Collaborative on Media & Messaging for Health and Social Policy
@commhsp.bsky.social
370 followers 45 following 100 posts
We design, conduct, and disseminate research to inform how communication can help to advance #healthequity through health and social #policy. Find us at commhsp.org.
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commhsp.bsky.social
The authors also note that there is a missed opportunity for journalists to incorporate population health evidence and structural perspectives into coverage of these topics to improve public understanding. 🛟

Full publication: link.springer.com/article/10.1...
News media coverage of the U.S. social safety net: themes and gaps from a scoping review - BMC Public Health
Background The social safety net, the set of policies and programs designed to improve the quality of life of individuals facing periodic or persistent financial hardship, is critical to improving population health. Despite strong evidence of its importance, policy investments in the social safety net in the United States continue to face political obstacles. One important contributor to the political dynamics of issues is public opinion, which can be shaped – for better or worse – by the news media. By reporting on, interpreting, and contextualizing policy issues, the news media play a key role in shaping public understanding of social issues. Eligibility criteria In this scoping review, we summarize cross-disciplinary literature that examined news media coverage of social safety net issues (N = 40 studies). Results We find that news coverage often focuses on individual stories and infrequently connects to broader, systemic issues, missing the opportunity to garner public support for the social safety net. Across studies, authors seldom note the implications of their work for journalistic practice nor for health equity. Conclusions Future work should examine how population health research evidence can be shared with journalists and news producers for more comprehensive media attention to the safety net within the context of the constraints news producers face.
link.springer.com
commhsp.bsky.social
New study by @sarahgollust.bsky.social et al. in BMC:

US news frames the social safety net around individual stories and political conflict, systemic causes or health equity implications which may undermine public support for these policies.
commhsp.bsky.social
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September COMM News
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commhsp.bsky.social
📰 Our September newsletter is here!

This edition highlights recent studies & publications that discuss how to change the public health narrative, the real-world impact of framing immigration as a "crisis," and a critical look at what federal COVID-19 vaccine communication missed and more.
commhsp.bsky.social
Margaret's Key Takeaway: The federal government missed a critical opportunity to build public trust and encourage COVID-19 vaccination by failing to use its federally-sponsored PSA campaigns to proactively and effectively communicate about the vaccine's safety, efficacy, and availability.
commhsp.bsky.social
What can the rollout of the COVID-19 vaccine PSAs teach us about public health communication? In our newest COMM blog post, first author Margaret Tait breaks down her recently published research on the critical messaging missteps in federally-sponsored PSAs.
Reposted by Collaborative on Media & Messaging for Health and Social Policy
mona-shah.bsky.social
Thanks @jenniferngandu.bsky.social!

What gives me hope is @commhsp.bsky.social's tips for communicating effectively about health disparities. It start with looking at what communities bring to the table. commhsp.org/tips-for-com...

What brings you hope @joanalker1.bsky.social?
commhsp.bsky.social
@bigcitieshealth.org Just released their updated Overdose Prevention Messaging Playbook!

It features new evidence-based guidance on communicating about harm reduction, backed by new public opinion research.

Join their webinar on Sept. 10 to learn more.
Register: us06web.zoom.us/webinar/regi...
Reposted by Collaborative on Media & Messaging for Health and Social Policy
sarahgollust.bsky.social
This paper, led by my former PhD advisee @margarettait.bsky.social, offers important insights into the limitations of the federal PSA campaign for COVID-19 vaccination way back in 2021. I know hindsight is 20/20, but wow, there were some missed opportunities in this mass communication campaign.
commhsp.bsky.social
🔍 Did COVID-19 Vaccine PSAs Address Public Skepticism? New Publication Reveals Critical Gaps.

Key findings from research by @margarettait.bsky.social & team:
commhsp.bsky.social
1️⃣ Skepticism overlooked in PSAs: Only 25.4% of federally sponsored ads mentioned vaccine safety or efficacy—critical information to address public distrust.

2️⃣ Weak calls to action: Just 17.1% explicitly urged vaccination.
commhsp.bsky.social
🔍 Did COVID-19 Vaccine PSAs Address Public Skepticism? New Publication Reveals Critical Gaps.

Key findings from research by @margarettait.bsky.social & team:
Reposted by Collaborative on Media & Messaging for Health and Social Policy
mona-shah.bsky.social
If public health is about protecting all communities, why are so many still left behind?

@commhsp.bsky.social’s new report offers insights for journalists, advocates, and leaders about why and how to frame issues like #StructuralRacism and #HealthInequity to drive change.
bsky.app/profile/comm...
commhsp.bsky.social
Reporting about health equity is harder than ever—but what if the framing itself is part of the problem? Our new study (linked below) reveals why journalists struggle with these stories and how to reframe them effectively.

Swipe through for actionable strategies to improve health equity stories.
commhsp.bsky.social
Reporting about health equity is harder than ever—but what if the framing itself is part of the problem? Our new study (linked below) reveals why journalists struggle with these stories and how to reframe them effectively.

Swipe through for actionable strategies to improve health equity stories.
commhsp.bsky.social
🚨 New from COMM: How can we communicate about health equity more effectively in today’s polarized world? Our latest research brief reveals key insights from public health leaders, journalists, and advocates—plus actionable strategies to drive change.

📖 Read & share: mailchi.mp/c853fe7de617...
July COMM News
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commhsp.bsky.social
The study reveals how policy declarations can spark—but often struggle to sustain—media attention on structural racism. Read the insights: commhsp.org/racism-as-a-...
Racism as a Public Health Crisis – COMM
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commhsp.bsky.social
As we reflect on Juneteenth's significance in America's racial justice journey, we're sharing key findings in our new research brief summarizing our recent publication, "Racism as a Public Health Crisis: How Declarations Shape Local TV News Attention to Racism."
Reposted by Collaborative on Media & Messaging for Health and Social Policy
commhsp.bsky.social
Jamila Michener (@povertyscholar.bsky.social) and Sarah Gollust's (@sarahgollust.bsky.social) new opinion piece in Milbank argues that the Medicaid cuts being debated by Congress are undemocratic. Across the political spectrum, Americans support Medicaid—and they would act to protect the program.
commhsp.bsky.social
Stay updated with our latest research, blog posts, publications, and big announcements.

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May COMM News
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