Social Gaming Leadership Alliance (SGLA)
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Social Gaming Leadership Alliance (SGLA)
@sgleadership.bsky.social
The Social Gaming Leadership Alliance (SGLA) unites industry leaders to promote safe, innovative and engaging free-to-play experiences while advocating for responsible standards in digital entertainment. https://sgleadership.org/
Here at the SGLA, we are dedicated to upholding the highest standard of online social gameplay. That's why our initiatives include:

🔒 Driving Industry Integrity
👥 Protecting Players
✅ Advocating Social Gaming Excellence

Learn more: sgleadership.org/about-us/
December 15, 2025 at 7:42 PM
What are Social Plus games? 💭

Social Plus games are mainstream digital entertainment. They can take many forms including board, match, card, and casino-style games, but players can always participate for free.

Learn more: sgleadership.org/osg/
December 11, 2025 at 4:31 PM
#DYK? All SGLA operators comply with the highest standards relating to:

✅ Financial security
✅ Data privacy
✅ Responsible social gameplay
✅ Consumer protection
✅ And more!

View the full webinar here: sgleadership.org/online-socia...
December 9, 2025 at 6:11 PM
Online social games serve as essential hubs of community entertainment for New Yorkers.

Yet, Gov. Hochul could institute a ban on online social games with sweepstakes promotions if she signs S.5935/A. 6745-A into law.

New York: Tell Gov. Hochul to VETO the ban: sgla.quorum.us/campaign/149...
December 5, 2025 at 2:12 PM
🚫 #SocialPlus Games = Entertainment

As Derek Brinkman of VGW explains: “Our products aren’t gambling because they are always free-to-play and players can always get an unlimited number of free sweepstakes entries.”

Watch the full Online Social Games Expo: sgleadership.org/online-socia...
December 4, 2025 at 5:58 PM
New Yorkers have spoken: DON’T ban online social games with sweepstakes promotions!

“Banning [these games] would be a mistake. Together we can protect the games we love!” - Noreen W. from Holland Patent, NY

@governor.ny.gov must VETO S.5935-A/A.6745-A.

🔗 sgleadership.org/wp-content/u...
December 3, 2025 at 2:53 PM
At SGLA, we believe that #SocialPlus games should be held to the highest standards.

“Millions of adults are using online social games with sweepstakes promotions, & we believe they should be strictly for adults only," said Paul Foster of Yellow Social Interactive during the Online Social Games Expo
November 26, 2025 at 3:47 PM
NY residents are speaking out against a ban online social games in New York.

“I urge Gov. Hochul not to ban online social games with sweepstakes promotions… Banning them would unfairly impact a thriving community and industry.” — Cindy K. from Oakland Gardens, NY

(1/2)
November 25, 2025 at 3:23 PM
Regulating #SocialPlus games creates new revenue streams. Banning them takes it away.

“As states’ revenues are shrinking & the federal government is cutting spending and money to those states, they’re having to do more with less.” - Bryan Schroeder, ARB Interactive

sgleadership.org/online-socia...
November 20, 2025 at 3:56 PM
New York residents are speaking out against a ban on social plus games.

“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY

@Governor.ny.gov: VETO S.5935-A/A.6745-A

🔗 sgleadership.org/wp-content/u...
November 18, 2025 at 5:34 PM
In testimony before the Massachusetts Joint Committee on Economic Development and Emerging Technologies, SGLA MD Sean Ostrow urged lawmakers to modernize regulation of #SocialPlus games and unlock $30 million+ in new state revenues.

Read more here: sgleadership.org/sgla-urges-s...
SGLA Urges Smart Regulation of Social Plus Games in Massachusetts - SGLA
Modern regulation and taxation could unlock $30 million+ in new state revenue while strengthening consumer protections.
sgleadership.org
November 13, 2025 at 10:08 PM
New Yorkers have spoken: DON’T ban online social games with sweepstakes promotions!

“Banning [these games] would be a mistake. Together we can protect the games we love!” - Noreen W. from Holland Patent, NY

Governor Hochul must VETO S.5935-A/A.6745-A.

🔗 sgleadership.org/wp-content/u...
November 13, 2025 at 2:25 PM
We are proud to introduce Social Plus, a new term that defines the category of freemium social games provided by SGLA partners who are dedicated to player protections, responsible innovation, and integrity.

