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YouGov gathers real opinions and behaviours from worldwide panel members to power insights into what the world thinks. Join now: https://account.yougov.com
How good a year do Britons say 2025 was for...

Themselves personally
Good: 36%
Average: 35%
Bad: 27%

The UK
Good: 6%
Average: 24%
Bad: 66%

yougov.co.uk/society/arti...
December 23, 2025 at 5:37 PM
The government has seen a 7pt boost in the number of people saying they are handling inflation well (fieldwork 20-22 Dec 2025)

Well: 22% (+7 from 13-15 Dec)
Badly: 66% (-7)
Net: -44 (+14)

yougov.co.uk/topics/econo...
December 23, 2025 at 4:25 PM
YouGov most important issues tracker, 20-22 December 2025

Economy: 53% (-1 from 13-15 Dec)
Immigration: 51% (=)
Health: 32% (-3)
Defence: 20% (=)
Crime: 20% (=)
Tax: 17% (-1)
Housing: 17% (+1)
Environment: 16% (+2)
Welfare: 16% (-1)
Brexit: 13% (-1)

yougov.co.uk/topics/socie...
December 23, 2025 at 3:56 PM
YouGov most important issues tracker, 13-15 December 2025

Economy: 53% (-1 from 13-15 Dec)
Immigration: 51% (=)
Health: 32% (-3)
Defence: 20% (=)
Crime: 20% (=)
Tax: 17% (-1)
Housing: 17% (+1)
Environment: 16% (+2)
Welfare: 16% (-1)
Brexit: 13% (-1)

yougov.co.uk/topics/socie...
December 23, 2025 at 3:56 PM
Latest YouGov government approval ratings, 20-22 Dec 2025

Approve: 13% (+1 from 13-15 Dec)
Disapprove: 69% (=)
Net: -56 (+1)

yougov.co.uk/topics/polit...
December 23, 2025 at 3:22 PM
Which *one* news story do Britons say they heard the most about in the last week? (fieldwork 21-22 Dec 2025)

Shooting on Bondi Beach: 26%
Epstein Files: 19%
Immigration: 4%
Trump [general]: 3%
Criticisms of the government: 3%
War in Ukraine: 3%

yougov.co.uk/politics/art...
December 23, 2025 at 2:28 PM
Latest YouGov Westminster voting intention (21-22 Dec 2025)

Reform: 25% (-3)
Lab: 20% (+2)
Con: 19% (+2)
Green: 15% (-2)
Lib Dem: 15% (+1)
SNP: 3% (-1)

yougov.co.uk/topics/polit...
December 23, 2025 at 11:36 AM
It's 22 December, but most Britons still don't feel Christmassy

Very Christmassy: 9% (+1 from Fri)
Fairly Christmassy: 36% (-1)
Not very Christmassy: 30% (=)
Not Christmassy at all: 24% (=)

yougov.co.uk/topics/enter...
December 22, 2025 at 5:21 PM
With 3 days to go until Christmas, 27% of Britons say they haven't finished their gift shopping yet - including 47% of the under-25s

yougov.co.uk/topics/enter...
December 22, 2025 at 5:04 PM
With the PM accused of not having a coherent strategy on social mobility, do Britons think there is more or less social mobility in the UK than 25 years ago?

More: 33%
About same: 22%
Less: 28%

yougov.co.uk/topics/polit...
December 22, 2025 at 4:43 PM
With a Brighton museum proposing ways to "decolonise" Santa, a 2021 YouGov study found Britons typically said it was acceptable to depict Father Christmas as being non-white, but were split on him being gay, and most opposed a 'Mother Christmas'

yougov.co.uk/society/arti...
December 22, 2025 at 8:26 AM
With less than a week until Christmas Day, just 45% of Britons say they are feeling Christmassy

Very Christmassy: 8% (+1 from 11 Dec)
Fairly Christmassy: 37% (+1)
Not very Christmassy: 30% (-3)
Not Christmassy at all: 24% (+2)

yougov.co.uk/topics/enter...
December 19, 2025 at 4:38 PM
Just 7% of Britons say they would choose to have no limit on their contactless payment card, as the Financial Conduct Authority announces that the current £100 limit will be scrapped from March

