✨ Bootstrapping a better affiliate software for SaaS growth.
Affonso is launching on Product Hunt!
Let’s show the world that indie makers without big social followings can get Product of the Day and beat big corporates.
Thanks for your support ❤️
Affonso is launching on Product Hunt!
Let’s show the world that indie makers without big social followings can get Product of the Day and beat big corporates.
Thanks for your support ❤️
This Saturday, Affonso is launching on Product Hunt.
For the very first time.
One year after going live.
One year of building solo.
One year of learnings.
Let’s see what happens.
This Saturday, Affonso is launching on Product Hunt.
For the very first time.
One year after going live.
One year of building solo.
One year of learnings.
Let’s see what happens.
Now it’s just me, my laptop, and some savings.
Wish me luck. 🍀
Now it’s just me, my laptop, and some savings.
Wish me luck. 🍀
I quit my job to go all-in on my SaaS.
A year ago, I launched Affonso as a side project.
Since then, I couldn’t stop thinking about what it could become if I went all in.
I quit my job to go all-in on my SaaS.
A year ago, I launched Affonso as a side project.
Since then, I couldn’t stop thinking about what it could become if I went all in.
No words for the feeling
You build something from scratch
Real people pay. Every month!!! 🤯🤯
It still blows my mind every time
Two hours later…
Upgraded to the highest plan ($99/mo)
Feels good 😍
No words for the feeling
You build something from scratch
Real people pay. Every month!!! 🤯🤯
It still blows my mind every time
So much has happened in just one year.
And it’s going to pay off.
So much has happened in just one year.
And it’s going to pay off.
and for time with my wife and our dog.
The next 365 days will look pretty similar.
The only difference:
Starting December, I’ll be working on Affonso full-time!
From early morning to late at night.
No more 9 to 5.
365 days full of highs and lows.
and for time with my wife and our dog.
The next 365 days will look pretty similar.
The only difference:
Starting December, I’ll be working on Affonso full-time!
From early morning to late at night.
No more 9 to 5.
365 days full of highs and lows.
Every day, before and after my 9 to 5,
I consistently worked on Affonso.
Shipping improvements, bug fixes, feature requests.
And on top of all that,
I still had to find time for marketing!
I worked on affonso(.)io at least 6 days a week.
Every day, before and after my 9 to 5,
I consistently worked on Affonso.
Shipping improvements, bug fixes, feature requests.
And on top of all that,
I still had to find time for marketing!
I worked on affonso(.)io at least 6 days a week.
Two hours later…
Upgraded to the highest plan ($99/mo)
Feels good 😍
Two hours later…
Upgraded to the highest plan ($99/mo)
Feels good 😍
He shared how a single blog post earned him €375
All through an affiliate program powered by Affonso
If you don’t have affiliates, you’re not just leaving money on the table
You’re missing out on backlinks from other sites
And chances to get mentioned by AI
He shared how a single blog post earned him €375
All through an affiliate program powered by Affonso
If you don’t have affiliates, you’re not just leaving money on the table
You’re missing out on backlinks from other sites
And chances to get mentioned by AI
Happy with how things are moving
Happy with how things are moving
Made $0 in sales
AMA
Made $0 in sales
AMA
It’s fascinating how much impact a small change can have on user behavior.
It’s fascinating how much impact a small change can have on user behavior.
Instead of showing just "$15/mo" with a small note underneath saying “14-day free trial”, I switched to:
“$0 now, then $15/month in 14 days.”
I came across this idea on datafast from marc and decided to test it myself.
Instead of showing just "$15/mo" with a small note underneath saying “14-day free trial”, I switched to:
“$0 now, then $15/month in 14 days.”
I came across this idea on datafast from marc and decided to test it myself.
There was a promotion lined up for January.
Still decided to leave.
Going all in on Affonso.
No backup plan.
Just full commitment.
LOCKED IN
There was a promotion lined up for January.
Still decided to leave.
Going all in on Affonso.
No backup plan.
Just full commitment.
LOCKED IN
Not a single user on the growth plan has ever canceled.
Growth plan is $39/mo or $29/yr.
What would you do with that info?
Not a single user on the growth plan has ever canceled.
Growth plan is $39/mo or $29/yr.
What would you do with that info?
At least it was fair and didn’t twist facts, which I’ve already seen others do.
Even when competitors try to show why you’re worse,
it’s still a signal that you’re relevant enough to matter.
At least it was fair and didn’t twist facts, which I’ve already seen others do.
Even when competitors try to show why you’re worse,
it’s still a signal that you’re relevant enough to matter.
One of the big competitors just published a comparison page for Affonso.
That moment when you realize: you’re officially on the map.
Of course, the article is written in their favor, no surprise.
One of the big competitors just published a comparison page for Affonso.
That moment when you realize: you’re officially on the map.
Of course, the article is written in their favor, no surprise.
I just want to focus on my business
not on maintaining servers
fixing configs
and babysitting infrastructure
I just want to focus on my business
not on maintaining servers
fixing configs
and babysitting infrastructure
→ move high-usage functions to Cloudflare Workers
→ migrate everything from Vercel to a self-hosted Coolify setup
That should lower costs and help keep things sustainable.
→ move high-usage functions to Cloudflare Workers
→ migrate everything from Vercel to a self-hosted Coolify setup
That should lower costs and help keep things sustainable.
And I realized that even with Vercel’s Pro plan,
the cost of running Affonso will soon eat all the profits
I kept it simple and shipped @useAffonso last year as an MVP
Getting it out there was the priority
No overthinking
But now it’s time to optimize
And I realized that even with Vercel’s Pro plan,
the cost of running Affonso will soon eat all the profits
I kept it simple and shipped @useAffonso last year as an MVP
Getting it out there was the priority
No overthinking
But now it’s time to optimize
→ New programs now come with a test affiliate account
→ Impersonate affiliates to view the dashboard from their perspective
→ …plus tons of UI improvements
More to come 👀 → affonso.io
3/3
→ New programs now come with a test affiliate account
→ Impersonate affiliates to view the dashboard from their perspective
→ …plus tons of UI improvements
More to come 👀 → affonso.io
3/3