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@counterintuity.bsky.social
“People can’t support what they don’t understand. And that’s rarely a marketing issue. It’s a clarity issue.” — Anika Jackson

This insight sits at the heart of our latest episode and explains why many nonprofits feel active, committed, and stuck at the same time.

Listen: https://loom.ly/DFp7SNg
January 8, 2026 at 10:30 PM
Your marketing isn’t the problem.

Clarity is.

In this episode of How to Market Your Nonprofit, Lee talks with branding and nonprofit strategist Anika Jackson about why strong missions still struggle to gain traction.

Listen here: https://loom.ly/DFp7SNg
January 6, 2026 at 5:03 PM
You have 3 seconds to get the donation.

Decision time keeps shrinking.

Today’s donors scan quickly, expect clarity instantly, and move on within seconds. That means your message has to work harder than ever.

This episode highlights where to focus first.

Listen here: https://loom.ly/EEHIg
December 17, 2025 at 6:39 PM
Turn your website into your best fundraiser. A strong website is your hardest-working fundraiser and a 24/7 mission ambassador.

If it isn’t converting, something’s off. We unpack what a high-performing nonprofit website really needs going into 2026.

Listen here: https://loom.ly/EEHIgPE
December 15, 2025 at 6:38 PM
Donors are searching differently and many nonprofits aren’t showing up.

In our latest episode of How to Market Your Nonprofit, we break down what this shift means and what nonprofits can do right now to stay findable.

Listen here: https://loom.ly/EEHIgPE
December 11, 2025 at 6:26 PM
Nonprofit work is getting harder—not because the mission changed, but because everything around it did.

If you’re trying to stay visible, stable, and effective in a fast-moving world, this one’s worth a listen.

Listen here: https://loom.ly/EEHIgPE
December 9, 2025 at 9:01 PM
“How to Market Your Nonprofit” has all that and more. Listen here: https://loom.ly/kk0Lc_4

#nonprofit #nonprofitcommunications #nonprofitmarketing #nonprofitfundraising #fundraising
June 10, 2025 at 7:46 PM
Worry is a gift. It alerts us to danger. But OBSESSING about it isn't helpful. And worry without action? The worst.

Focus on what you can control and let go of what you can't. Learn more on “How to Market Your Nonprofit." Listen here: https://loom.ly/kk0Lc_4
Fundraising: What you should do NOW - Counterintuity
Why worry? For many nonprofits, fundraising has become fund-losing, as grants that had been awarded have suddenly evaporated. Adding to the crazy: tariffs, social upset, consumer sentiment, machine intelligence… fanny packs being unironically fashionable. It’s okay to worry. Worry helps alert us to danger. But obsessing about worry isn’t helpful. And worrying without doing anything […]
loom.ly
June 6, 2025 at 8:04 PM
Worry is a gift. it alerts us to danger. But OBSESSING about it isn't helpful. And worry without action? The worst.

Focus on what you can control and let go of what you can't. Learn more on “How to Market Your Nonprofit." Listen here: https://loom.ly/kk0Lc_4
June 6, 2025 at 8:03 PM
If your nonprofit is facing funding challenges right now, there are things you can do.

Right now. Starting today.

16 action items await you on the latest episode of “How to Market Your Nonprofit.” Listen here: https://loom.ly/kk0Lc_4

#nonprofitmarketing #nonprofitfundraising
Fundraising: What you should do NOW - Counterintuity
Why worry? For many nonprofits, fundraising has become fund-losing, as grants that had been awarded have suddenly evaporated. Adding to the crazy: tariffs, social upset, consumer sentiment, machine intelligence… fanny packs being unironically fashionable. It’s okay to worry. Worry helps alert us to danger. But obsessing about worry isn’t helpful. And worrying without doing anything […]
loom.ly
June 5, 2025 at 4:09 PM
If your nonprofit is facing funding challenges right now, there are things you can do.

Right now. Starting today.

16 action items await you on the latest episode of “How to Market Your Nonprofit.” Listen here: https://loom.ly/kk0Lc_4

#nonprofitmarketing #fundraising #nonprofitfundraising
June 5, 2025 at 4:07 PM
Nonprofits are dealing with a tsunami of change. We are too. How to Market Your Nonprofit – Our podcast with a new name and focus: practical solutions for nonprofit professionals navigating extreme change.

Available now at https://loom.ly/QRhmH3g or wherever you get podcasts.
Tested by turbulence: how nonprofits must adapt to succeed - Counterintuity
Nonprofits are dealing with a tsunami of change. We are too. Counterintuity’s podcast has a new name and focus: real-world solutions for nonprofit leaders who are ready to take action. In this episode, our CEO & Creative Strategist Lee Wochner lays it all out: the challenges you face, the changes you need to make, and […]
loom.ly
June 2, 2025 at 3:31 PM
Huge Change. You may not like it. But leaders of nonprofits need to succeed in it, because what we do is important.

Learn how to navigate through this tsunami of change with the new How to Market Your Nonprofit podcast from Counterintuity.

Listen at https://loom.ly/QRhmH3g.
Tested by turbulence: how nonprofits must adapt to succeed - Counterintuity
Nonprofits are dealing with a tsunami of change. We are too. Counterintuity’s podcast has a new name and focus: real-world solutions for nonprofit leaders who are ready to take action. In this episode, our CEO & Creative Strategist Lee Wochner lays it all out: the challenges you face, the changes you need to make, and […]
loom.ly
May 30, 2025 at 9:02 PM
It’s the debut episode of How to Market Your Nonprofit from Counterintuity. Learn how Big, Hairy, Audacious Goals can help you navigate through unprecedented changes and maximize the impact of your nonprofit.

Available at counterintuity.com or wherever you get podcasts!
Nonprofit Digital Marketing Agency | Counterintuity | Burbank, CA
Counterintuity is a full-service digital marketing agency that specializes in marketing strategy and online advertising for nonprofits.
counterintuity.com
May 29, 2025 at 3:31 PM
Shattering Stigmas! Celeste Mergens joins Lee to discuss how she ensured Days for Girls' long-term success by facing a truth many founders don't: What happens to this place when I'm no longer here? Listen now: https://counterintuity.com/podcast/no-shame-no-silence-no-stopping/

#nonprofitmarketing #nonprofitcommunications
No shame, no silence, no stopping - Counterintuity
From an original idea to sustainable impact, Celeste Mergens of Days for Girls has helped millions of people by shattering stigmas and having uncomfortable conversations. Celeste shares how the use of detailed playbooks and a plan of succession empowers people in her organization to focus on their mission in the long term.
counterintuity.com
February 18, 2025 at 4:31 PM
"We support artisans, turning their craft into economic opportunity."

Explore Rebecca’s approach to empowering artists and strengthening economies in this episode of That’s What C! Said: https://counterintuity.com/podcast/handcrafted-small-steps-big-change/
Handcrafted: Small steps / big change  - Counterintuity
“Being a visionary … is learning how to see the mountains ahead — waking up each day and focusing on the steps you can take to get there.” – Rebecca Van Bergen, Nest  In this episode, Lee Wochner sits down with Rebecca Van Bergen, founder and executive director of Nest, to explore how small, intentional […]
counterintuity.com
February 1, 2025 at 1:51 PM
2025, here we come! The year ahead will bring new challenges and opportunities, and we’re ready to face them head-on. Big announcement on the way — stay tuned! #marketing #nonprofitmarketing #nonprofitcommunications
January 1, 2025 at 4:05 PM
Wishing you a season of joy, wonder, and just the right amount of chaos to keep things interesting. Happy holidays from Counterintuity.
December 24, 2024 at 4:17 PM