Roxanne Geyer | Owner, Bright Lemons
@brightlemons.bsky.social
CTV expert | media is a people business | product/ process / people | let’s make it better!
https://brightlemons.com/
https://brightlemons.com/
This industry survives on complicated and messy. So, yes - attribution is messy AF
Should it be though? No. Are we doing a collective service to clients and their customers? No. Can we? Yes.
Should it be though? No. Are we doing a collective service to clients and their customers? No. Can we? Yes.
November 27, 2024 at 3:18 PM
This industry survives on complicated and messy. So, yes - attribution is messy AF
Should it be though? No. Are we doing a collective service to clients and their customers? No. Can we? Yes.
Should it be though? No. Are we doing a collective service to clients and their customers? No. Can we? Yes.