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Adopt a content design mindset and learn how to build better customer experiences.

Content Design second edition by Sarah Winters and Rachel Edwards is a best-selling book.

"A fascinating set of insights that go well beyond the field of content design."

Find out more:
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Content Design London @contentdesign.london · 9d

From the CDL blog.

'5 tips for dealing with lawyers and legal content' by guest author, Kate Aubrey-Johnson

5 tips for dealing with lawyers and legal content

Lawyers have years of legal training, specialist knowledge, skills and expertise. How can they adapt this to write for a wider, non-specialist audience?

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Content Design London @contentdesign.london · 12d

From the CDL blog.

'Transform content using the LSP method' by Rich Prowse.

Transform content using the LSP method

Find out how changing the process can change the outcome of content conversations using the The LEGO® Serious Play® method (LSP).

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Content Design London @contentdesign.london · 13d

From the CDL blog.

'Copywriters and content designers' by Sarah Winters.

Copywriters and content designers

Sarah Winters reflects on a number of recent conversations where there’s some snobbery about whether you are a content designer or a copywriter.

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Content Design London @contentdesign.london · 14d

Leading content transformation means influencing culture, shaping how people work and making lasting change.

Our new Content strategy: leading change course helps you do that - with GenAI, facilitation skills, and a focus on outcomes over documents.

11-12 December, streamed live
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Content strategy: leading change

Build leadership capabilities to transform how your organisation creates content. Get intensive, hands-on practice that makes you change-ready fast.

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Content Design London @contentdesign.london · 14d

From the CDL blog.

'A guide to running a tone of voice workshop with your team' by Nia Campbell

A guide to running a tone of voice workshop with your team

Senior content designer Nia shares a project she led with Redbridge Council to design tone of voice examples for different types of communication.

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Content Design London @contentdesign.london · 15d

From the CDL blog.

'Mental models: to reflect or not to reflect' by Clare Reucroft and Nia Campbell.

Mental models: to reflect or not to reflect

Clare Reucroft and Nia Campbell talk about what mental models bring to content design, and why it's essential to understand how your users view the world.

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Content Design London @contentdesign.london · 16d

No matter how familiar you are with accessibility, it can still be a challenge to spot when your content isn't working for your users.

Rebekah Barry has done the work for you in her book Considerate Content. She spoke to people around the world to share their stories - and needs.

Find our more:

Considerate Content - Paperback and eBook bundle

We work with organisations, big and small, to transform their content and help them succeed.

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Content Design London @contentdesign.london · 16d

From the CDL blog.

'How to communicate the value of your work to the right people' by Nia Campbell.

How to communicate the value of your work to the right people

For anyone starting a new project, Nia shares a workshop idea for stakeholder communication, and reflects on why talking about the work is a part of the work.

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Content Design London @contentdesign.london · 19d

Are you interested to learn content design at your own pace, and enjoy the flexibility to study from anywhere? Then, 'Content Design Fundamentals: Study in your own time' is the perfect course for you.

Access to the course and materials lasts 12 months:

Find out more:
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Content Design Fundamentals: Study in your own time

We work with organisations, big and small, to transform their content and help them succeed.

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Content Design London @contentdesign.london · 19d

From the CDL blog.

'How to turn push publishing into pull content' by Sarah Winters.

How to turn push publishing into pull content

We talk about balancing organisational goals with user needs and turning ‘push content’ to ‘pull content’. This is what I mean.

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Content Design London @contentdesign.london · 20d

From the CDL blog.

'We need to talk about GenAI' by Sarah Winters

We need to talk about GenAI

We work with organisations, big and small, to transform their content and help them succeed.

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Content Design London @contentdesign.london · 21d

Our new Content design: fundamentals course is being held on 29-20 October!

This course has been redesigned to reflect how content is evolving. You’ll still get the intensive, hands-on training we’re known for, but now with GenAI tools integrated across the entire course.

Find out more:

Content design: fundamentals

Learn the skills you need to start a career in content design and UX writing. Get intensive, hands-on practice that makes you job-ready, fast.

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Content Design London @contentdesign.london · 21d

From the CDL blog.

'Content design: a venn diagram' by Clare Reucroft

Content design: a venn diagram

Sometimes, pictures and diagrams work better than words alone to explain something. And that's content design.

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Content Design London @contentdesign.london · 22d

From the CDL blog.

'Chatbots can't fix disorganised content' by Sarah Winters.

Chatbots can’t fix disorganised content

Organisations are using chatbots to “help” their audience find information. Why advertise that the content isn’t working rather than fix the actual problem?

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Content Design London @contentdesign.london · 23d

Content Transformation by Hinrich von Haaren outlines how to evolve an overcrowded website, app, or service into something people actually enjoy to use.

Whether you're a lone content person or an entire content team, this book is for you.

Visit our website to find out more:

Content Transformation

We work with organisations, big and small, to transform their content and help them succeed.

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Content Design London @contentdesign.london · 23d

From the CDL blog.

'Making the case for clear language' by Nia Campbell.

Making the case for clear language

With the launch of an international standard for plain language, we look at how it benefits everyone.

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Content Design London @contentdesign.london · 26d

Are you looking to join a community of people who are passionate about content design?

Why not consider Content Club? Connect with people from around the world, share ideas, ask questions, and learn together. It's free!

💌 Email [email protected] to join.

Find out more:

Join the Content Club

We work with organisations, big and small, to transform their content and help them succeed.

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Content Design London @contentdesign.london · 26d

CDL blog.

'When you design for everyone, you design for no one' by Sarah Winters and the CDL Content team.

When you design for everyone, you design for no one

Sarah Winters and the team look at why a digital campaign aimed at the entire nation cannot make a bad situation better.

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Content Design London @contentdesign.london · 27d

From the CDL blog.

'How I used data visualisation with Citizens Advice content' by guest author Ian Ansell.

How I used data visualisation with Citizens Advice content

Senior Performance Analyst Ian Ansell talks about how cluster coding can help you visualise data and guide your content decisions.

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Content Design London @contentdesign.london · 28d

Our most popular course just got a major upgrade!

Content design: in action is now part of our new Content Design Academy, and it’s been redesigned to reflect how content work is evolving.

Our first course is on 24-25 September.

Find out more:
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A dark graphic with white writing which reads Content design: in action

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