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Introducing “Social Plus” - SGLA
On behalf of the Social Gaming Leadership Alliance (SGLA), I’m pleased to unveil “Social Plus,” a new term to refer to the category of freemium games provided by SGLA partners, the online social game…
sgleadership.org
November 12, 2025 at 4:32 PM
MN AG actions have mischaracterized Social Plus games, which are lawful, 21+ with robust age-verification, & fully compliant with sweepstakes laws. SGLA encourages officials to pursue modern regulation that safeguards consumers w/out limiting choice or innovation.
🔗 sgleadership.org/sgla-express...
SGLA Expresses Disappointment at Minnesota AG’s Actions, Urges Smart Regulation of Social Plus Games - SGLA
Alliance seeks collaboration to ensure Minnesota adults retain access to safe, lawful online social games with sweepstakes promotions.
sgleadership.org
November 6, 2025 at 7:13 PM
“Many adults responsibly enjoy online social games for entertainment, and banning them would only push players toward unregulated and unsafe offshore sites.” - Christina P. from New Windsor, NY

@Governor.ny.gov: Stop the ban, VETO S.5935-A/A.6745-A.

🔗 sgleadership.org/wp-content/u...
November 6, 2025 at 7:04 PM
New York residents are speaking out against a ban on online social games with sweepstakes promotions.

“With all the craziness in the world, playing games online is important for people’s well-being. Please reconsider.” – Larry K., Merrick, NY

(1/2)
November 4, 2025 at 4:44 PM
NY residents are speaking out against a ban online social games in New York.

“I urge Gov. Hochul not to ban online social games with sweepstakes promotions… Banning them would unfairly impact a thriving community and industry.” — Cindy K. from Oakland Gardens, NY

(1/3)
October 30, 2025 at 8:54 PM
S.5935-A / A.6745-A will take away online social games with sweepstakes promotions access for NY residents.

“Please reconsider banning these games. I really don’t see the harm in allowing us to continue to play.” — Jean G. from Dolgeville, NY

(1/3)
October 27, 2025 at 4:51 PM
S.5935-A / A.6745-A would do more harm than good for New York 👇

❌ Block $80M+ in potential new state revenue
❌ Erase good-paying jobs and partnerships with NY-based companies
❌ Ban a popular form of entertainment that 84% of Americans support regulating

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October 24, 2025 at 4:12 PM
We are excited to welcome Sean Ostrow as SGLA’s Managing Director! Sean joins SGLA with over a decade of experience in advising entertainment, tech and gaming companies on legislative strategy. We’re excited he’s on board.

Learn more about Sean here: sgleadership.org/social-gamin...
October 20, 2025 at 3:51 PM
🎤 “States are not in a position to leave millions on the table when we can provide this opportunity and are seeking regulatory oversight and a jurisdictional partner.” – Bryan P. Schroeder of ARB Interactive

See the full Online Social Games Expo panel: join.eventcastplus.com/eventcastplu...
Online Social Games Expo 2025
join.eventcastplus.com
October 16, 2025 at 2:07 PM
“The industry voluntarily implements comprehensive compliance and responsible gaming tools — play time limits, spending controls, and self-exclusion systems clearly advertised to players.” – Bryan P. Schroeder of ARB Interactive

Watch the Online Social Games Expo: sgleadership.org/online-socia...
Online Social Games Expo 2025 - SGLA
Online Social Games Expo 2025 The Online Social Games Expo, a panel discussion featuring industry leaders, took place on October 2, 2025, ahead of the 2025 Global Gaming Expo. While the SGLA offered…
sgleadership.org
October 15, 2025 at 6:53 PM
🛡 “We believe online social games should be strictly for adults. All of our partners are 21+ and use robust third-party age verification to protect players.” – Paul Foster, Director of Yellow Social Interactive

Catch the Online Social Games Expo replay here: sgleadership.org/online-socia...
Online Social Games Expo 2025 - SGLA
Online Social Games Expo 2025 The Online Social Games Expo, a panel discussion featuring industry leaders, took place on October 2, 2025, ahead of the 2025 Global Gaming Expo. While the SGLA offered…
sgleadership.org
October 14, 2025 at 2:47 PM
🎮 “Our products are not gambling — they’re always free-to-play, and all players have an equal opportunity to win sweepstakes prizes whether or not they ever make a purchase.” – Derek Brinkman, Executive Product Advisor at VGW

Catch the full conversation: join.eventcastplus.com/eventcastplu...
Online Social Games Expo 2025
join.eventcastplus.com
October 10, 2025 at 4:12 PM
If Governor Newsom signs AB 831 into law, online social games with sweepstakes promotions will be banned in the state of California, taking along $1 billion in contributions to the state.

Californians must act TODAY. Tell Governor Newsom to VETO AB 831: sgla.quorum.us/campaign/142...
October 10, 2025 at 2:47 PM