacruzworks.org/n...
Are you a Santa Cruz County maker with an AWESOME product that would make for a great holiday gift? Share it with us and we will feature it in our annual holiday gift guide! santacruzworks.org/n...
🎁 Call for Submissions: Feature Your Product in the 2025 Santa Cruz Works Holiday Gift Guide! — Santa Cruz Works
Are you a Santa Cruz County maker? Share your creation with us and we’ll
include it in our annual holiday gift guide!
www.santacruzworks.org
November 1, 2025 at 12:46 PM
Are you a Santa Cruz County maker with an AWESOME product that would make for a great holiday gift? Share it with us and we will feature it in our annual holiday gift guide! santacruzworks.org/n...
More Santa Cruz innovations are featured in TIME Magazine's Best Inventions of 2025 list! santacruzworks.org/n...
UCSC Innovations Named TIME’s Best Inventions of 2025 — Santa Cruz Works
UC Santa Cruz has earned a prestigious spotlight on TIME’s Best Inventions
of 2025 list, recognizing two groundbreaking projects with significant
contributions from the university's researchers, students, and alumni.
www.santacruzworks.org
November 1, 2025 at 6:01 AM
More Santa Cruz innovations are featured in TIME Magazine's Best Inventions of 2025 list! santacruzworks.org/n...
Joby Aviation, Inc. (NYSE:JOBY) announced a major collaboration with NVIDIA, naming Joby as the exclusive aviation launch partner for the new NVIDIA IGX Thor platform. santacruzworks.org/n...
Joby Taps NVIDIA to Accelerate Next-Era Autonomous Flight — Santa Cruz Works
Joby announced a collaboration with NVIDIA, marked by NVIDIA's selection of
Joby as the only aviation launch partner for the new NVIDIA IGX Thor
platform
www.santacruzworks.org
October 31, 2025 at 6:15 AM
Joby Aviation, Inc. (NYSE:JOBY) announced a major collaboration with NVIDIA, naming Joby as the exclusive aviation launch partner for the new NVIDIA IGX Thor platform. santacruzworks.org/n...
Did you miss our big event on Tuesday night? Check out the photos and some of the comments attendees had! santacruzworks.org/n...
UCSC Genomics Mixer Photos — Santa Cruz Works
The Genomics Rooftop Mixer brought together leaders in genomics, biotech,
and entrepreneurship. Hosted by Santa Cruz Works and UC Santa Cruz Genomics
Institute, it showcased breakthrough ideas through lightning talks and
demos—capturing the final spark of summer in inspiring photos.
www.santacruzworks.org
October 31, 2025 at 2:16 AM
Did you miss our big event on Tuesday night? Check out the photos and some of the comments attendees had! santacruzworks.org/n...
Congrats to Goodles! santacruzworks.org/n...
Goodles Makes LinkedIn Top Startups 2025 List — Santa Cruz Works
GOODLES has officially landed on LinkedIn's Top U.S. Startups list for
2025.
www.santacruzworks.org
October 25, 2025 at 10:01 AM
Congrats to Goodles! santacruzworks.org/n...