Simon Vreeman
@vreeman.com
👨💻 Growth & Technical Marketing Consultant.
🛠 Into: #Analytics, #CRO, & #SEO.
🔗 https://vreeman.com
🛠 Into: #Analytics, #CRO, & #SEO.
🔗 https://vreeman.com
Anthropic Economic Index: Tracking AI's role in the US and global economy www.anthropic.com/research/eco...
Anthropic Economic Index: Tracking AI's role in the US and global economy
New research from Anthropic exploring geographic patterns of AI use
www.anthropic.com
September 16, 2025 at 7:18 AM
Anthropic Economic Index: Tracking AI's role in the US and global economy www.anthropic.com/research/eco...
How people are using ChatGPT openai.com/index/how-pe...
How people are using ChatGPT
Largest study to date of consumer ChatGPT usage shows demographic gaps shrinking, economic value being created through both personal and professional use.
openai.com
September 15, 2025 at 1:41 PM
How people are using ChatGPT openai.com/index/how-pe...
95% of AI Pilots Fail — Here’s How to Be the 5% www.selector.ai/blog/95-of-a...
95% of AI Pilots Fail — Here’s How to Be the 5%
MIT reports 95% of AI pilots fail. Learn why most initiatives stumble on data readiness and adoption—and how Selector helps enterprises succeed.
www.selector.ai
September 9, 2025 at 7:18 AM
95% of AI Pilots Fail — Here’s How to Be the 5% www.selector.ai/blog/95-of-a...
A16Z on how LLMs might change e-commerce search and discovery. a16z.com/ai-x-commerce/
AI x Commerce | Andreessen Horowitz
Is Google Screwed? Maybe. But Not How You Think. The internet’s most profitable business model has always been simple: running search ads on monetizable queries. When you search “how many protons are…
a16z.com
August 30, 2025 at 1:50 PM
A16Z on how LLMs might change e-commerce search and discovery. a16z.com/ai-x-commerce/
What Is Your AI Agent Buying? Evaluation, Implications and Emerging Questions for Agentic E-Commerce arxiv.org/abs/2508.02630
What Is Your AI Agent Buying? Evaluation, Implications and Emerging Questions for Agentic E-Commerce
Online marketplaces will be transformed by autonomous AI agents acting on behalf of consumers. Rather than humans browsing and clicking, vision-language-model (VLM) agents can parse webpages,…
arxiv.org
August 30, 2025 at 7:18 AM
What Is Your AI Agent Buying? Evaluation, Implications and Emerging Questions for Agentic E-Commerce arxiv.org/abs/2508.02630
Een van mijn favoriete domeinnamen blijft toch wel :) platte.land
August 29, 2025 at 8:03 AM
Een van mijn favoriete domeinnamen blijft toch wel :) platte.land
Accessible Forms: Tips and Techniques - AFixt afixt.com/accessible-f...
Accessible Forms: Tips and Techniques - AFixt
Forms are a vital part of the web experience, whether they’re used for signing up for a newsletter, completing a purchase, or submitting a contact request. As crucial as they are to user interaction,…
afixt.com
August 20, 2025 at 7:18 AM
Accessible Forms: Tips and Techniques - AFixt afixt.com/accessible-f...
Understanding and Control dejan.ai/blog/underst...
Understanding and Control
The two pillars of AI optimization are model understanding and control with well-established analogues in the machine learning industry called mechanistic interpretability and model steering. SEO Machine...
dejan.ai
August 19, 2025 at 1:50 PM
Understanding and Control dejan.ai/blog/underst...
On propaganda, perception, and reputation hacking www.jonoalderson.com/conjecture/p...
On propaganda, perception, and reputation hacking
For the last two decades, SEO has been a battle for position. In the age of agentic AI, it becomes a perception battle, fought with propaganda.
www.jonoalderson.com
August 19, 2025 at 7:18 AM
On propaganda, perception, and reputation hacking www.jonoalderson.com/conjecture/p...
GPT-5 Made SEO Irreplaceable dejan.ai/blog/gpt-5-m...
GPT-5 Made SEO Irreplaceable
OpenAI’s latest model is trained to be intelligent, not knowledgeable. Wait, what? Yup. You read that right. Here’s an example: Now, you may think this is some pretty esoteric knowledge not broadly...
dejan.ai
August 18, 2025 at 1:50 PM
GPT-5 Made SEO Irreplaceable dejan.ai/blog/gpt-5-m...
Current mood: www.youtube.com/watch?v=cgzS...
July 16, 2025 at 7:19 AM
Current mood: www.youtube.com/watch?v=cgzS...
Andrej Karpathy: Software Is Changing (Again) www.youtube.com/watch?v=LCEm...
Andrej Karpathy: Software Is Changing (Again)
Andrej Karpathy's keynote on June 17, 2025 at AI Startup School in San Francisco. Slides provided by Andrej: https://drive.google.com/file/d/1a0h1mkwfmV2Plek...
www.youtube.com
July 6, 2025 at 1:50 PM
Andrej Karpathy: Software Is Changing (Again) www.youtube.com/watch?v=LCEm...
'Positive review only': Researchers hide AI prompts in papers asia.nikkei.com/Business/Tec...
