Daniel Jurow
djurow.bsky.social
Daniel Jurow
@djurow.bsky.social
Founder of Sevoir Group; COO, agency, studio, and martech advisor; husband and dad.
New President, new antitrust regime. Could go either way, but we know it’s going to be a friendlier regulatory environment. IPG needs this to happen.
December 9, 2024 at 3:00 PM
It’s certainly going to benefit the c-suites (and shareholders), and create layoffs and agency brand consolidation. That said it will only strengthen the market for independent, smaller, and more innovative offerings. This is a 1+1 =1.5 for the holdco model but much more dynamism outside.
December 9, 2024 at 2:00 PM
Given the regulatory hurdles, this will still take a while. Long enough to let everyone else focus while they are bogged down in details. Also, are we thinking merger, or really an Omnicom takeover?
December 9, 2024 at 1:33 PM