Stefano Galloni
@galloni.net
SEO strategist focused on AI search and semantic visibility.
Writing → 👉 https://urlshor.com/stefanogalloni
Writing → 👉 https://urlshor.com/stefanogalloni
SpaceX is reportedly working on a “Starlink-native” phone.
Not a normal smartphone… but a device built to connect directly to satellites.
Not a normal smartphone… but a device built to connect directly to satellites.
February 5, 2026 at 1:47 PM
SpaceX is reportedly working on a “Starlink-native” phone.
Not a normal smartphone… but a device built to connect directly to satellites.
Not a normal smartphone… but a device built to connect directly to satellites.
Interesting rumor: Google may be exploring a way for sites to opt out of AI Overviews, AI Mode, and other generative search features.
Official wording: “we’re evaluating updated controls for publishers”, partly driven by UK CMA requirements.
Official wording: “we’re evaluating updated controls for publishers”, partly driven by UK CMA requirements.
February 5, 2026 at 10:22 AM
Interesting rumor: Google may be exploring a way for sites to opt out of AI Overviews, AI Mode, and other generative search features.
Official wording: “we’re evaluating updated controls for publishers”, partly driven by UK CMA requirements.
Official wording: “we’re evaluating updated controls for publishers”, partly driven by UK CMA requirements.
Sometimes we call it a “bug”, but it’s really a shift in interpretation.
Crawlers have limits, sure — but the real limit is what gets read… and how it’s understood.
SEO in 2026 feels less like a checklist, and more like meaning.
@rustybrick @lilyraynyc @johnmu
Crawlers have limits, sure — but the real limit is what gets read… and how it’s understood.
SEO in 2026 feels less like a checklist, and more like meaning.
@rustybrick @lilyraynyc @johnmu
February 4, 2026 at 8:38 PM
Sometimes we call it a “bug”, but it’s really a shift in interpretation.
Crawlers have limits, sure — but the real limit is what gets read… and how it’s understood.
SEO in 2026 feels less like a checklist, and more like meaning.
@rustybrick @lilyraynyc @johnmu
Crawlers have limits, sure — but the real limit is what gets read… and how it’s understood.
SEO in 2026 feels less like a checklist, and more like meaning.
@rustybrick @lilyraynyc @johnmu
GDN and Search Partners standing out again.
Invalid clicks may be filtered, but the cost of noise and inefficiency is still very real for advertisers.
Do you think this is more a network issue or a transparency one?
Invalid clicks may be filtered, but the cost of noise and inefficiency is still very real for advertisers.
Do you think this is more a network issue or a transparency one?
Google Ad Network invalid click report breakdown from Mike Ryan www.seroundtable.com/google-ad-ne...
#google #googleads #ppc
#google #googleads #ppc
February 4, 2026 at 12:24 PM
GDN and Search Partners standing out again.
Invalid clicks may be filtered, but the cost of noise and inefficiency is still very real for advertisers.
Do you think this is more a network issue or a transparency one?
Invalid clicks may be filtered, but the cost of noise and inefficiency is still very real for advertisers.
Do you think this is more a network issue or a transparency one?
As research becomes more generative,
I increasingly wonder how much has really changed
and how much is simply a reevaluation of principles we already knew.
Same rules, different severity?
I increasingly wonder how much has really changed
and how much is simply a reevaluation of principles we already knew.
Same rules, different severity?
February 4, 2026 at 10:23 AM
As research becomes more generative,
I increasingly wonder how much has really changed
and how much is simply a reevaluation of principles we already knew.
Same rules, different severity?
I increasingly wonder how much has really changed
and how much is simply a reevaluation of principles we already knew.
Same rules, different severity?
Blue pill: I keep doing SEO like it’s 2019 (keywords, meta, backlinks).
Red pill: I accept that Google is now a generative system, and I optimize for citations, entities, and semantic trust.
There’s no real middle ground anymore.
2026 will make the choice for you.
Red pill: I accept that Google is now a generative system, and I optimize for citations, entities, and semantic trust.
There’s no real middle ground anymore.
2026 will make the choice for you.
February 4, 2026 at 10:06 AM
Blue pill: I keep doing SEO like it’s 2019 (keywords, meta, backlinks).
Red pill: I accept that Google is now a generative system, and I optimize for citations, entities, and semantic trust.
There’s no real middle ground anymore.
2026 will make the choice for you.
Red pill: I accept that Google is now a generative system, and I optimize for citations, entities, and semantic trust.
There’s no real middle ground anymore.
2026 will make the choice for you.
We tend to describe current search instability as “ranking volatility.”
In practice, what’s happening more often is semantic reweighting:
AI systems reassessing meaning and trust before ranking even applies.
When interpretation changes, ranking is just the visible side effect.
In practice, what’s happening more often is semantic reweighting:
AI systems reassessing meaning and trust before ranking even applies.
When interpretation changes, ranking is just the visible side effect.
February 3, 2026 at 3:13 PM
We tend to describe current search instability as “ranking volatility.”
In practice, what’s happening more often is semantic reweighting:
AI systems reassessing meaning and trust before ranking even applies.
When interpretation changes, ranking is just the visible side effect.
In practice, what’s happening more often is semantic reweighting:
AI systems reassessing meaning and trust before ranking even applies.
When interpretation changes, ranking is just the visible side effect.