'Positive review only': Researchers hide AI prompts in papers
Instructions in preprints from 14 universities highlight controversy on AI in peer review
asia.nikkei.com
July 6, 2025 at 7:18 AM
'Positive review only': Researchers hide AI prompts in papers asia.nikkei.com/Business/Tec...
A Cheeky Pint with OpenAI cofounder Greg Brockman www.youtube.com/watch?v=E6hC...
July 3, 2025 at 1:50 PM
A Cheeky Pint with OpenAI cofounder Greg Brockman www.youtube.com/watch?v=E6hC...
The Effectiveness Equation - How to understand the full impact of your marketing strategy and prove it to the rest of the company services.google.com/fh/files/mis...
June 25, 2025 at 1:50 PM
The Effectiveness Equation - How to understand the full impact of your marketing strategy and prove it to the rest of the company services.google.com/fh/files/mis...
3 examples of product-led SEO www.growth-memo.com/p/5-examples...
3 examples of product-led SEO
In this post, I highlight 5 examples of product-led growth and how they are different from each other.
www.growth-memo.com
June 18, 2025 at 7:18 AM
3 examples of product-led SEO www.growth-memo.com/p/5-examples...
AI is just another productivity tool and the productivity gains will be limited; for lasting economic expansion, AI must catalyze new industries and initiatives www.ft.com/content/55bc...
AI alone cannot solve the productivity puzzle
Economic miracles stem from discovery, not repeating tasks at greater speed
www.ft.com
June 17, 2025 at 1:51 PM
AI is just another productivity tool and the productivity gains will be limited; for lasting economic expansion, AI must catalyze new industries and initiatives www.ft.com/content/55bc...
Inside Amsterdam’s high-stakes experiment to create fair welfare AI www.technologyreview.com/2025/06/11/1...
Inside Amsterdam’s high-stakes experiment to create fair welfare AI
The Dutch city thought it could break a decade-long trend of implementing discriminatory algorithms. Its failure raises the question: can these programs ever be fair?
www.technologyreview.com
June 12, 2025 at 1:50 PM
Inside Amsterdam’s high-stakes experiment to create fair welfare AI www.technologyreview.com/2025/06/11/1...
AI’s metrics question — Benedict Evans www.ben-evans.com/benedictevan...
AI’s metrics question — Benedict Evans
With every platform shift, we want to measure the growth but we’re confused about what to measure. That’s partly a problem of data and definitions, but it’s really a question about what this is…
www.ben-evans.com
June 11, 2025 at 1:50 PM
AI’s metrics question — Benedict Evans www.ben-evans.com/benedictevan...
Three MarTech solutions putting generative AI in marketing developers.googleblog.com/en/google-ma...
Three MarTech solutions putting generative AI in marketing
Explore developer solutions for personalized advertising with AI, including AI-powered ad optimization, AI video editing, and AI for ad copywriting.
developers.googleblog.com
June 7, 2025 at 7:18 AM
Three MarTech solutions putting generative AI in marketing developers.googleblog.com/en/google-ma...
Data-driven marketing starts with developers developers.googleblog.com/en/data-driv...
Data-driven marketing starts with developers
Explore MarTech solutions and developer tools for data analytics, BigQuery data transformation, and data-driven marketing insights.
developers.googleblog.com
June 6, 2025 at 1:50 PM
Data-driven marketing starts with developers developers.googleblog.com/en/data-driv...
Claude Leak: How LLMs Search – What SEOs Need to Know gpt-insights.de/ai-insights/...
Claude Leak: How LLMs Search – What SEOs Need to Know
The Claude leak reveals for the first time how an LLM like Claude 4 decides whether to search, link to content, or answer from internal knowledge – with major implications for SEO.
gpt-insights.de
June 2, 2025 at 7:18 AM
Claude Leak: How LLMs Search – What SEOs Need to Know gpt-insights.de/ai-insights/...
An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied) ahrefs.com/blog/ai-over...
An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied)
We analyzed 75,000 brands to see which search factors are most likely to influence brand mentions in AI Overviews. Here's what we found.
ahrefs.com
June 1, 2025 at 1:50 PM
An Analysis of AI Overview Brand Visibility Factors (75K Brands Studied) ahrefs.com/blog/ai-over...
Query Fan-Out: A Data-Driven Approach to AI Search Visibility - wordlift.io/blog/en/quer...
Query Fan-Out: A Data-Driven Approach to AI Search Visibility - WordLift Blog
Google’s AI Mode doesn’t just process a query—it explodes it into a network of sub-queries, fanning out across Google’s Knowledge Graphs and web index to generate comprehensive answers.
wordlift.io
June 1, 2025 at 7:18 AM
Query Fan-Out: A Data-Driven Approach to AI Search Visibility - wordlift.io/blog/en/quer...
How AI Mode Works and How SEO Can Prepare for the Future of Search - ipullrank.com/how-ai-mode-...
How AI Mode Works and How SEO Can Prepare for the Future of Search -
AI Mode is transforming Google Search beyond recognition, and SEO isn’t ready. This article explains how generative search works, why traditional tactics are falling short, and what marketers must do…
ipullrank.com
May 31, 2025 at 1:50 PM
How AI Mode Works and How SEO Can Prepare for the Future of Search - ipullrank.com/how-ai-mode-...