A Brave New
@abravenew.bsky.social
We are a branding agency in Seattle, WA that crafts bold & memorable healthcare brands.
We specialize in:
#BrandStrategy
#BrandImplementation
#BrandActivation
#Research
#ContentStrategy
#VisualIdentity
https://www.abravenew.com/
We specialize in:
#BrandStrategy
#BrandImplementation
#BrandActivation
#Research
#ContentStrategy
#VisualIdentity
https://www.abravenew.com/
Effective healthcare marketing doesn’t start with messaging—it leads with empathy.
When brands lead with cultural relevance, human insight, and clear purpose, trust follows. In healthcare, it’s about being meaningful and memorable.
How is your brand earning attention in 2026?
#HealthcareMarketing
When brands lead with cultural relevance, human insight, and clear purpose, trust follows. In healthcare, it’s about being meaningful and memorable.
How is your brand earning attention in 2026?
#HealthcareMarketing
December 23, 2025 at 6:40 PM
Effective healthcare marketing doesn’t start with messaging—it leads with empathy.
When brands lead with cultural relevance, human insight, and clear purpose, trust follows. In healthcare, it’s about being meaningful and memorable.
How is your brand earning attention in 2026?
#HealthcareMarketing
When brands lead with cultural relevance, human insight, and clear purpose, trust follows. In healthcare, it’s about being meaningful and memorable.
How is your brand earning attention in 2026?
#HealthcareMarketing
Stepping back to move forward. Our team retreat was time well spent to connect, reflect on the year, and plan for what’s to come. Cheers to 2026✨
#Collaboration #TeamRetreat #StrategicPlanning #CompanyCulture
#Collaboration #TeamRetreat #StrategicPlanning #CompanyCulture
December 18, 2025 at 7:24 PM
Stepping back to move forward. Our team retreat was time well spent to connect, reflect on the year, and plan for what’s to come. Cheers to 2026✨
#Collaboration #TeamRetreat #StrategicPlanning #CompanyCulture
#Collaboration #TeamRetreat #StrategicPlanning #CompanyCulture
AI in healthcare isn’t hype—it’s about meeting human expectations with empathy. Strategy + human values win.
Forbes highlights that leading orgs use AI to elevate patient experience by making info clearer, interactions smoother, and communication more supportive.
Forbes: hubs.ly/Q03Y2j530
Forbes highlights that leading orgs use AI to elevate patient experience by making info clearer, interactions smoother, and communication more supportive.
Forbes: hubs.ly/Q03Y2j530
December 16, 2025 at 5:27 PM
AI in healthcare isn’t hype—it’s about meeting human expectations with empathy. Strategy + human values win.
Forbes highlights that leading orgs use AI to elevate patient experience by making info clearer, interactions smoother, and communication more supportive.
Forbes: hubs.ly/Q03Y2j530
Forbes highlights that leading orgs use AI to elevate patient experience by making info clearer, interactions smoother, and communication more supportive.
Forbes: hubs.ly/Q03Y2j530
A branding process that takes 4-6 months long? Say less.
Momentum 🤝 Implementation
▶️ Click play on why we'd recommend an accelerated branding process.
#BrandingStrategy #BrandImplementation #BrandMomentum #HealthcareMarketing
Momentum 🤝 Implementation
▶️ Click play on why we'd recommend an accelerated branding process.
#BrandingStrategy #BrandImplementation #BrandMomentum #HealthcareMarketing
December 15, 2025 at 6:37 PM
A branding process that takes 4-6 months long? Say less.
Momentum 🤝 Implementation
▶️ Click play on why we'd recommend an accelerated branding process.
#BrandingStrategy #BrandImplementation #BrandMomentum #HealthcareMarketing
Momentum 🤝 Implementation
▶️ Click play on why we'd recommend an accelerated branding process.
#BrandingStrategy #BrandImplementation #BrandMomentum #HealthcareMarketing
Your brand isn’t what you say it is—it’s what people remember. 🧠
A Brand Positioning Statement unifies your audience, category, benefits, and proof into a strategic message, giving your team a clear north star for aligned decisions.
