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ed2market.bsky.social
Ed2Market
@ed2market.bsky.social
Marketing services for education companies, nonprofits, authors, and independent consultants.
🗓️ We’re now in Phase 3 of the K-12 buying cycle, the consideration, trial, and bidding stage.

Decision-makers are digging into details, validating outcomes, and looking for confidence before they commit.

➡️ Swipe for what matters most in this phase.

#EduSky #K12Marketing #MarketingStrategy
January 8, 2026 at 4:15 PM
Hi, we’re Ed2Market. Nice to meet you! 👋

If you need help reaching K-12 leaders and educators from a marketing partner who understands the education space, let’s chat ➡️ www.ed2market.com

#Education #EducationMarketing #K12Marketing
January 6, 2026 at 8:15 PM
Happy New Year! 🎉

Thank you to our clients, partners, and community for a truly incredible 2025.

We’re excited to continue supporting the education industry and helping organizations reach the audiences that matter most.

What are you looking forward to in 2026?

#HappyNewYear
January 2, 2026 at 10:07 PM
Planning your 2026 content just got a whole lot easier. We put together a free monthly content planner to help you stay organized, consistent, and strategic all year long.

Get it for free at buff.ly/zmS2iVw

#EduSky #MarketingStrategy #MarketingResource
December 23, 2025 at 6:12 PM
Marketing is one of those things that gets pushed to the back burner. Everyone intends to do it, but other priorities step in.

If you’ve been trying to handle it all or juggling too many pieces without progress, you’re not alone.

Here are 5 signs it's be time to bring in a K-12 marketing agency👇
December 18, 2025 at 11:01 PM
With the holiday season officially kicking off, we’re wishing you warmth, joy, and time to refuel and reset.

Thank you to our clients, partners, and community for a wonderful year. We’re excited for what’s to come in the new year!
December 17, 2025 at 10:15 PM
#AI search is changing how school and district leaders find solutions.
If your content isn’t AI-friendly, you risk disappearing from the places educators look first.

Here are 7 ways to make your K–12 marketing content more AI-friendly. 👇

🧵1/5

#AISEO #EdTech #EduSky #PD
December 12, 2025 at 12:15 AM
Here's the truth: Usage matters more than features. In K-12, a great product only succeeds if students benefit and teachers actually use it. That’s what drives purchases and renewals: usage that leads to student impact.

#EdTech #EduSky #K12Marketing #Marketing
December 9, 2025 at 7:30 PM
Clear messaging is one of the strongest competitive advantages in the K-12 market. When districts instantly understand your value, everything else (demos, adoption, usage, renewals) becomes easier.

If your product is hard to explain, the real issue might be the message, not your solution.

#EdTech
December 2, 2025 at 7:30 PM
As we wrap up the year, it’s tempting to jump straight into planning, but without knowing what worked and what didn’t, you’re planning in the dark.

Taking time to reflect now helps you focus your time, energy, & budget where it will make the biggest impact in the new year.

#EduSky #Marketing
December 2, 2025 at 1:58 AM
Happy Thanksgiving from all of us at Ed2Market! 🧡

We’re so grateful for our wonderful clients and partners who share our passion for supporting educators and learners everywhere.

Wishing you a holiday filled with laughter, good food, and time with the people who matter most!
November 27, 2025 at 7:08 PM
We’ve gathered our most useful tools to help you strengthen your K-12 #marketing strategy!

From marketing goals planners & benchmarks to social media planners & our K-12 Conference Guide, you’ll find everything you need to strengthen your marketing strategy.

🔗 www.ed2market.com/free-resources
November 24, 2025 at 7:30 PM
📉 Noticing a dip in your metrics?

In #K12marketing, engagement often slows in late November & December as educators wrap up the semester and take time off. It’s a normal slowdown, not a sign your campaigns are failing. Stay consistent & top of mind for Phase 3 in January.

#EdTech #Marketing
November 20, 2025 at 5:04 PM
Strong strategy = stronger results.

