Desiree Schmuck
desireeschmuck.bsky.social
Desiree Schmuck
@desireeschmuck.bsky.social
Professor of Communication Science - University of Vienna
Reposted by Desiree Schmuck
PhD researchers from our lab were recognized with Top Paper Awards at #ICA2025!

🔹 @elienbeelen.bsky.social – Trigger warnings & media effects
🔹 @margotlissens.bsky.social – Gen Z news consumption
🔹 @darianharff.bsky.social – Trust in political influencers

See more: soc.kuleuven.be/smc/news/phd...
June 19, 2025 at 12:10 PM
Reposted by Desiree Schmuck
During the last weeks, we hosted @lcjacobs89.bsky.social at our lab for a research stay. During this terrific time, she gave an insightful talk on authenticity in political communication! It was a pleasure hosting you and we all look forward to seeing you again soon, Laura!
May 16, 2025 at 12:27 PM
Reposted by Desiree Schmuck
2️⃣ In the concept paper, we argue that closeness to opinion followers in status can make opinion leaders seem *attainable*. In the second pub @jmcquarterly.bsky.social, we (w/ @heleendekoninck.bsky.social and @desireeschmuck.bsky.social) present a measure for attainability: doi.org/10.1177/1077...
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May 6, 2025 at 4:20 PM
Reposted by Desiree Schmuck
📝📝 Excited to announce two new publications!
1️⃣ Together with Paula Stehr and
@desireeschmuck.bsky.social, I wrote a conceptual paper that has now been published in New Media & Society. This article is all about opinion leadership & social media influencers! Read it here: doi.org/10.1177/1461...
Sage Journals: Discover world-class research
Subscription and open access journals from Sage, the world's leading independent academic publisher.
doi.org
May 6, 2025 at 4:17 PM
Reposted by Desiree Schmuck
The VMCI lab is very happy to welcome @lcjacobs89.bsky.social for a research stay! We hope you enjoy your time at our department and we look forward to exciting collaborations!
April 24, 2025 at 10:19 AM
Reposted by Desiree Schmuck
🌟 New year, new horizons: We’re extending our social media presence to BlueSky and LinkedIn 🔗 (www.linkedin.com/company/vmci...)! Excited to connect with fellow researchers and share updates on our research 😊✨

For more information, check out our website: mediainnovation.univie.ac.at
Vienna Media Change and Innovation Lab (VMCI) | LinkedIn
Vienna Media Change and Innovation Lab (VMCI) |
www.linkedin.com
January 10, 2025 at 1:20 PM