@collinrutherford.bsky.social
January 27, 2026 at 10:02 PM
Why One Post Will Never Get You a Call #business #businessadvice #startup #businessideas #enterpreneur
January 27, 2026 at 8:06 PM
Why One Post Will Never Get You a Call #business #businessadvice #startup #businessideas #enterpreneur
January 26, 2026 at 8:17 PM
Anyone can get impressions. Literally anyone... it's not hard.
But can you convert impressions into clients? That's about 100x more difficult.
Here's the playbook:
1. Post every day
2. Engage on posts from your target audience
3. DM your target audience
But can you convert impressions into clients? That's about 100x more difficult.
Here's the playbook:
1. Post every day
2. Engage on posts from your target audience
3. DM your target audience
January 26, 2026 at 6:46 PM
Anyone can get impressions. Literally anyone... it's not hard.
But can you convert impressions into clients? That's about 100x more difficult.
Here's the playbook:
1. Post every day
2. Engage on posts from your target audience
3. DM your target audience
But can you convert impressions into clients? That's about 100x more difficult.
Here's the playbook:
1. Post every day
2. Engage on posts from your target audience
3. DM your target audience
Why One Post Will Never Get You a Call #business #businessadvice #businessideas #sidehustle #enterpreneur #startup
January 26, 2026 at 4:31 PM
Why One Post Will Never Get You a Call #business #businessadvice #businessideas #sidehustle #enterpreneur #startup
The Truth About Followers Nobody Wants to Admit #business #businessadvice #businessideas #sidehustle #enterpreneur
January 25, 2026 at 6:18 PM
The Truth About Followers Nobody Wants to Admit #business #businessadvice #businessideas #sidehustle #enterpreneur
I’ve invented a new name for social media metrics like impressions, engagements, followers, etc.
“Feel-good metrics”
These numbers are as useful as a screen door on a submarine.
The metrics that actually matter:
- Sales calls
- Clients
- Revenue
“Feel-good metrics”
These numbers are as useful as a screen door on a submarine.
The metrics that actually matter:
- Sales calls
- Clients
- Revenue
January 25, 2026 at 5:25 PM
I’ve invented a new name for social media metrics like impressions, engagements, followers, etc.
“Feel-good metrics”
These numbers are as useful as a screen door on a submarine.
The metrics that actually matter:
- Sales calls
- Clients
- Revenue
“Feel-good metrics”
These numbers are as useful as a screen door on a submarine.
The metrics that actually matter:
- Sales calls
- Clients
- Revenue
January 25, 2026 at 4:13 PM
“I’m Not Famous” Is the Wrong Mindset #business #businessadvice #businessideas #sidehustle #enterpreneur
January 23, 2026 at 9:36 PM
“I’m Not Famous” Is the Wrong Mindset #business #businessadvice #businessideas #sidehustle #enterpreneur
The Authority Gap Is Killing Your Inbound #business #businessadvice #businessideas #sidehustle #enterpreneur
January 23, 2026 at 7:20 PM
The Authority Gap Is Killing Your Inbound #business #businessadvice #businessideas #sidehustle #enterpreneur
The best sales calls start with trust already built.
The prospect read my posts for three months before booking.
They already know how I think.
They already know my standards.
The call is basically a formality.
One of the many benefits of a strong personal brand.
The prospect read my posts for three months before booking.
They already know how I think.
They already know my standards.
The call is basically a formality.
One of the many benefits of a strong personal brand.
January 22, 2026 at 9:54 PM
The best sales calls start with trust already built.
The prospect read my posts for three months before booking.
They already know how I think.
They already know my standards.
The call is basically a formality.
One of the many benefits of a strong personal brand.
The prospect read my posts for three months before booking.
They already know how I think.
They already know my standards.
The call is basically a formality.
One of the many benefits of a strong personal brand.
January 22, 2026 at 9:49 PM
January 22, 2026 at 7:25 PM
January 21, 2026 at 10:19 PM
January 21, 2026 at 7:21 PM
January 20, 2026 at 10:28 PM
My posts aren't written for the general population.
I write for the founder who's struggling to grow their business.
They've been reliant on referrals for far too long... and they're trying to diversify their lead source.
There are thousands out there... researching, watching, deciding.
I write for the founder who's struggling to grow their business.
They've been reliant on referrals for far too long... and they're trying to diversify their lead source.
There are thousands out there... researching, watching, deciding.
January 20, 2026 at 9:26 PM
My posts aren't written for the general population.
I write for the founder who's struggling to grow their business.
They've been reliant on referrals for far too long... and they're trying to diversify their lead source.
There are thousands out there... researching, watching, deciding.
I write for the founder who's struggling to grow their business.
They've been reliant on referrals for far too long... and they're trying to diversify their lead source.
There are thousands out there... researching, watching, deciding.
January 20, 2026 at 6:57 PM
January 19, 2026 at 8:38 PM
January 19, 2026 at 6:13 PM
January 18, 2026 at 9:14 PM
When is the last time you took a swing at a life-changing opportunity?
More at bats = better chance of a Grand Slam
Step up to the plate!
More at bats = better chance of a Grand Slam
Step up to the plate!
January 18, 2026 at 6:33 PM
When is the last time you took a swing at a life-changing opportunity?
More at bats = better chance of a Grand Slam
Step up to the plate!
More at bats = better chance of a Grand Slam
Step up to the plate!
Your Problem Isn’t Product—It’s Distribution #businesstips #startup #entrepreneur #businessadvice #businessowner
January 18, 2026 at 6:11 PM
Your Problem Isn’t Product—It’s Distribution #businesstips #startup #entrepreneur #businessadvice #businessowner
Are you on this platform to drive clients for your business? Ask yourself these questions:
1. Who's your target audience?
2. Are you consistently commenting on their posts and sending DMs?
3. Are you commenting on accounts that your target audience follows (increases reach)
1. Who's your target audience?
2. Are you consistently commenting on their posts and sending DMs?
3. Are you commenting on accounts that your target audience follows (increases reach)
January 16, 2026 at 11:28 PM
Are you on this platform to drive clients for your business? Ask yourself these questions:
1. Who's your target audience?
2. Are you consistently commenting on their posts and sending DMs?
3. Are you commenting on accounts that your target audience follows (increases reach)
1. Who's your target audience?
2. Are you consistently commenting on their posts and sending DMs?
3. Are you commenting on accounts that your target audience follows (increases reach)
January 16, 2026 at 7:58 PM