More examples + a usable formula in the blog👇
🔗 hubs.ly/Q03XWlyW0
A Brand Positioning Statement unifies your audience, category, benefits, and proof into a strategic message, giving your team a clear north star for aligned decisions.
More examples + a usable formula in the blog👇
🔗 hubs.ly/Q03XWlyW0
December 11, 2025 at 9:07 PM
Your brand isn’t what you say it is—it’s what people remember. 🧠
A Brand Positioning Statement unifies your audience, category, benefits, and proof into a strategic message, giving your team a clear north star for aligned decisions.
More examples + a usable formula in the blog👇
🔗 hubs.ly/Q03XWlyW0
A Brand Positioning Statement unifies your audience, category, benefits, and proof into a strategic message, giving your team a clear north star for aligned decisions.
More examples + a usable formula in the blog👇
🔗 hubs.ly/Q03XWlyW0
We helped Huntsman Cancer Institute + Foundation clarify what makes them unique—honoring their legacy while unifying their brand for the next era of cancer research and care. Clear message, strong visuals, real impact.
Check out the case study here: hubs.ly/Q03XJ_pB0
#BrandingStrategy #BrandRefresh
Check out the case study here: hubs.ly/Q03XJ_pB0
#BrandingStrategy #BrandRefresh
December 10, 2025 at 8:21 PM
We helped Huntsman Cancer Institute + Foundation clarify what makes them unique—honoring their legacy while unifying their brand for the next era of cancer research and care. Clear message, strong visuals, real impact.
Check out the case study here: hubs.ly/Q03XJ_pB0
#BrandingStrategy #BrandRefresh
Check out the case study here: hubs.ly/Q03XJ_pB0
#BrandingStrategy #BrandRefresh
“Brand” isn’t just visuals—it’s the big idea that makes you unmistakable and protects your company. Learn why unique brands matter, how to tell if yours needs work, and what to focus on for an effective branding process.
▶️ Deep dive here: hubs.ly/Q03Xm6dK0
#HealthcareBranding #AcceleratedBranding
▶️ Deep dive here: hubs.ly/Q03Xm6dK0
#HealthcareBranding #AcceleratedBranding
December 8, 2025 at 11:35 PM
“Brand” isn’t just visuals—it’s the big idea that makes you unmistakable and protects your company. Learn why unique brands matter, how to tell if yours needs work, and what to focus on for an effective branding process.
▶️ Deep dive here: hubs.ly/Q03Xm6dK0
#HealthcareBranding #AcceleratedBranding
▶️ Deep dive here: hubs.ly/Q03Xm6dK0
#HealthcareBranding #AcceleratedBranding
A great brand isn’t built in a day—and rolling it out takes even more intention. Honest conversations, tough calls, and rebuilt systems turn a brand from concept into momentum. Tap in for our CEOs insights on effective implementation.
#BrandImplementation #MarketingTransformation #GoToMarketStrategy
#BrandImplementation #MarketingTransformation #GoToMarketStrategy
December 5, 2025 at 6:37 PM
A great brand isn’t built in a day—and rolling it out takes even more intention. Honest conversations, tough calls, and rebuilt systems turn a brand from concept into momentum. Tap in for our CEOs insights on effective implementation.
#BrandImplementation #MarketingTransformation #GoToMarketStrategy
#BrandImplementation #MarketingTransformation #GoToMarketStrategy
This year’s Edelman Trust Barometer makes one thing clear: people are looking for brands that follow through.
At a time when skepticism is the norm and optimism is shrinking, healthcare leaders have an opportunity to stand out.
🎧 Listen here: hubs.ly/Q03WVFDW0
#HealthcareMarketing #TrustBarometer
At a time when skepticism is the norm and optimism is shrinking, healthcare leaders have an opportunity to stand out.
🎧 Listen here: hubs.ly/Q03WVFDW0
#HealthcareMarketing #TrustBarometer
December 4, 2025 at 11:01 PM
This year’s Edelman Trust Barometer makes one thing clear: people are looking for brands that follow through.
At a time when skepticism is the norm and optimism is shrinking, healthcare leaders have an opportunity to stand out.
🎧 Listen here: hubs.ly/Q03WVFDW0
#HealthcareMarketing #TrustBarometer
At a time when skepticism is the norm and optimism is shrinking, healthcare leaders have an opportunity to stand out.
