Adam Carlson
@admcrlsn.bsky.social
10K followers 92 following 69 posts
Founding Partner of Zenith Research. Spreadsheets help me relax. Views are my own.
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admcrlsn.bsky.social
Lastly, Eric Adams’ (and Jim Walden’s) name will remain on the ballot.

Absentee and early mail ballots started going out in the mail over a week ago.

So Cuomo’s people will need to do some sort of public education campaign to NOT to vote for Adams for the low engagement voters.
admcrlsn.bsky.social
So the question for them becomes — does my disdain of Cuomo outweigh my fear of a Mamdani mayoralty?

Or maybe I just like Sliwa and want to vote for him even knowing he has no path to victory?
admcrlsn.bsky.social
But a lot of Rs simply don’t like Cuomo.

Despite some chicanery with the IDC, he signed a lot of progressive legislation when he was governor (gun control, gay marriage, eliminating most cash bail, etc).

And many Rs still resent his handling of COVID (vaccines, lockdowns, etc).
admcrlsn.bsky.social
Sliwa is still very popular among Republicans, conservatives, Trump voters & Staten Islanders

Polls in the coming weeks will tell us if that support starts to collapse & shift toward Cuomo (i.e. if Sliwa voters start to think of this is a two-person race & want to stop Mamdani)
admcrlsn.bsky.social
With Sliwa all but certain to stay in the race (he said he turned down seven-figure offers to drop out), Cuomo’s best strategy moving forward is to convince Sliwa voters that they are wasting their vote — and essentially helping Mamdani — if they vote for Sliwa instead of Cuomo.
admcrlsn.bsky.social
But more impactful than movement in the polls is money.

Cuomo’s people expect tens of millions of dollars to flow to his campaign/super PACs in the home stretch from anti-Mamdani donors

But Adams frequently cited fundraising troubles, so it’s unclear if that’ll come to fruition
admcrlsn.bsky.social
Here are the polls from September for the full field and the three-way field.

The ones that are highlighted tested both scenarios.

Sliwa exiting the race was always going to be more impactful than Adams leaving the race, but Sliwa isn’t going anywhere.
admcrlsn.bsky.social
In the September polls that tested a full field & one with just Mamdani/Cuomo/Sliwa, here’s how Adams’ voters broke:

🟡 52% went to Cuomo
🔴 17% went to Sliwa
🔵 10% went to Mamdani
⚫️ 21% went to undecided

So Cuomo basically nets ~4 points, but he’s still down by ~15 points.
phillewis.bsky.social
NEW YORK (AP) — New York City Mayor Eric Adams ends his reelection campaign.
Photo of Eric Adams
Reposted by Adam Carlson
gelliottmorris.com
I’ve seen a lot of coverage over a poll saying Dems are “too focused” on climate change and LGBTQ issue. But voters say the Republican Party is not focused enough on jobs and affordability — issues much more predictive of voting — and far too much on immigration.

open.substack.com/pub/gelliott...
Are Democrats "talking too much" about left-wing issues?
The data mostly do not justify the conclusions people are drawing
open.substack.com
admcrlsn.bsky.social
Very tough to run for third consecutive Democratic term in the statehouse, and Sherrill is not exactly a world beater of a candidate.

And to his credit, Ciattarelli has run a pretty disciplined campaign.
admcrlsn.bsky.social
Ciattrelli hasn’t cracked 43% in an independent poll

He has a path, but he’ll have to scratch and claw his way to adding any extra percentage points on his way to 50%

It’s doable, but it would require a major fumble by Sherrill down the home stretch give who the undecideds are
admcrlsn.bsky.social
Reasons why this Emerson poll is tied:
— Murphy’s approval rating is -10
— Ciattarelli leads by 26 points among independents

Reasons why Sherrill is still favored:
— 72% of undecided voters are women
— 62% of undecideds are Harris voters
— 18% of Black voters are undecided
admcrlsn.bsky.social
I’ve been a huge fan of @thedownballot.bsky.social (and its previous iterations at Daily Kos Elections and as The Swing State Project) for nearly two decades.

So it was a huge honor to be interviewed on their podcast yesterday.

We talked polling philosophy, NYC, NJ, VA, Prop 50 & more.
admcrlsn.bsky.social
@joesudbay.bsky.social asked me to post here more, so I’m gonna try to
admcrlsn.bsky.social
If you’re looking for a reason why Mamdani might overperform his polling and break 50%

www.foxnews.com/politics/fox...
admcrlsn.bsky.social
If you’re looking for a reason why Mamdani might overperform his polling and break 50%

www.foxnews.com/politics/fox...
admcrlsn.bsky.social
Ayyy that’s my poll
jacobkornbluh.bsky.social
Also in Zenith Research/Public Progress Solutions poll:

Mamdani has 43% of the Jewish vote, including 67% among younger Jewish voters aged 18-44.

Cuomo at 26%, and 33% among Conservative/Orthodox Jews.

Adams at 15% with Jews, at 27% with Con/Ortho.

Mamdani has 21% among Ortho.

(Sample 152 LV)
admcrlsn.bsky.social
Stay tuned for the release of a brand new, first of its kind, fully independent NYC mayor general election poll from Zenith Research (me) and Public Progress Solutions (Amit Singh Bagga) this afternoon.

More ways to cut the data of this race than you’ve seen in any previous poll.
admcrlsn.bsky.social
P.S. Keep your eyes peeled for some public releases, hopefully coming over the next few weeks.
admcrlsn.bsky.social
So let's do things differently.

Let's challenge some assumptions.

Let's shake up some established norms.

Let's following the data wherever it leads.

Let's be transparent about our process and methodology.

And let's have some fun while we're doing it!
admcrlsn.bsky.social
My goal with Zenith is to build something that’s constantly evolving with the world around us, steers clear of DC groupthink & is unafraid of ruffling some feathers

If you’re interested working together or want to learn more about us, check us out:

zenith-research.com
Zenith Research
zenith-research.com
admcrlsn.bsky.social
Some personal news — I am beyond excited to be formally launching my own polling firm, Zenith Research!

After over a dozen years working in the industry, I wanted to build something on my own — with a fresh, independent, methodologically rigorous & radically transparent approach.
Reposted by Adam Carlson
aedwardslevy.bsky.social
Someone out there has the chance to make an excellent hire right now:
admcrlsn.bsky.social
Hi everyone — I was laid off from my job on Friday

If you know of any open opportunities in polling or market research (full-time or contracts/consulting), please let me know. I have 12 years of experience in the industry

If you don’t, please consider reposting/sharing

Thanks!
admcrlsn.bsky.social
Hi everyone — I was laid off from my job on Friday

If you know of any open opportunities in polling or market research (full-time or contracts/consulting), please let me know. I have 12 years of experience in the industry

If you don’t, please consider reposting/sharing

Thanks!