it’s silence.
founders fill it with either insight or excuses.
it’s silence.
founders fill it with either insight or excuses.
small checks move faster than big egos.
small checks move faster than big egos.
distribution is.
in this playbook, we don’t back tinkerers.
we back translators,
founders who can turn domain insight into dollars.
because the winners won’t be the ones who build the best model.
they’ll be the ones who sell it best.
distribution is.
in this playbook, we don’t back tinkerers.
we back translators,
founders who can turn domain insight into dollars.
because the winners won’t be the ones who build the best model.
they’ll be the ones who sell it best.
we invest in what dares to make cents.
Let others chase unicorns in dreams,
we prefer quiet companies that gleam.
we invest in what dares to make cents.
Let others chase unicorns in dreams,
we prefer quiet companies that gleam.
we told him to build a customer instead.
we told him to build a customer instead.
not vanity metrics. not slide decks.
if the model doesn’t work at $10k ARR,
it won’t magically work at $10M.
not vanity metrics. not slide decks.
if the model doesn’t work at $10k ARR,
it won’t magically work at $10M.
revenue is war.
at arc5, we skip the dress rehearsal:
– ship early
– price by pain
– land real $$ before the deck drops
if you’re not charging, you’re not learning.
you’re just burning.
revenue is war.
at arc5, we skip the dress rehearsal:
– ship early
– price by pain
– land real $$ before the deck drops
if you’re not charging, you’re not learning.
you’re just burning.
with someone who didn’t wait for permission.
with someone who didn’t wait for permission.
nobody has a clue.
the winners just hide it better.
the whole point is simple:
you’re not betting on data, you’re betting on judgment.
the right people know exactly what that means.
funders who get this usually DM us.
founders too.
nobody has a clue.
the winners just hide it better.
the whole point is simple:
you’re not betting on data, you’re betting on judgment.
the right people know exactly what that means.
funders who get this usually DM us.
founders too.
few are raising standards.
few are raising standards.
it’s a pressure cooker.
weak ideas pop.
good ones crystallize.
we stay for the heat.
it’s a pressure cooker.
weak ideas pop.
good ones crystallize.
we stay for the heat.
the next wave of ai startups won’t be built on hype or headcount.
they’ll be built by operators
who’ve lived the problem,
and know how to solve it.
at arc5, we don’t chase moonshots.
we back the builders of the real economy.
the next wave of ai startups won’t be built on hype or headcount.
they’ll be built by operators
who’ve lived the problem,
and know how to solve it.
at arc5, we don’t chase moonshots.
we back the builders of the real economy.
what’s rare?
a founder who’s lived the problem.
we back domain experts,
the ones who know the one lever that actually moves revenue.
you don’t need novelty.
you need precision.
what’s rare?
a founder who’s lived the problem.
we back domain experts,
the ones who know the one lever that actually moves revenue.
you don’t need novelty.
you need precision.
they die from lack of cash.
that’s why we talk go-to-revenue, not go-to-market.
gtr means:
• ship fast
• sell earlier
• price by pain
• build what closes, not what demos
traction isn’t vanity,
it’s oxygen.
they die from lack of cash.
that’s why we talk go-to-revenue, not go-to-market.
gtr means:
• ship fast
• sell earlier
• price by pain
• build what closes, not what demos
traction isn’t vanity,
it’s oxygen.
only one leaves real trails.
raise less, build smart, ship what sells.
only one leaves real trails.
raise less, build smart, ship what sells.
that’s the rule of 40.
and it’s the only startup math that matters in this model.
because if your revenue engine works,
everything else is optional.
that’s the rule of 40.
and it’s the only startup math that matters in this model.
because if your revenue engine works,
everything else is optional.
landing revenue is the hard part.
at arc5, we back founders who:
– charge from day zero
– validate with invoices, not surveys
– build what people pay for, not clap for
if money isn’t flowing, it’s not a business.
it’s a hobby with a website.
landing revenue is the hard part.
at arc5, we back founders who:
– charge from day zero
– validate with invoices, not surveys
– build what people pay for, not clap for
if money isn’t flowing, it’s not a business.
it’s a hobby with a website.
own your lane, don’t stall.
cap table clean, cash flow mean,
founders eat first when the hustle stays lean.
own your lane, don’t stall.
cap table clean, cash flow mean,
founders eat first when the hustle stays lean.
a million users, yet doomed to fail.
We seek the rare, the real, the wise,
founders who ship, not theorize.
a million users, yet doomed to fail.
We seek the rare, the real, the wise,
founders who ship, not theorize.
got a golf foursome that’s ready to rewrite credit scoring?
pivot’s building the rest of the picture.
banks ready to play?
your move.
got a golf foursome that’s ready to rewrite credit scoring?
pivot’s building the rest of the picture.
banks ready to play?
your move.
we lean in.
outdated workflows.
misaligned incentives.
slow, forgotten, messy.
perfect.
we’re not chasing trends.
we’re hunting margin.
⚡ boring problems. real returns.
📍 gtr
we lean in.
outdated workflows.
misaligned incentives.
slow, forgotten, messy.
perfect.
we’re not chasing trends.
we’re hunting margin.
⚡ boring problems. real returns.
📍 gtr
multiple tells the story founders like.
irr tells the story investors care about.
slow money is expensive money.
speed compounds.
drag kills.
raise like you know the difference.
multiple tells the story founders like.
irr tells the story investors care about.
slow money is expensive money.
speed compounds.
drag kills.
raise like you know the difference.
most founders feel fear and pivot.
the best sit in it long enough to see what’s real.
early markets feel risky by design.
the job is knowing if that feeling means “run”
or “look closer.”
most never stay long enough to find out.
⚡ founder-first lens
📍 a5v
most founders feel fear and pivot.
the best sit in it long enough to see what’s real.
early markets feel risky by design.
the job is knowing if that feeling means “run”
or “look closer.”
most never stay long enough to find out.
⚡ founder-first lens
📍 a5v