🎧 Listen here: hubs.ly/Q03WVFDW0
#HealthcareMarketing #TrustBarometer
Curious how PHI can be safely handled in HubSpot? Hank Lander breaks down secure handling, governance, and why it matters for regulated-industry marketers.
🎧 Tune in to Episode 91 here: hubs.ly/Q03Wzh0S0
#HubSpot #HealthcareMarketing #DataPrivacy #HIPAA
🎧 Tune in to Episode 91 here: hubs.ly/Q03Wzh0S0
#HubSpot #HealthcareMarketing #DataPrivacy #HIPAA
December 3, 2025 at 6:55 PM
Curious how PHI can be safely handled in HubSpot? Hank Lander breaks down secure handling, governance, and why it matters for regulated-industry marketers.
🎧 Tune in to Episode 91 here: hubs.ly/Q03Wzh0S0
#HubSpot #HealthcareMarketing #DataPrivacy #HIPAA
🎧 Tune in to Episode 91 here: hubs.ly/Q03Wzh0S0
#HubSpot #HealthcareMarketing #DataPrivacy #HIPAA
Does your brand need a refresh? ✨ A clear, aligned brand helps people understand who you are and why you matter in a space where trust and clarity matter most.
1. If your website, your team, and the experience you deliver aren’t aligned, that's a cue your brand needs focus.
(continued below!)
1. If your website, your team, and the experience you deliver aren’t aligned, that's a cue your brand needs focus.
(continued below!)
December 2, 2025 at 8:41 PM
Does your brand need a refresh? ✨ A clear, aligned brand helps people understand who you are and why you matter in a space where trust and clarity matter most.
1. If your website, your team, and the experience you deliver aren’t aligned, that's a cue your brand needs focus.
(continued below!)
1. If your website, your team, and the experience you deliver aren’t aligned, that's a cue your brand needs focus.
(continued below!)
We move forward by holding two truths: the future we’re building and the commitments we deliver today. When they align, trust grows, clarity sharpens, and momentum becomes sustainable.
#BrandTransformation #HealthcareMarketing #HealthcareBranding #BrandStrategy #Momentum
#BrandTransformation #HealthcareMarketing #HealthcareBranding #BrandStrategy #Momentum
December 1, 2025 at 8:25 PM
We move forward by holding two truths: the future we’re building and the commitments we deliver today. When they align, trust grows, clarity sharpens, and momentum becomes sustainable.
#BrandTransformation #HealthcareMarketing #HealthcareBranding #BrandStrategy #Momentum
#BrandTransformation #HealthcareMarketing #HealthcareBranding #BrandStrategy #Momentum
Smart branding means smart alignment. We do our best work when everyone on the team has clear goals, clear expectations, and a clear understanding of what the brand stands for.
Alignment isn't about perfection, it's about staying true to the brand.
#BrandAlignment #BrandClarity #HealthcareMarketing
Alignment isn't about perfection, it's about staying true to the brand.
#BrandAlignment #BrandClarity #HealthcareMarketing
November 25, 2025 at 7:12 PM
Smart branding means smart alignment. We do our best work when everyone on the team has clear goals, clear expectations, and a clear understanding of what the brand stands for.
Alignment isn't about perfection, it's about staying true to the brand.
#BrandAlignment #BrandClarity #HealthcareMarketing
Alignment isn't about perfection, it's about staying true to the brand.
#BrandAlignment #BrandClarity #HealthcareMarketing
Your brand deserves more than tactics. It deserves a system.
From strategy to storytelling to scalable marketing frameworks, our solutions are built to transform how you grow.
Head to the comments to see how we do it.
#BrandStrategy #HealthcareMarketing #HealthcareBranding #GrowthMarketing
From strategy to storytelling to scalable marketing frameworks, our solutions are built to transform how you grow.
Head to the comments to see how we do it.
#BrandStrategy #HealthcareMarketing #HealthcareBranding #GrowthMarketing
November 24, 2025 at 8:09 PM
Your brand deserves more than tactics. It deserves a system.
