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Wisconsin School of Business @uwbusiness.bsky.social · 3d

Excited to host @reuters.com tech correspondent Deepa Seetharaman @deepa.bsky.social next week as our Fall 2025 Business Journalist in Residence.
business.wisc.edu/news/reuters...

Join us on Monday evening as she moderates a conversation with WSB AI experts. All are welcome. #BJIR

Wisconsin School of Business @uwbusiness.bsky.social · 10d

Only 3 hours left to help us #FillTheHill! 🦩

Your gift supports #BusinessBadgers like Ella Pernsteiner (BBA ’27) in hands-on leadership experiences like Leadership at Lambeau. 🏈✨

Make your gift by 5 p.m. today!
👉 https://uwflamingos.com/campaign/wsb
#uwflamingos #WSB125

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Wisconsin School of Business @uwbusiness.bsky.social · 12d

WSB celebrates Dr. Michael Fiore (MBA ’09), founding director of @uwctri.bsky.social, honored with the @hsph.harvard.edu Alumni Merit Award—Harvard’s highest public health alumni honor. 🫶

🎓 Read: ctri.wisc.edu
📽️ Watch: youtu.be/WzRMBxpHfHo

#ExecutiveMBA #PublicHealth #BusinessBadger

Wisconsin School of Business @uwbusiness.bsky.social · Sep 8

WSB’s latest Leading the Way issue covers AI in marketing, SNAP access, tax transparency, and more. Faculty featured in @forbes.com , @npr.org , @bloomberg.com . Smart, timely, and impactful.

Read + subscribe: www.linkedin.com/pulse/financ...

Financial Clarity, Aging Inequity, and the Fresh Food Fix

Welcome back to Leading the Way, the newsletter from the Wisconsin School of Business, which spotlights the research, expertise, and impact that shape business and society. This issue highlights facul...

www.linkedin.com

Wisconsin School of Business @uwbusiness.bsky.social · Sep 7

Badger founders share startup stories—from AI in healthcare to natural pet food. Hear how UW–Madison shaped their journeys.

🗓 Sept. 25 | 🕠 5:30–7 p.m.
📍 Discovery Building
🎟 Free & open to all | Pre-register: https://bit.ly/3I2YgoF

#BadgerFounders #Entrepreneurship

Wisconsin School of Business @uwbusiness.bsky.social · Aug 22

Merit raises are out. Flat raises are in.

Starbucks is rethinking how it rewards employees—and WSB’s Barry Gerhart joins @marketplace.org to break down what it means for corporate strategy, equity, and the #FutureOfWork.

🎧 Listen: www.marketplace.org/story/2025/0...

#HRStrategy #Compensation

Here's the corporate strategy behind switching from merit increases to flat raises

Starbucks is just one corporate example moving from a merit-based system to an across-the-board 2% raise.

www.marketplace.org

Wisconsin School of Business @uwbusiness.bsky.social · Aug 21

WSB is celebrating 125 years of Business the Badger Way!

Join us for events in MKE (9/16), CHI (9/17), NYC (10/22), and MSP (11/13).

Hear from Dean Samba & Matt Seitz on AI, innovation & the future of business.

🔗 business.wisc.edu/event/wsbs-125th-anniversary-event-series

#WSB125

Wisconsin School of Business @uwbusiness.bsky.social · Aug 20

A new WSB study finds that expanding online SNAP access leads to healthier diets nationwide, resulting in a 7.1% boost in fresh food purchases. Digital access makes a real difference in dietary quality for low-income households. Read more ⬇️

#WSBResearch #FoodAccess #SNAP

New WSB Study Finds Online SNAP Access Improves Diet Quality Nationwide

Expanding digital grocery benefits leads to a 7.1% jump in fresh food purchases, but looming cuts could push 22 million families off the program. Madison, WI — As policymakers debate…

business.wisc.edu

Wisconsin School of Business @uwbusiness.bsky.social · Aug 20

WSB celebrates 125 years of innovation, impact & legacy!

“WSB at 125: A Legacy in Motion” honors the people & ideas shaping our past and future. Join us Aug–Dec for events, digital experiences & storytelling.

#WSB125 #LegacyInMotion

youtu.be/dHDkI_o7ZDU

WSB at 125: A Legacy in Motion | Anniversary

YouTube video by Wisconsin School of Business at UW–Madison

youtu.be

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Wisconsin School of Business @uwbusiness.bsky.social · Aug 19

🏚️💧 After historic flooding in Milwaukee, WSB’s Philip Mulder explains why so few Wisconsinites have flood insurance—and what that means for recovery.

📺 Watch via PBS Wisconsin: pbswisconsin.org/podcast_epis...

#FloodInsurance #WSBResearch #ClimateRisk #WisconsinWeather

Here & Now for August 15, 2025 - PBS Wisconsin

pbswisconsin.org

Wisconsin School of Business @uwbusiness.bsky.social · Aug 1

WSB’s Anita Mukherjee was on NPR’s The Indicator, breaking down what private equity in your 401(k) could mean.

Her take?

“It’s like putting a Ferrari engine in a minivan.”

Smart, sharp, and a must-listen if you care about retirement planning. 🎧

🔗 www.npr.org/2025/07/30/1...

#401k #PrivateEquity

Wisconsin School of Business @uwbusiness.bsky.social · Jul 29

WSB is helping lead UW–Madison’s new Entrepreneurship Hub—a bold, founder-first step toward campus-wide innovation. 💡

“By implementing a founder-focused approach… we can strengthen the state’s economy and improve the world.”
—Jon Eckhardt, WSB Professor
#Entrepreneurship #UWMadison #WisconsinIdea

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 29

Check out the full write-up from the London School of Economic and Political Science: www.lse.ac.uk/management/r...

