We're just so glad that there is a healthy social media site to compete with Xitter finally. Facebook never felt like we were reaching our fans, and supporting Xitter wasn't "it". Insta is still Insta, but awkward to use if you're not posting images or video constantly.

We stopped using Twitter long before it went down the Xitter. It's nice to have a new place to engage with you fine folks! #wafflygood #pearlsugar #gotwaffles