William Moss
@williammoss.bsky.social
Trans-Pacific spin doctor with feet in San Francisco, Singapore and Taiwan. Head of global media relations at TSMC. Personal account.
One way to read this is as Sepp Blatter shiving Gianni Infantino.
www.theguardian.com/football/202...
www.theguardian.com/football/202...
Sepp Blatter suggests fans should not travel to US for World Cup
The ex-Fifa boss showed his support of a Swiss lawyer who called for a boycott of the tournament due to security concerns in the US
www.theguardian.com
January 26, 2026 at 7:01 PM
One way to read this is as Sepp Blatter shiving Gianni Infantino.
www.theguardian.com/football/202...
www.theguardian.com/football/202...
As a longtime PR person, I have a theory that many lawyers are just fancy PR people. Nothing proves this more than an entertaining, written-for-press class-action lawsuit. williammoss.substack.com/p/the-people...
The People v. McRib
The press bites on a sandwich lawsuit
williammoss.substack.com
January 26, 2026 at 6:06 PM
As a longtime PR person, I have a theory that many lawyers are just fancy PR people. Nothing proves this more than an entertaining, written-for-press class-action lawsuit. williammoss.substack.com/p/the-people...
I wrote about how last month's class-action lawsuit over the marketing of McDonald's "McRib" sandwich was a clever bit of gross-out PR rooted in American ideas of which bits of an animal are "premium" and which are trash. williammoss.substack.com/p/the-people...
January 26, 2026 at 12:30 AM
I wrote about how last month's class-action lawsuit over the marketing of McDonald's "McRib" sandwich was a clever bit of gross-out PR rooted in American ideas of which bits of an animal are "premium" and which are trash. williammoss.substack.com/p/the-people...
I am deeply ashamed of my prior statements and apologize without reservation. I will be stepping away from social media for the time being* to allow time for healing.
*Two or three minutes.
*Two or three minutes.
I think all late season football should be played in the shittiest possible weather, by law.
January 25, 2026 at 11:13 PM
I am deeply ashamed of my prior statements and apologize without reservation. I will be stepping away from social media for the time being* to allow time for healing.
*Two or three minutes.
*Two or three minutes.
Correction. That initial sentiment may have been right.
Questioning my earlier, "Jarrett who? Lol Broncos are doomed!" sentiment.
January 25, 2026 at 10:54 PM
Correction. That initial sentiment may have been right.
Questioning my earlier, "Jarrett who? Lol Broncos are doomed!" sentiment.
January 25, 2026 at 8:19 PM
Questioning my earlier, "Jarrett who? Lol Broncos are doomed!" sentiment.
Meanwhile, drama on the home front:
January 25, 2026 at 6:55 PM
Meanwhile, drama on the home front:
Accidentally learned two things today:
1) Searching "otter" on bsky dot app does not return photos of the famously adorable riparian mustelid.
2) The urban dictionary definition of the word "otter."
👨🎓
1) Searching "otter" on bsky dot app does not return photos of the famously adorable riparian mustelid.
2) The urban dictionary definition of the word "otter."
👨🎓
January 23, 2026 at 10:41 PM
Accidentally learned two things today:
1) Searching "otter" on bsky dot app does not return photos of the famously adorable riparian mustelid.
2) The urban dictionary definition of the word "otter."
👨🎓
1) Searching "otter" on bsky dot app does not return photos of the famously adorable riparian mustelid.
2) The urban dictionary definition of the word "otter."
👨🎓
"With no market for buying and selling countries, it is of course impossible to put any meaningful price tag on Greenland."
Explainer: Can Donald Trump buy Greenland? reut.rs/3LxvpLc
Explainer: Can Donald Trump buy Greenland?
U.S. President Donald Trump has said repeatedly that he wants to acquire Greenland, possibly by purchasing it from Denmark, despite the U.S. ally's repeated insistence that it is not for sale.
reut.rs
January 23, 2026 at 12:11 AM
"With no market for buying and selling countries, it is of course impossible to put any meaningful price tag on Greenland."
I endorse using goldies as a standard unit of mass. I also like the idea of a goldie tree.
Literally anything to avoid using the metric system.
January 22, 2026 at 7:22 PM
I endorse using goldies as a standard unit of mass. I also like the idea of a goldie tree.
Not the most important thing here, but when did they start stenciling “PROTECT THE ENVIRONMENT” on oil tankers? And who is that for?
