Brian Nicklas Rosario
@beeeeroe32.bsky.social
Strategic consultant for athletic departments specializing in women's and Olympic sports revenue activation.
20+ years D1 women's basketball coaching. ESPN analyst.
BNRAdvisoryGroup.com
20+ years D1 women's basketball coaching. ESPN analyst.
BNRAdvisoryGroup.com
When we train coaches on systematic donor cultivation—profiled donor lists, cultivation frameworks, 90-day support—they don't struggle.
They excel.
Because relationship-building is what they do every day.
Same skills. Different application.
Systems win championships.
They excel.
Because relationship-building is what they do every day.
Same skills. Different application.
Systems win championships.
February 10, 2026 at 5:34 AM
When we train coaches on systematic donor cultivation—profiled donor lists, cultivation frameworks, 90-day support—they don't struggle.
They excel.
Because relationship-building is what they do every day.
Same skills. Different application.
Systems win championships.
They excel.
Because relationship-building is what they do every day.
Same skills. Different application.
Systems win championships.
Coaches already know how to build relationships at scale (recruiting), develop trust over time (player development), and create culture where people feel valued (locker room stewardship).
Those are the EXACT skills donor cultivation requires.
The gap isn't capability. It's translation.
Those are the EXACT skills donor cultivation requires.
The gap isn't capability. It's translation.
February 10, 2026 at 5:34 AM
Coaches already know how to build relationships at scale (recruiting), develop trust over time (player development), and create culture where people feel valued (locker room stewardship).
Those are the EXACT skills donor cultivation requires.
The gap isn't capability. It's translation.
Those are the EXACT skills donor cultivation requires.
The gap isn't capability. It's translation.
If you're in a transition right now—career, life, identity—the discomfort is the point.
You're not lost. You're between games.
The next one will make sense eventually. Trust the transition.
You're not lost. You're between games.
The next one will make sense eventually. Trust the transition.
February 8, 2026 at 10:45 PM
If you're in a transition right now—career, life, identity—the discomfort is the point.
You're not lost. You're between games.
The next one will make sense eventually. Trust the transition.
You're not lost. You're between games.
The next one will make sense eventually. Trust the transition.
Entrepreneurship is just coaching with different stakes.
You're still reading systems. Building culture. Adapting under pressure. Recruiting (clients instead of players). Developing talent (yours instead of theirs).
The skills transfer. The court changes. The game stays the same.
You're still reading systems. Building culture. Adapting under pressure. Recruiting (clients instead of players). Developing talent (yours instead of theirs).
The skills transfer. The court changes. The game stays the same.
February 8, 2026 at 10:45 PM
Entrepreneurship is just coaching with different stakes.
You're still reading systems. Building culture. Adapting under pressure. Recruiting (clients instead of players). Developing talent (yours instead of theirs).
The skills transfer. The court changes. The game stays the same.
You're still reading systems. Building culture. Adapting under pressure. Recruiting (clients instead of players). Developing talent (yours instead of theirs).
The skills transfer. The court changes. The game stays the same.
I spent 20 years coaching D1 women's basketball. Loved it. Was good at it. Could've stayed.
But I kept seeing a problem I couldn't solve from the sideline: Women's sports programs desperately needed fundraising systems, not just better recruiting.
The fix required stepping outside the game.
But I kept seeing a problem I couldn't solve from the sideline: Women's sports programs desperately needed fundraising systems, not just better recruiting.
The fix required stepping outside the game.
February 8, 2026 at 10:45 PM
I spent 20 years coaching D1 women's basketball. Loved it. Was good at it. Could've stayed.
But I kept seeing a problem I couldn't solve from the sideline: Women's sports programs desperately needed fundraising systems, not just better recruiting.
The fix required stepping outside the game.
But I kept seeing a problem I couldn't solve from the sideline: Women's sports programs desperately needed fundraising systems, not just better recruiting.
The fix required stepping outside the game.