From strategy to storytelling to scalable marketing frameworks, our solutions are built to transform how you grow.
Head to the comments to see how we do it.
#BrandStrategy #HealthcareMarketing #HealthcareBranding #GrowthMarketing
From strategy to storytelling to scalable marketing frameworks, our solutions are built to transform how you grow.
Head to the comments to see how we do it.
#BrandStrategy #HealthcareMarketing #HealthcareBranding #GrowthMarketing
Your digital presence matters. We helped RIW launch a new site that elevates their mission and sets them apart as the Puget Sound’s leading independent brain + pain rehab clinic.
The result: a modern, story-driven website built for growth.
See how we did it here: www.abravenew.com/case-studies...
The result: a modern, story-driven website built for growth.
See how we did it here: www.abravenew.com/case-studies...
Rehabilitation Institute of Washington Website Redesign | A Brave New
A Brave New partnered with the Rehabilitation Institute of Washington to redesign their website, enhance their brand, and create a strategic marketing plan for sustainable growth.
www.abravenew.com
November 20, 2025 at 5:31 PM
Your digital presence matters. We helped RIW launch a new site that elevates their mission and sets them apart as the Puget Sound’s leading independent brain + pain rehab clinic.
The result: a modern, story-driven website built for growth.
See how we did it here: www.abravenew.com/case-studies...
The result: a modern, story-driven website built for growth.
See how we did it here: www.abravenew.com/case-studies...
What's your brand essence?✨
It's the connecting thread that runs through everything that a company does. This is the main “memory” that the company wants to leave their customers with every time they interact with them.
Uncover your brand’s essence and turn it into something memorable.
#ABraveNew
It's the connecting thread that runs through everything that a company does. This is the main “memory” that the company wants to leave their customers with every time they interact with them.
Uncover your brand’s essence and turn it into something memorable.
#ABraveNew
November 19, 2025 at 5:44 PM
What's your brand essence?✨
It's the connecting thread that runs through everything that a company does. This is the main “memory” that the company wants to leave their customers with every time they interact with them.
Uncover your brand’s essence and turn it into something memorable.
#ABraveNew
It's the connecting thread that runs through everything that a company does. This is the main “memory” that the company wants to leave their customers with every time they interact with them.
Uncover your brand’s essence and turn it into something memorable.
#ABraveNew
Great marketing doesn't just reach people, it respects them. In conversation with Hillery Smith Shay, we unpack the human side of brand positioning and the moments that define purpose.
🎧 Listen to the full episode here: hubs.ly/Q03Ty89n0
#ChildrensMinnesota #HealthcareMarketing #ABraveNewPodcast
🎧 Listen to the full episode here: hubs.ly/Q03Ty89n0
#ChildrensMinnesota #HealthcareMarketing #ABraveNewPodcast
November 18, 2025 at 8:44 PM
Great marketing doesn't just reach people, it respects them. In conversation with Hillery Smith Shay, we unpack the human side of brand positioning and the moments that define purpose.
🎧 Listen to the full episode here: hubs.ly/Q03Ty89n0
#ChildrensMinnesota #HealthcareMarketing #ABraveNewPodcast
🎧 Listen to the full episode here: hubs.ly/Q03Ty89n0
#ChildrensMinnesota #HealthcareMarketing #ABraveNewPodcast
With our healthcare expertise, we help brands build resonance that leaves a lasting impression. Because in the end, a brand just isn’t seen or heard, it’s remembered.
Continue the conversation here: hubs.ly/Q03Ty2hw0
#HealthcareBranding #HealthTechMarketing #DigitalHealth #SeattleMarketingAgency
Continue the conversation here: hubs.ly/Q03Ty2hw0
#HealthcareBranding #HealthTechMarketing #DigitalHealth #SeattleMarketingAgency
November 17, 2025 at 4:59 PM
With our healthcare expertise, we help brands build resonance that leaves a lasting impression. Because in the end, a brand just isn’t seen or heard, it’s remembered.
Continue the conversation here: hubs.ly/Q03Ty2hw0
#HealthcareBranding #HealthTechMarketing #DigitalHealth #SeattleMarketingAgency
Continue the conversation here: hubs.ly/Q03Ty2hw0
#HealthcareBranding #HealthTechMarketing #DigitalHealth #SeattleMarketingAgency
At A Brave New, we guide healthcare and health tech organizations to create memorable brands that resonate in a crowded landscape.
