Advertising execs in the 80s and 90s identified young boys as the most viable market and it just rapidly cascaded into decisions that catered only to that market.
As a big retro Sega head, it's easy to spot the ways in which Sega of America tunnel-visioned themselves into a myopic brand of "cool."
January 7, 2026 at 1:15 AM
Advertising execs in the 80s and 90s identified young boys as the most viable market and it just rapidly cascaded into decisions that catered only to that market.
As a big retro Sega head, it's easy to spot the ways in which Sega of America tunnel-visioned themselves into a myopic brand of "cool."