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ctrlb2b.bsky.social
ctrlb2b
@ctrlb2b.bsky.social
The weekly signal for modern revenue teams.
AI, automation, and market behavior shaping b2b growth.
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If you’re running a revenue system, you don’t need motivational content.
You need the truth about where systems fail and how to adapt fast.

That’s ctrl signal.
👇
Subscribe to ctrl signal
Operators work under pressure, not theory. ctrl signal delivers the one thing most publications ignore: where a change will fail first. That insight lets you move earlier, implement smarter, and outpa...
ctrlb2b.substack.com
If you’re running a revenue system, you don’t need motivational content.
You need the truth about where systems fail and how to adapt fast.

That’s ctrl signal.
👇
Subscribe to ctrl signal
Operators work under pressure, not theory. ctrl signal delivers the one thing most publications ignore: where a change will fail first. That insight lets you move earlier, implement smarter, and outpa...
ctrlb2b.substack.com
November 17, 2025 at 4:18 AM
Your sales team is fighting a battle that's already been lost before the first call.

94% of B2B buyers have already chosen their preferred vendor.

77% will buy from that initial pick no matter what you do.
November 13, 2025 at 2:15 PM