Let’s build something brave together. Learn more about how we do it here: www.abravenew.com/case-studies
#HealthcareBranding #HealthTechMarketing #BrandingAgency
Let’s build something brave together. Learn more about how we do it here: www.abravenew.com/case-studies
#HealthcareBranding #HealthTechMarketing #BrandingAgency
November 14, 2025 at 6:01 PM
At A Brave New, we guide healthcare and health tech organizations to create memorable brands that resonate in a crowded landscape.
Let’s build something brave together. Learn more about how we do it here: www.abravenew.com/case-studies
#HealthcareBranding #HealthTechMarketing #BrandingAgency
Let’s build something brave together. Learn more about how we do it here: www.abravenew.com/case-studies
#HealthcareBranding #HealthTechMarketing #BrandingAgency
In a world of constant change, a brand built on purpose and unique memory is your competitive advantage.
Let’s build something brave together. Click the link in bio for a free consultation.
#HealthTechMarketing #DigitalHealth #BrandingAgency #SeattleMarketingAgency
Let’s build something brave together. Click the link in bio for a free consultation.
#HealthTechMarketing #DigitalHealth #BrandingAgency #SeattleMarketingAgency
November 13, 2025 at 8:48 PM
In a world of constant change, a brand built on purpose and unique memory is your competitive advantage.
Let’s build something brave together. Click the link in bio for a free consultation.
#HealthTechMarketing #DigitalHealth #BrandingAgency #SeattleMarketingAgency
Let’s build something brave together. Click the link in bio for a free consultation.
#HealthTechMarketing #DigitalHealth #BrandingAgency #SeattleMarketingAgency
Health tech's future is bright. Anyone working in this sector can sense it intuitively, and the data backs it up.
This week our founder @doughj.bsky.social wrote about it in the latest edition of A Brave New Notes over on LinkedIn.
#branding #healthtech
www.linkedin.com/pulse/health...
This week our founder @doughj.bsky.social wrote about it in the latest edition of A Brave New Notes over on LinkedIn.
#branding #healthtech
www.linkedin.com/pulse/health...
Health Tech’s Trajectory, Brand Stories, & The Recipe For Success
This week I spent some time reading Define Ventures’ new report on the future of the Health Tech sector that was released on January 30. Now, I’ll start out here by saying that I am not a venture capi...
www.linkedin.com
February 7, 2025 at 7:04 PM
Health tech's future is bright. Anyone working in this sector can sense it intuitively, and the data backs it up.
This week our founder @doughj.bsky.social wrote about it in the latest edition of A Brave New Notes over on LinkedIn.
#branding #healthtech
www.linkedin.com/pulse/health...
This week our founder @doughj.bsky.social wrote about it in the latest edition of A Brave New Notes over on LinkedIn.
#branding #healthtech
www.linkedin.com/pulse/health...
In 2025 A Brave New is embarking on its second decade. Time flies when you're having fun.
Our CEO @doughj.bsky.social took some time to reflect on our first decade and look forward to what's to come in the next 10 years. Hope you'll take a moment to read.
www.abravenew.com/blog/looking...
Our CEO @doughj.bsky.social took some time to reflect on our first decade and look forward to what's to come in the next 10 years. Hope you'll take a moment to read.
www.abravenew.com/blog/looking...
Looking Ahead To 2025…And Beyond | A Brave New
2025 is the start of A Brave New’s second decade. Read about our focus going forward on crafting bold and memorable healthcare brands.
www.abravenew.com
February 5, 2025 at 5:37 PM
In 2025 A Brave New is embarking on its second decade. Time flies when you're having fun.
Our CEO @doughj.bsky.social took some time to reflect on our first decade and look forward to what's to come in the next 10 years. Hope you'll take a moment to read.
www.abravenew.com/blog/looking...
Our CEO @doughj.bsky.social took some time to reflect on our first decade and look forward to what's to come in the next 10 years. Hope you'll take a moment to read.
www.abravenew.com/blog/looking...