Less than £100: 20%
£100: 37%
More than £100: 25%
No limit: 7%

yougov.co.uk/topics/econo...
December 19, 2025 at 4:33 PM
21% of Britons say they've had a parcel or post stolen from outside their home at least once

Many times: 3%
A few times: 6%
Once or twice: 12%
Never: 72%

yougov.co.uk/topics/polit...
December 19, 2025 at 4:20 PM
🪩🧵/ Ahead of Tess and Claudia's final episode of Strictly Come Dancing, YouGov has looked at whether Britons will keep dancing...

7% of Britons would describe themselves as getting the dance started, with a further 33% happy to dance once others have started

yougov.co.uk/society/arti...
December 19, 2025 at 3:03 PM
Reposted by YouGov
What do you call the last Friday before Christmas?

Most Britons don't have a name for the term, but 8% call it "Black Friday" or "Black Eye Friday", with usage most common in...

Tyne & Wear: 44%
West Glamorgan: 41%
Cumbria: 39%
Durham: 35%
Gwent: 33%

yougov.co.uk/society/arti...
December 18, 2025 at 11:19 AM
How effective, if at all, do you think lessons for boys in schools on misogyny would be at preventing them from abusing women later in life?

Very effective: 13%
Fairly effective: 37%
Not very effective: 23%
Not effective at all: 11%

yougov.co.uk/topics/socie...
December 18, 2025 at 5:38 PM
...the teacher polling formed part of a wider in-depth YouGov study which examined the extent to which young men and boys are more likely to hold misogynist views than their elder peers

Check it out here: yougov.co.uk/society/arti...
December 18, 2025 at 2:37 PM
With the govt announcing plans to tackle misogyny in schools, our poll of teachers found 67% of secondary school teachers say misogyny is a big problem among boys at their school, although they are more likely to see it as a "very big problem" at other people's schools

yougov.co.uk/society/arti...
December 18, 2025 at 2:32 PM
With EU leaders meeting to decide on using frozen Russia assets to Ukraine, there is significant support for doing so in major EU countries

Poland: 57% support
Spain: 56%
Germany: 55%
France: 47% (net +19)
Italy: 39% (net +1)

also...
UK: 63%

yougov.co.uk/topics/polit...
December 18, 2025 at 1:12 PM
What do you call the last Friday before Christmas?

Most Britons don't have a name for the term, but 8% call it "Black Friday" or "Black Eye Friday", with usage most common in...

Tyne & Wear: 44%
West Glamorgan: 41%
Cumbria: 39%
Durham: 35%
Gwent: 33%

yougov.co.uk/society/arti...
December 18, 2025 at 11:19 AM
🧵/ How has political opinion changed over 2025?

In voting intention, Labour have made the biggest losses, while the Greens have gained most, and Reform UK have established a clear lead

Ref: 28% (+3 from 12-13 Jan)
Lab: 18% (-8)
Grn: 17% (+9)
Con: 17% (-5)
LD: 14% (=)

yougov.co.uk/politics/art...
December 18, 2025 at 10:26 AM
With Keir Starmer reportedly holding up the new defence spending plan over affordability concerns, Britons are split on the trade off between defence vs public service spending

More important to increase defence ££: 35%
More important to maintain public service ££: 32%

yougov.co.uk/topics/polit...
December 17, 2025 at 5:24 PM
The UK is set to rejoin the EU's Erasmus scheme for university students, a move supported by 65% of Britons

Net support by party

Lib Dem +81
Lab +77
Con +36
Reform +7

yougov.co.uk/topics/socie...
December 17, 2025 at 4:32 PM
19% of Britons say they intend to make a New Year's resolution for 2026: here are the top pledges

Get fit/exercise more: 23%
Lose weight: 17%
Eat more healthily: 11%
'Be healthier': 10%
Save more/spend less: 7%
Be better/improve attitude/personality: 5%

yougov.co.uk/society/arti...
December 17, 2025 at 2:55 PM