A group of Senate Democrats are demanding to know whether President Donald Trump’s inner circle stands to profit from Venezuelan oil sales after CNN recently reported details of the administration’s private talks with the nation’s biggest oil companies. https://cnn.it/49QKaRq
January 22, 2026 at 3:21 PM
Not the most important thing here, but when did they start stenciling “PROTECT THE ENVIRONMENT” on oil tankers? And who is that for?
I tell people that my tax return in China was one page online, I never had to send a check, and this is the civilization that literally invented bureaucracy.
this is also the case for income tax in China - it comes out of your paycheck before you get it, it's not even usually listed, and any salary offer you get will be in post-tax terms.
LOL
January 20, 2026 at 7:34 PM
I tell people that my tax return in China was one page online, I never had to send a check, and this is the civilization that literally invented bureaucracy.
The first fourteen headlines in the NYT app on my tablet this morning mention Trump.
January 20, 2026 at 3:55 PM
The first fourteen headlines in the NYT app on my tablet this morning mention Trump.
“This is not a blockade! This is language! A new vocabulary, the likes of which the world has never seen!”
DENMARK'S AKADEMIKERPENSION: DECISION TO DIVEST U.S. TREASURIES IS ROOTED IN POOR U.S. GOVERNMENT FINANCES; NOT DIRECTLY RELATED TO ONGOING RIFT BETWEEN THE U.S. AND EUROPE
January 20, 2026 at 3:28 PM
“This is not a blockade! This is language! A new vocabulary, the likes of which the world has never seen!”
The future’s so dark, etc…
International rules based order collapsing and its Macron giving a speech like this - inexplicably wearing sunglasses - that has truly sent me over the edge
January 20, 2026 at 1:59 PM
The future’s so dark, etc…
Baba O' Reilly? So the college gridiron is a teenage wasteland? That's the message?
January 20, 2026 at 12:33 AM
Baba O' Reilly? So the college gridiron is a teenage wasteland? That's the message?
"Experts" say natural selection, but I say evolution is driven by life's need to scratch its ass better.
January 19, 2026 at 10:06 PM
"Experts" say natural selection, but I say evolution is driven by life's need to scratch its ass better.
"Stidham, a former fourth-round draft pick by the New England Patriots in 2019, has not thrown a pass in two seasons and has just four career NFL starts." Good luck, kid!
Sean Payton: 'Work begins tonight' for Broncos without Bo Nix reut.rs/3LlVigX
Sean Payton: 'Work begins tonight' for Broncos without Bo Nix
One day after the Denver Broncos' bittersweet victory that advanced them into the AFC Championship Game, head coach Sean Payton remained optimistic for the road ahead.
reut.rs
January 18, 2026 at 10:50 PM
"Stidham, a former fourth-round draft pick by the New England Patriots in 2019, has not thrown a pass in two seasons and has just four career NFL starts." Good luck, kid!
In non football news, I am reading the class-action complaint against McDonalds over deceptive marketing of the "McRib" and it is incredibly entertaining. ppc.land/content/file...
ppc.land
January 18, 2026 at 10:00 PM
In non football news, I am reading the class-action complaint against McDonalds over deceptive marketing of the "McRib" and it is incredibly entertaining. ppc.land/content/file...
Stroud just airmailing that ball to the Pats repeatedly. I want to give him a hug.
January 18, 2026 at 9:34 PM
Stroud just airmailing that ball to the Pats repeatedly. I want to give him a hug.
A lot of Big V accounts moaning about the bsky user base today, and how people willfully misunderstand things, argue against points they didn’t make, etc. Also some recent high profile “time-outs” and controversial account suspensions. I find it academically interesting.
January 17, 2026 at 7:11 PM
A lot of Big V accounts moaning about the bsky user base today, and how people willfully misunderstand things, argue against points they didn’t make, etc. Also some recent high profile “time-outs” and controversial account suspensions. I find it academically interesting.
Just a random chicken I encountered on my walk through the Hsinchu Science Park after work this evening.
January 16, 2026 at 2:21 PM
Just a random chicken I encountered on my walk through the Hsinchu Science Park after work this evening.
Reposted by William Moss
I looked at this Rest of World piece in my column today. The oyster industry in Taiwan would be dying w/o wind machines.
www.taipeitimes.com/News/feat/ar...
www.taipeitimes.com/News/feat/ar...
January 14, 2026 at 9:55 PM
I looked at this Rest of World piece in my column today. The oyster industry in Taiwan would be dying w/o wind machines.
www.taipeitimes.com/News/feat/ar...
www.taipeitimes.com/News/feat/ar...
Wwwoooow! What a play! Can’t believe that worked.
January 12, 2026 at 12:00 AM
Wwwoooow! What a play! Can’t believe that worked.