Average education industry CTR: 2.56%
Our client’s CTR: 12.56% — nearly 5x higher!

Here’s how we helped them get there ⬇️
🧵1/2

#EdTech #MarketingStrategy
November 18, 2025 at 8:15 PM
💡 Looking to strengthen your K–12 #marketing strategy?

Over the years, we’ve tried and tested countless methods in the education space to see what really works.

Here are our top 5 tips ⬇️

🧵1/6

#EdChat #EdTech
November 7, 2025 at 7:15 AM
If you market to K-12 schools and districts, you already know: this sector is different. Between long buying cycles, tight budgets, & shifting federal funding, success takes strategy & data.

💡 Read more: www.ed2market.com/blog/2025-k-...

#EdTech #EduSky #K12 #Marketing
2025 K-12 Marketing Benchmarks Are In: How Does Your Strategy Stack Up?
Uncover 2025 K-12 marketing benchmarks to improve email, social, and paid campaigns—and see how your strategy compares.
www.ed2market.com
November 4, 2025 at 5:41 PM
Is your website ready for K-12 decision makers?

⭐️Consider these questions:
What’s on your landing page?
Is there valuable content?
Can visitors easily take action?

Reach out to turn your website into a lead-generating tool!

#EduSky #EdTech #EdLeaders
October 28, 2025 at 10:30 PM
Do you know how you can double, even triple, your reach in the K-12 space?

Leverage partners and like-minded organizations!

🧵1/5

#EdLeaders #EdTech #EduSky #Marketing
October 21, 2025 at 4:41 PM
From awareness to action, each stage of the customer journey needs a clear strategy.

Do you know what to do at every phase to reach—and convert—schools and districts?

#EduSky #EdTech #EdLeaders
October 16, 2025 at 7:18 PM
📊 Nearly 75% of teachers in grades 3–8 want more resources to identify & support students with reading difficulties.

That’s a powerful signal & a real opportunity for education companies & organizations working in this space.

If your solution meets this need, let’s get to work.

#Education #EduSky
October 14, 2025 at 7:02 PM
Does your education brand appear in AI searches?

If not, school leaders and decision-makers may never find you.

Make sure your brand shows up where it matters most—on tools like ChatGPT & Gemini. Learn how at www.ed2market.com/blog/ai-seo-...

#EduSky #EdTech
AI-SEO for K-12 Providers: How Curriculum, PD, and EdTech Companies Can Stay Visible
Discover why K-12 curriculum, PD, and edtech providers must embrace AI-SEO to stay visible in AI-driven search and reach schools effectively.
www.ed2market.com
October 9, 2025 at 6:30 PM
School leaders are turning to AI tools like ChatGPT & Gemini to make decisions. If your brand isn’t showing up in AI searches, you’re invisible. Our new AI-Driven SEO service helps education companies stay visible on search & AI platforms.

⭐️ Learn more:
AI-Driven SEO Services for Education | Ed2Market
The way schools and districts search online for solutions is changing. It’s no longer just about your Google page ranking. Decision makers are turning to AI tools like ChatGPT, Gemini, and Perplexity…
www.ed2market.com
October 3, 2025 at 4:30 PM
If you’re marketing your education product or service, knowing why teachers turn to social media can make your content more effective:

1️⃣ Get inspired with new teaching ideas
2️⃣ Find resources for the classroom
3️⃣ Connect with other educators

Source: MDR Education

#EdTech #PD #Teachers
September 30, 2025 at 7:04 PM
Who really makes decisions in K-12 spaces?

Before planning content or launching campaigns, it’s crucial to understand who you’re speaking to. Schools & districts have different decision-makers shaping purchases.

➡️ Swipe to learn more!

#EdTech #PD
September 25, 2025 at 6:03 PM
At Ed2Market, we believe in transparency and giving clients real-time access to campaign metrics. That’s why we love AgencyAnalytics. The platform offers custom dashboards for #SEO, #PPC, #socialmedia, and more, all automated so reporting runs itself & we can focus on strategy.

#Marketing
September 18, 2025 at 7:03 PM