How AI traffic enforcement makes roads safer

Research Impact. AI-powered traffic cameras cut accidents by detecting more violations, recording in real time, and encouraging safer driving via deterrence.

www.lse.ac.uk

Wisconsin School of Business @uwbusiness.bsky.social · Jul 29

🚦 New in Management Science: AI-powered traffic cameras don’t just catch violations—they prevent accidents.

Co-authored by Min-Seok Pang, the study shows how smart enforcement tech nudges better driving even beyond the cameras' reach.

🔗 doi.org/10.1287/mnsc...

#AIinJuly #RoadSafety #PublicPolicy

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 23

AI is reengineering #accounting —from automating reports, detecting fraud, & forecasting demand.

In Ep. 2 of #UnSupervised, Ewelina Forker shares how #AI is altering the field—and why accountants need more than just number skills.

🎧 Listen: youtu.be/AuJ8yMw7_Xk?...

#AIinJuly | #AIinAccounting

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 23

🎧 New episode drop!
WSB marketing expert Michael Johnson joins Kenna's Customer First Thinking podcast to talk #AI, customer satisfaction and #acquisition.

💡 Predictive AI
💬 Relationship segmentation
📈 Customer-first strategy

Listen now: www.customerfirstthinking.ca/interviews/c...

#AIinJuly

Customer Portfolio Management: An Interview with Michael D. Johnson, Marketing Department Chair, Wisconsin School of Business

To figure out the right level of investment in different segments within the full customer portfolio, says leading marketing academic Michael Johnson, marketers need a systematic framework for managin...

www.customerfirstthinking.ca

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 22

Hospital buyouts of physician practices are reshaping care—and raising costs.

New research co-authored by WSB’s Stuart Craig finds OB-GYN prices rise 15% post-acquisition, as small deals dodge antitrust review.

🔗 @axios.com : www.axios.com/2025/07/21/h...

#HealthPolicy #WSBresearch #Antitrust

Hospitals scoop up physician practices, driving prices up

It's the latest evidence of consolidation in health care.

www.axios.com

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 18

AI is transforming #finance — from robo-advisors to real-time fraud detection.

In Ep. 1 of UnSupervised, Prof. Erik Mayer explains how #AI is expanding access to credit—and what finance pros will need in the future.

🎧 Listen: youtu.be/zdFUJzYFLJw?...

#AIinJuly #UnSupervised #AIinFinance

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 18

🧾 New research from WSB’s Dan Lynch is featured in @forbes.com

The study explores how detailed tax audit reports can shape investor views and influence company behavior, just as U.S. rules are changing.

📖 Read more: tinyurl.com/forbes-tax-a...

#BusinessResearch #AuditReports

Seeking Corporate Tax Insights? Check Out The Expanded Audit Report

This article discusses recent academic research that sheds light on the informativeness and usefulness of the expanded audit report when tax matters are being discussed.

www.forbes.com

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Reposted by Wisconsin School of Business

Institute for Diversity Science @idswisc.bsky.social · Jul 18

Check out this @uwbusiness.bsky.social profile of IDS affiliate @stavatir.bsky.social's work on why we claim to know the unknowable.

business.wisc.edu/update-magaz...

WSB’s Stav Atir Explains Why We Claim to Know the Unknowable

Stav Atir, assistant professor of management and human resources at the Wisconsin School of Business, explains the phenomenon of “overclaiming,” which occurs when people claim knowledge of concepts, t...

business.wisc.edu

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Reposted by Wisconsin School of Business

UW–Madison @uwmadison.bsky.social · Jul 14

🧀 Think you know Barjolet cheese?

Spoiler: It doesn’t exist. And if you thought it did, you’re not alone.

From fake cheeses to fictional financial terms @uwbusiness.bsky.social's Stav Atir explores why we sometimes claim to know the unknowable: business.wisc.edu/update-magaz...

A cheesemaker holds a large wheel of cheese.

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 3

WSB’s Sachin Tuli & John Surdyk joined experts at a recent @uwmadison.bsky.social event to explore how AI is reshaping global business, climate response & education.

💡 Ethics, innovation & collaboration were front and center.

🔗 Recap: iris.wisc.edu/iris-worksho...

#AIinJuly #RISEAI #AIandSociety

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Wisconsin School of Business @uwbusiness.bsky.social · Jul 1

#businessresearch

Wisconsin School of Business @uwbusiness.bsky.social · Jul 1

New #WSB research shows #AI can turn discarded fashion contest entries into bestsellers. In a first-of-its-kind collab with Missoni, AI-designed pieces outsold human picks 2:1—while staying true to brand. Innovation meets authenticity—but disclosure still matters.
business.wisc.edu/news/unlocki...

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Wisconsin School of Business @uwbusiness.bsky.social · Jun 27

📚 + 💼 = 💥

Breakthroughs happen when academic research meets real-world business.

At WSB, our faculty members partner with industry to turn bold ideas into real impact.

Let’s shape what’s next: business.wisc.edu/facul…#BusinessResearchc#Innovationo#WSBInsightsts

Two men in suits shake hands across a long table in a formal, wood-paneled hearing room. The table is covered with papers, nameplates, and cups. Several other individuals are seated or standing nearby, and a large screen in the background displays text.

Screenshot of a video conference with four participants—Una Japundza, Adam Presslee, Ewelina Forker, and Alex Vandenberg—each in different indoor settings. Backgrounds include framed pictures, a whiteboard, bookshelves, and a plain wall with a door.